Greater Manchester Audience in United States

Greater Manchester logo

Greater Manchester has an estimated audience of 1,941,624 people in United States. 52.2% are female, 47.8% are male, average age 39.5. Top regions: California, Texas, New York. Top brand affinities: PSV Eindhoven, FIFA World Cup, Premier League, Manchester City F.C., Arsenal F.C..

The average Greater Manchester fan in United States is 39.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include PSV Eindhoven, FIFA World Cup, Premier League, with strongest over-indexing on PSV Eindhoven (59.05× the country average). Demographically, the Greater Manchester audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Greater Manchester fans

Demographic split for Greater Manchester audience in United States
MetricValue
Female52.2%
Male47.8%
Average age39.5
Estimated audience size1,941,624

Audience persona

The typical Greater Manchester fan in United States is balanced, around 39.5 years old, with strong Community Orientation tendencies and a notable affinity for PSV Eindhoven.

Top regions in United States

Top regions ranked by reach for Greater Manchester in United States
RegionReachAffinity
California171,0540.8×
Texas116,6730.7×
New York103,8800.96×
Florida87,2370.66×
Illinois50,3470.78×
Pennsylvania47,3210.72×
Virginia44,0840.93×
New Jersey41,0640.83×
Georgia40,0090.67×
North Carolina38,8420.66×
Ohio34,9650.58×
Massachusetts33,2210.87×
Michigan31,8450.63×
Washington28,6150.73×
Tennessee25,7430.66×
Kentucky25,2151.04×
Maryland24,9680.75×
Minnesota22,3770.8×
Arizona20,5730.52×
Colorado20,2910.66×
Missouri20,2280.65×
Connecticut19,6131.01×
Indiana19,2800.54×
Oregon19,2280.86×
South Carolina16,4900.56×
New Hampshire16,4782.15×
Wisconsin16,2060.55×
Alabama15,6900.58×
Louisiana14,0470.56×
Utah12,9700.75×
Mississippi12,6390.79×
Arkansas12,1640.76×
Kansas12,0470.79×
Oklahoma11,8950.55×
West Virginia10,4341.15×
Alaska10,4122.51×
Iowa9,9110.62×
Nevada9,7380.52×
Idaho9,6350.99×
Hawaii9,2041.1×
Montana9,0771.68×
South Dakota8,9592×
North Dakota8,7232.19×
Wyoming8,4402.93×
Nebraska8,4180.86×
New Mexico8,3740.86×
Rhode Island8,3011.34×
Maine8,2961.19×
Vermont8,1652.4×
Delaware8,0541.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Greater Manchester audience
BrandAffinityCategory
PSV Eindhoven59.05×Sports
FIFA World Cup6.12×Sports
Premier League8.67×Sports
Manchester City F.C.9.9×Sports
Arsenal F.C.10.55×Sports
Bundesliga10.45×Sports
UEFA Europa League9.03×Sports
Ligue 114.33×Sports
La Liga7.11×Sports
Leicester City F.C.18.75×Sports
Cristiano Ronaldo6.9×Sports
Chiwetel Ejiofor20×Movies & TV
Manchester United F.C.4.97×Sports
Neymar10.11×Sports
MSN2.58×News
Zootopia7.78×Movies & TV
Newcastle United F.C.15.77×Sports
Planet Fitness2.38×Sports
Liverpool F.C.6.07×Sports
Fernando Alonso17.2×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Greater Manchester audience
TraitClusterScore
Community OrientationOPEN1.59
ExtroversionTHRILL1.58
PatriotismCONSERVATISM1.56
SustainabilityBALANCE1.47
Career OrientationPOWER1.28
Urban LifestyleOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for Greater Manchester
CountryShare
United Kingdom59.9%
United States9.1%
Australia3.4%

See Greater Manchester audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Greater Manchester have in United States?

Greater Manchester has an estimated audience of 1,941,624 people in United States, concentrated in California and Texas.

What is the gender split and age of Greater Manchester fans?

52.2% of Greater Manchester fans are female, 47.8% are male, with an average age of 39.5 years.

Which brands do Greater Manchester fans like most?

Greater Manchester fans show strongest brand affinity for PSV Eindhoven (59.05×), FIFA World Cup (6.12×), and Premier League (8.67×) over the country average.

Where do Greater Manchester fans live in United States?

Greater Manchester fans in United States are most concentrated in California (reach 171,054), Texas (reach 116,673), and New York (reach 103,880). These three regions account for the largest share of the active audience.

What other brands do Greater Manchester fans also like?

Beyond Greater Manchester itself, the audience over-indexes on FIFA World Cup (6.12×), Premier League (8.67×), Manchester City F.C. (9.9×), and Arsenal F.C. (10.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Greater Manchester. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.