Rascasse Audience Intelligence

Haitian cuisine Audience in United States

A data profile of the people who buy, follow and care about Haitian cuisine in United States — modelled from more than twelve digital signal sources. Haitian cuisine has an estimated audience of 2,607,336 people in United States.

#36among Cuisine in United States#5503among Topic in United States#707in Food & Beverages

The average Haitian cuisine fan in United States is 42.9 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, New York, Massachusetts.

Top brand affinities include Microwave oven, Weber Grills, Mineral water, with strongest over-indexing on Microwave oven (4.04× the country average).

Demographically, the Haitian cuisine audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Haitian cuisine fan in United States is balanced, around 42.9 years old, with strong Career Orientation tendencies and a notable affinity for Microwave oven.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Haitian cuisine profile in United States.

Audience size
2.6M
in United States
Gender
50.2%♀
49.8% male
Age
42.9
average years
Country rank
#11534
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Haitian cuisine fans

50.2% are female, 49.8% are male, average age 42.9.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Haitian cuisine audience in United States
MetricValue
Female50.2%
Male49.8%
Average age42.9
Estimated audience size2,607,336
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Haitian cuisine audience in United States
Age bracketShare%
16-196%
20-2916%
30-3929%
40-4932%
50+17%
Fig. 04

Worldwide distribution

63.2%

of the worldwide Haitian cuisine audience comes from United States.

Worldwide audience distribution share by country for Haitian cuisine
CountryShare
United States63.2%
Mexico4.6%
Germany4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Haitian cuisine audience in United States is strongest.

Fig. 05

Top regions by affinity

Haitian cuisine fans by region: top regions in United States
#RegionReachAffinity×
01Florida~1M5.88×
02Massachusetts~200K3.74×
03New Jersey~200K2.50×
04Delaware~20K2.37×
05New York~300K2.35×
06Connecticut~60K2.35×
07Georgia~200K2.34×
08Rhode Island~20K1.89×
09Indiana~90K1.82×
10Maryland~70K1.64×
11Pennsylvania~100K1.40×
12Washington, District of Columbia~10K1.27×
13North Carolina~80K1.06×
14Kentucky~30K0.95×
15Ohio~70K0.90×
16Virginia~60K0.88×
17Alabama~30K0.88×
18North Dakota~5K0.87×
19Louisiana~30K0.85×
20South Carolina~30K0.79×
21New Hampshire~8K0.77×
22Vermont~3K0.76×
23Alaska~4K0.75×
24Montana~5K0.72×
25South Dakota~4K0.71×
26Iowa~10K0.70×
27Nevada~20K0.67×
28Maine~6K0.66×
29West Virginia~8K0.65×
30Tennessee~30K0.63×
31Mississippi~10K0.63×
32Texas~100K0.62×
33Illinois~50K0.62×
34Missouri~30K0.62×
35Oregon~20K0.62×
36Hawaii~7K0.60×
37Utah~10K0.59×
38Kansas~10K0.59×
39Idaho~8K0.58×
40Nebraska~7K0.57×
41New Mexico~7K0.56×
42Arkansas~10K0.54×
43Oklahoma~20K0.52×
44Michigan~30K0.50×
45Colorado~20K0.50×
46Washington~30K0.49×
47Wisconsin~20K0.47×
48Minnesota~20K0.47×
49California~100K0.46×
50Arizona~20K0.46×
Fig. 06

Affinity by region

Affinity by region — Haitian cuisine, United States
0.46×1.00×5.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Haitian cuisine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Haitian cuisine audience
#·InterestCategoryAffinity×
01Weber GrillsHome & Garden11.40×
02Mineral waterFood & Beverages4.53×
03Smoked meatFood & Beverages4.37×
04ButcherFood & Beverages4.12×
05CappuccinoFood & Beverages4.11×
06Microwave ovenHome & Garden4.04×
07Non-alcoholic beverageFood & Beverages3.87×
08Convenience storeFood & Beverages2.90×
09Street foodFood & Beverages2.73×
10Rail transportTravel & Leisure2.70×
11SteakhouseFood & Beverages2.69×
12Fast casual restaurantsFood & Beverages2.55×
13Hardware storeHome & Garden2.34×
14Discount TireShopping2.22×
15United Parcel ServiceBusiness & Career2.12×
16Britney SpearsMusic & Radio2.00×
17Pizza HutFood & Beverages1.99×
18GrillingFood & Beverages1.85×
19Discount storesShopping1.78×
20TMZInternet & Social Media1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Haitian cuisine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Haitian cuisine audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.39×
Convenience OrientationPREMIUM2.15×
Community OrientationOPEN1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Haitian cuisine audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.54×
Pet OwnershipJOY0.70×
Risk AppetiteTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Haitian cuisine have in United States?

Haitian cuisine has an estimated audience of 2,607,336 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Haitian cuisine fans?

50.2% of Haitian cuisine fans are female, 49.8% are male, with an average age of 42.9 years.

03

Which brands do Haitian cuisine fans like most?

Haitian cuisine fans show strongest brand affinity for Microwave oven (4.04×), Weber Grills (11.4×), and Mineral water (4.53×) over the country average.

04

Where do Haitian cuisine fans live in United States?

Haitian cuisine fans in United States are most concentrated in Florida (reach ~1M), New York (reach ~300K), and Massachusetts (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Haitian cuisine fans also like?

Beyond Haitian cuisine itself, the audience over-indexes on Weber Grills (11.4×), Mineral water (4.53×), Non-alcoholic beverage (3.87×), and Pizza Hut (1.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cuisine audiences in United States

See Haitian cuisine audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Haitian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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