Hakeem Olajuwon Audience in United States

Hakeem Olajuwon has an estimated audience of 1,289,864 people in United States. 57.0% are female, 43.0% are male, average age 48.3. Top regions: Texas, California, New York. Top brand affinities: Karl Malone, Larry Bird, Kareem Abdul-Jabbar, Wilt Chamberlain, Autism Awareness.

The average Hakeem Olajuwon fan in United States is 48.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Karl Malone, Larry Bird, Kareem Abdul-Jabbar, with strongest over-indexing on Karl Malone (164.67× the country average). Demographically, the Hakeem Olajuwon audience skews more female with an average age of 48.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Hakeem Olajuwon fans

Demographic split for Hakeem Olajuwon audience in United States
MetricValue
Female57.0%
Male43.0%
Average age48.3
Estimated audience size1,289,864

Audience persona

The typical Hakeem Olajuwon fan in United States is more female, around 48.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Karl Malone.

Top regions in United States

Top regions ranked by reach for Hakeem Olajuwon in United States
RegionReachAffinity
Texas226,8472.05×
California129,1070.91×
New York89,8931.25×
Florida81,0170.93×
Georgia53,7201.35×
Illinois52,1041.21×
North Carolina45,9241.18×
Pennsylvania45,6701.05×
Ohio41,6371.05×
New Jersey39,5321.21×
Michigan34,3841.02×
Virginia33,5021.07×
Massachusetts32,0391.26×
Indiana27,5901.17×
Maryland27,4681.24×
Tennessee26,9361.04×
Washington22,6480.88×
Arizona21,6570.82×
Louisiana20,9051.26×
Missouri20,0560.96×
South Carolina19,7171.02×
Minnesota19,4231.05×
Kentucky18,8051.16×
Alabama18,4061.02×
Colorado17,5840.86×
Wisconsin17,1470.88×
Oklahoma14,2000.99×
Connecticut13,8551.07×
Mississippi12,8841.21×
Oregon12,5060.85×
Arkansas11,2671.06×
Nevada10,7950.87×
Iowa9,5690.9×
Kansas8,9730.88×
Utah7,9160.69×
Rhode Island7,3921.8×
Nebraska5,4730.85×
West Virginia5,2720.88×
Washington, District of Columbia5,0071.29×
Hawaii4,4390.8×
New Hampshire4,2680.84×
New Mexico4,0390.62×
Maine3,9280.85×
Delaware3,7431.05×
Idaho3,6260.56×
Montana2,4370.68×
North Dakota2,4040.91×
South Dakota2,0260.68×
Alaska1,6920.61×
Vermont1,5720.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hakeem Olajuwon audience
BrandAffinityCategory
Karl Malone164.67×Sports
Larry Bird66.67×Sports
Kareem Abdul-Jabbar88.58×Sports
Wilt Chamberlain56.53×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Cleveland Cavaliers14×Sports
Bill Russell52.14×Sports
Method Man38.71×Music & Radio
Chris Paul22.11×Sports
Alvin and the Chipmunks20×Music & Radio
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Blended whiskey16.43×Food & Beverages
LeBron James7.32×Sports
Day trading14.61×Business & Career
Toronto Raptors14.12×Sports
Los Angeles Lakers6.08×Sports
United States national football team19.99×Sports
Charlotte Hornets10.9×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hakeem Olajuwon audience
TraitClusterScore
Luxury OrientationPREMIUM3.5
Risk AppetiteTHRILL2.93
LGBTQ+ IdentityOPEN1.58
ExtroversionTHRILL1.37
IndulgenceJOY1.25
Early Adopter MentalityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for Hakeem Olajuwon
CountryShare
United States67.8%
Canada5.1%
United Kingdom4.2%

See Hakeem Olajuwon audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Hakeem Olajuwon have in United States?

Hakeem Olajuwon has an estimated audience of 1,289,864 people in United States, concentrated in Texas and California.

What is the gender split and age of Hakeem Olajuwon fans?

57.0% of Hakeem Olajuwon fans are female, 43.0% are male, with an average age of 48.3 years.

Which brands do Hakeem Olajuwon fans like most?

Hakeem Olajuwon fans show strongest brand affinity for Karl Malone (164.67×), Larry Bird (66.67×), and Kareem Abdul-Jabbar (88.58×) over the country average.

Where do Hakeem Olajuwon fans live in United States?

Hakeem Olajuwon fans in United States are most concentrated in Texas (reach 226,847), California (reach 129,107), and New York (reach 89,893). These three regions account for the largest share of the active audience.

What other brands do Hakeem Olajuwon fans also like?

Beyond Hakeem Olajuwon itself, the audience over-indexes on Larry Bird (66.67×), Kareem Abdul-Jabbar (88.58×), Wilt Chamberlain (56.53×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hakeem Olajuwon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.