Gravy Train (dog food) Audience in United States
Gravy Train (dog food) has an estimated audience of 267,936 people in United States. 58.2% are female, 41.8% are male, average age 37.9. Top brand affinities: Dog agility, Petfinder, Pet Supplies Plus, Pet sitting, Cat tree.
Top brand affinities include Dog agility, Petfinder, Pet Supplies Plus, with strongest over-indexing on Dog agility (18.52× the country average). Demographically, the Gravy Train (dog food) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Pet Ownership, Family Orientation.
Category: Food & Beverages · Type: Brand
Demographics of Gravy Train (dog food) fans
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 37.9 |
| Estimated audience size | 267,936 |
Audience persona
The typical Gravy Train (dog food) fan in United States is more female, around 37.9 years old, with strong Pet Ownership tendencies and a notable affinity for Dog agility.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog agility | 18.52× | Pets & Animals |
| Petfinder | 17.69× | Pets & Animals |
| Pet Supplies Plus | 9.33× | Shopping |
| Pet sitting | 5.3× | Pets & Animals |
| Cat tree | 25× | Pets & Animals |
| Banfield Pet Hospital | 23.99× | Health |
| Freshpet | 20.11× | Food & Beverages |
| Dog harness | 3.39× | Pets & Animals |
| Persian cat | 4.72× | Pets & Animals |
| PSV Eindhoven | 20× | Sports |
| Bulldog | 3.27× | Pets & Animals |
| Rottweiler | 3.88× | Pets & Animals |
| Chihuahua (dog) | 3.37× | Pets & Animals |
| French fries | 3.66× | Food & Beverages |
| Siberian Husky | 3.73× | Pets & Animals |
| Bath salts | 12.77× | Home & Garden |
| Unique Gifts | 4.36× | Shopping |
| Shih Tzu | 3.67× | Pets & Animals |
| Poodle | 3.31× | Pets & Animals |
| Labrador Retriever | 2.98× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.41 |
| Family Orientation | CONSERVATISM | 1.35 |
| LGBTQ+ Identity | OPEN | 1.19 |
| Community Orientation | OPEN | 1.19 |
| Luxury Orientation | PREMIUM | 1.19 |
| Creativity | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.5% |
| Japan | 0.1% |
| United Kingdom | 0.1% |
See Gravy Train (dog food) audiences in other countries
More Food & Beverages audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Gravy Train (dog food). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.