A data profile of the people who buy, follow and care about Hack and slash in United States — modelled from more than twelve digital signal sources. Hack and slash has an estimated audience of 1,982,990 people in United States.
The average Hack and slash fan in United States is 28.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Devil May Cry, Action role-playing game, Mobile game, with strongest over-indexing on Devil May Cry (27.47× the country average).
Demographically, the Hack and slash audience skews more male with an average age of 28.4, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Hack and slash fan in United States is more male, around 28.4 years old, with strong Patriotism tendencies and a notable affinity for Devil May Cry.
The key figures that characterise the Hack and slash profile in United States.
23.9% are female, 76.1% are male, average age 28.4.
| Metric | Value |
|---|---|
| Female | 23.9% |
| Male | 76.1% |
| Average age | 28.4 |
| Estimated audience size | 1,982,990 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 26% | |
| 30-39 | 15% | |
| 40-49 | 8% | |
| 50+ | 4% |
Where the Hack and slash audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~5K | 1.29× | |
| 02 | South Dakota | ~6K | 1.24× | |
| 03 | North Dakota | ~5K | 1.23× | |
| 04 | Vermont | ~4K | 1.21× | |
| 05 | Montana | ~6K | 1.14× | |
| 06 | Delaware | ~6K | 1.10× | |
| 07 | Rhode Island | ~7K | 1.08× | |
| 08 | West Virginia | ~10K | 1.06× | |
| 09 | Hawaii | ~9K | 1.05× | |
| 10 | New Hampshire | ~8K | 1.04× | |
| 11 | Idaho | ~10K | 1.03× | |
| 12 | Maine | ~7K | 1.03× | |
| 13 | California | ~200K | 1.01× | |
| 14 | Washington, District of Columbia | ~6K | 1.00× | |
| 15 | Maryland | ~30K | 0.99× | |
| 16 | Nebraska | ~10K | 0.99× | |
| 17 | New Mexico | ~10K | 0.98× | |
| 18 | Mississippi | ~20K | 0.97× | |
| 19 | Arkansas | ~20K | 0.96× | |
| 20 | Washington | ~40K | 0.95× | |
| 21 | Oregon | ~20K | 0.95× | |
| 22 | Oklahoma | ~20K | 0.94× | |
| 23 | Nevada | ~20K | 0.94× | |
| 24 | Utah | ~20K | 0.94× | |
| 25 | Kansas | ~10K | 0.94× | |
| 26 | Virginia | ~40K | 0.93× | |
| 27 | Iowa | ~20K | 0.93× | |
| 28 | Louisiana | ~20K | 0.92× | |
| 29 | Kentucky | ~20K | 0.92× | |
| 30 | Connecticut | ~20K | 0.92× | |
| 31 | Massachusetts | ~40K | 0.91× | |
| 32 | Missouri | ~30K | 0.89× | |
| 33 | Alabama | ~20K | 0.89× | |
| 34 | New York | ~100K | 0.88× | |
| 35 | Indiana | ~30K | 0.88× | |
| 36 | South Carolina | ~30K | 0.88× | |
| 37 | Florida | ~100K | 0.87× | |
| 38 | Georgia | ~50K | 0.87× | |
| 39 | New Jersey | ~40K | 0.87× | |
| 40 | Minnesota | ~20K | 0.87× | |
| 41 | Arizona | ~30K | 0.86× | |
| 42 | Tennessee | ~30K | 0.86× | |
| 43 | Colorado | ~30K | 0.86× | |
| 44 | Wisconsin | ~30K | 0.86× | |
| 45 | Texas | ~100K | 0.84× | |
| 46 | Pennsylvania | ~60K | 0.84× | |
| 47 | Michigan | ~40K | 0.84× | |
| 48 | North Carolina | ~50K | 0.83× | |
| 49 | Illinois | ~50K | 0.80× | |
| 50 | Ohio | ~50K | 0.80× |
The strongest cross-interests of the Hack and slash audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Devil May Cry | Games | 27.47× | ||
| 02 | Felicity Jones | Movies & TV | 17.65× | ||
| 03 | Mario Kart | Games | 15.65× | ||
| 04 | Checkers | Food & Beverages | 15.09× | ||
| 05 | Josh Brolin | Movies & TV | 12.99× | ||
| 06 | Action role-playing game | Games | 9.85× | ||
| 07 | Collectible card game | Games | 8.92× | ||
| 08 | Candy Crush Saga | Games | 8.57× | ||
| 09 | The Legend of Zelda | Games | 8.42× | ||
| 10 | Massively multiplayer online games | Games | 8.06× | ||
| 11 | Final Fantasy | Games | 7.93× | ||
| 12 | World of Warcraft | Games | 7.22× | ||
| 13 | Anime and manga fandom | Literature | 5.97× | ||
| 14 | Action-adventure game | Games | 5.80× | ||
| 15 | Micro Center | Shopping | 5.79× | ||
| 16 | Pokémon | Games | 5.47× | ||
| 17 | Strategy games | Games | 5.46× | ||
| 18 | Mobile game | Games | 5.02× | ||
| 19 | Board games | Games | 4.61× | ||
| 20 | Superman | Movies & TV | 2.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.15× | |
| Early Adopter Mentality | POWER | 1.87× | |
| Individualism | JOY | 1.74× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.59× | |
| DIY Mentality | THRILL | 0.64× | |
| Design Affinity | PREMIUM | 0.65× |
Hack and slash has an estimated audience of 1,982,990 people in United States, concentrated in California and Texas.
23.9% of Hack and slash fans are female, 76.1% are male, with an average age of 28.4 years.
Hack and slash fans show strongest brand affinity for Devil May Cry (27.47×), Action role-playing game (9.85×), and Mobile game (5.02×) over the country average.
Hack and slash fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Hack and slash itself, the audience over-indexes on Action role-playing game (9.85×), Mobile game (5.02×), Checkers (15.09×), and Massively multiplayer online games (8.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Hack and slash. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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