Happy New Year (2014 film) Audience in United States

Happy New Year (2014 film) logo

Happy New Year (2014 film) has an estimated audience of 2,068,858 people in United States. Top brand affinities: Laneige, Fairy godmother, Governor of Michigan, Harlow, UK garage.

Top brand affinities include Laneige, Fairy godmother, Governor of Michigan, with strongest over-indexing on Laneige (12.48× the country average).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Happy New Year (2014 film) fans

Demographic split for Happy New Year (2014 film) audience in United States
MetricValue
Estimated audience size2,068,858

Audience persona

The typical Happy New Year (2014 film) fan in United States shows strong Design Affinity tendencies and a notable affinity for Laneige.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Happy New Year (2014 film) audience
BrandAffinityCategory
Laneige12.48×Beauty & Wellness
Fairy godmother16.03×Literature
Governor of Michigan13.22×Politics & Society
Harlow19.38×Travel & Leisure
UK garageMusic & Radio
Goop8.7×Internet & Social Media
La Opinión11.18×News
Jab Tak Hai Jaan52.85×Movies & TV
Mathcore10.82×Music & Radio
Hipster11.35×Politics & Society
Stamp collecting5.52×Home & Garden
TV Fanatic11.6×Movies & TV
No Escape (1994 film)12.29×Movies & TV
Cherish (group)11.27×Music & Radio
Lahaina, Hawaii18.94×Travel & Leisure
Personality5.91×Business & Career
Isometric exercise7.29×Sports
Eurail17.65×Cars & Mobility
Hope For Paws16.18×Pets & Animals
Justice2.23×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Happy New Year (2014 film) audience
TraitClusterScore
Design AffinityPREMIUM1.41
Urban LifestyleOPEN1.39
Family OrientationCONSERVATISM1.39
TraditionCONSERVATISM1.35
IndulgenceJOY1.33
Risk AppetiteTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Happy New Year (2014 film)
CountryShare
India33.7%
Germany28.5%
United States15.4%

See Happy New Year (2014 film) audiences in other countries

More Animation audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Happy New Year (2014 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.