Harvester (restaurant) Audience in United States

Harvester (restaurant) has an estimated audience of 273,674 people in United States. 53.8% are female, 46.2% are male, average age 36.9. Top regions: Arizona, Missouri, California. Top brand affinities: Wingstop, Buffalo Wild Wings, Tim Hortons, 310 Nutrition, D&R.

The average Harvester (restaurant) fan in United States is 36.9 years old, balanced, and lives primarily in Arizona. The audience is concentrated in Arizona, Missouri, California. Top brand affinities include Wingstop, Buffalo Wild Wings, Tim Hortons, with strongest over-indexing on Wingstop (14.03× the country average). Demographically, the Harvester (restaurant) audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Need for Security, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Harvester (restaurant) fans

Demographic split for Harvester (restaurant) audience in United States
MetricValue
Female53.8%
Male46.2%
Average age36.9
Estimated audience size273,674

Audience persona

The typical Harvester (restaurant) fan in United States is balanced, around 36.9 years old, with strong Need for Security tendencies and a notable affinity for Wingstop.

Top regions in United States

Top regions ranked by reach for Harvester (restaurant) in United States
RegionReachAffinity
Arizona47,4478.49×
Missouri25,9395.88×
California24,8800.83×
Kansas16,1657.5×
Texas15,2920.65×
Pennsylvania14,6231.59×
Florida14,3710.78×
New York13,8250.9×
Ohio9,2881.1×
Virginia6,8281.02×
Illinois5,9710.65×
Massachusetts5,5571.03×
New Jersey5,2780.76×
Georgia4,9640.59×
Tennessee4,5710.83×
Washington4,4790.82×
North Carolina4,4720.54×
Michigan3,9170.55×
Indiana3,7860.76×
Alabama3,6510.95×
Colorado3,2060.74×
Connecticut3,0621.12×
Arkansas2,9981.33×
Maryland2,7710.59×
Utah2,5201.03×
Oregon2,4540.78×
Louisiana2,3750.67×
Nevada2,2880.86×
Minnesota2,1980.56×
Wisconsin2,0910.51×
South Carolina2,0460.5×
Kentucky1,7020.5×
Oklahoma1,6810.55×
Iowa1,6050.71×
Idaho1,1420.83×
Mississippi9660.43×
Nebraska9470.69×
Washington, District of Columbia8831.07×
New Mexico8650.63×
Maine8050.82×
Rhode Island6790.78×
New Hampshire6690.62×
Delaware6600.87×
Montana5770.76×
Hawaii5730.49×
West Virginia5070.4×
South Dakota4730.75×
Vermont3780.79×
Alaska3040.52×
North Dakota2830.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Harvester (restaurant) audience
BrandAffinityCategory
Wingstop14.03×Food & Beverages
Buffalo Wild Wings7.47×Food & Beverages
Tim Hortons26×Food & Beverages
310 Nutrition49.12×Health
D&R16.98×Technology & Electronics
Indeed.com3.34×Business & Career
Pretzel10.08×Food & Beverages
Google Maps2.63×Internet & Social Media
Chopped (TV series)11×Movies & TV
Fox News Channel1.72×Movies & TV
A&W Restaurants11.72×Food & Beverages
Taco Bell2.32×Food & Beverages
Scooby-Doo3.01×Movies & TV
PSV Eindhoven20×Sports
Vegetable2.34×Food & Beverages
Lawn mower4.01×Home & Garden
Auction2.77×Shopping
Shrimp3.86×Food & Beverages
Chipotle Mexican Grill2.6×Food & Beverages
Google News2.88×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Harvester (restaurant) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.74
Price SensitivityPREMIUM1.35
Career OrientationPOWER1.32
DIY MentalityTHRILL1.29
Quality AwarenessPREMIUM1.25
IndividualismJOY1.08

Worldwide distribution

Worldwide audience distribution share by country for Harvester (restaurant)
CountryShare
United Kingdom66.4%
United States10.4%
India4.8%

See Harvester (restaurant) audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Harvester (restaurant) have in United States?

Harvester (restaurant) has an estimated audience of 273,674 people in United States, concentrated in Arizona and Missouri.

What is the gender split and age of Harvester (restaurant) fans?

53.8% of Harvester (restaurant) fans are female, 46.2% are male, with an average age of 36.9 years.

Which brands do Harvester (restaurant) fans like most?

Harvester (restaurant) fans show strongest brand affinity for Wingstop (14.03×), Buffalo Wild Wings (7.47×), and Tim Hortons (26×) over the country average.

Where do Harvester (restaurant) fans live in United States?

Harvester (restaurant) fans in United States are most concentrated in Arizona (reach 47,447), Missouri (reach 25,939), and California (reach 24,880). These three regions account for the largest share of the active audience.

What other brands do Harvester (restaurant) fans also like?

Beyond Harvester (restaurant) itself, the audience over-indexes on Buffalo Wild Wings (7.47×), Tim Hortons (26×), 310 Nutrition (49.12×), and D&R (16.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harvester (restaurant). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.