Health care reform Audience in United States

Health care reform has an estimated audience of 1,047,213 people in United States. 59.9% are female, 40.1% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Obsessed (2009 film), Autism Awareness, MSN, Diabetes mellitus awareness, Microblogging.

The average Health care reform fan in United States is 43.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Obsessed (2009 film), Autism Awareness, MSN, with strongest over-indexing on Obsessed (2009 film) (28.98× the country average). Demographically, the Health care reform audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Need for Security, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Health care reform fans

Demographic split for Health care reform audience in United States
MetricValue
Female59.9%
Male40.1%
Average age43.1
Estimated audience size1,047,213

Audience persona

The typical Health care reform fan in United States is more female, around 43.1 years old, with strong Need for Security tendencies and a notable affinity for Obsessed (2009 film).

Top regions in United States

Top regions ranked by reach for Health care reform in United States
RegionReachAffinity
California102,3620.89×
Texas96,5551.07×
Florida64,3290.91×
New York57,8430.99×
Illinois32,1120.92×
Pennsylvania30,5580.87×
Ohio30,1010.93×
North Carolina29,6250.94×
Georgia28,4940.88×
Virginia26,0831.02×
Michigan22,5480.82×
New Jersey19,9560.75×
Arizona17,9040.84×
Washington17,8320.85×
Massachusetts16,9620.82×
Indiana15,4470.81×
Maryland15,4090.86×
Tennessee15,3030.73×
Missouri14,3370.85×
Colorado13,9710.85×
Wisconsin12,9840.82×
South Carolina12,8810.82×
West Virginia12,1912.5×
Alabama11,8730.81×
Minnesota11,8650.79×
Louisiana11,6290.86×
Oklahoma10,9970.95×
Kentucky9,7410.74×
Oregon9,3540.78×
Mississippi9,2821.08×
Connecticut8,1380.77×
Utah7,3840.79×
Kansas6,4350.78×
Nevada6,1310.61×
Iowa6,1090.71×
Arkansas5,6220.65×
Nebraska5,6211.07×
Idaho4,8250.92×
Hawaii4,3020.96×
Alaska4,1711.86×
Montana3,9391.36×
New Hampshire3,7310.9×
New Mexico3,6340.69×
Rhode Island3,6031.08×
Maine3,6010.96×
South Dakota3,5891.48×
Vermont3,5441.93×
North Dakota3,4951.62×
Wyoming3,3812.18×
Delaware2,9781.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Health care reform audience
BrandAffinityCategory
Obsessed (2009 film)28.98×Movies & TV
Autism Awareness19.03×Health
MSN7.72×News
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kia Sportage20×Cars & Mobility
Planet Fitness3.29×Sports
Stitch!8.39×Movies & TV
LinkedIn2.94×Internet & Social Media
Disneyland Paris8.77×Travel & Leisure
Charles, Prince of Wales18.87×Politics & Society
Staples (Canada)3.76×Business & Career
Bad Santa20×Movies & TV
Diaper bag4.55×Kids & Family
Great Clips3.86×Beauty & Wellness
Deion SandersSports
Nature1.82×Home & Garden
Reddit2.3×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Health care reform audience
TraitClusterScore
Need for SecurityCONSERVATISM3.08
IndividualismJOY2.23
Community OrientationOPEN2.12
LGBTQ+ IdentityOPEN1.99
SustainabilityBALANCE1.87
Family OrientationCONSERVATISM1.75

Worldwide distribution

Worldwide audience distribution share by country for Health care reform
CountryShare
United States45.5%
Japan7.7%
Australia6.3%

See Health care reform audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Health care reform have in United States?

Health care reform has an estimated audience of 1,047,213 people in United States, concentrated in California and Texas.

What is the gender split and age of Health care reform fans?

59.9% of Health care reform fans are female, 40.1% are male, with an average age of 43.1 years.

Which brands do Health care reform fans like most?

Health care reform fans show strongest brand affinity for Obsessed (2009 film) (28.98×), Autism Awareness (19.03×), and MSN (7.72×) over the country average.

Where do Health care reform fans live in United States?

Health care reform fans in United States are most concentrated in California (reach 102,362), Texas (reach 96,555), and Florida (reach 64,329). These three regions account for the largest share of the active audience.

What other brands do Health care reform fans also like?

Beyond Health care reform itself, the audience over-indexes on Autism Awareness (19.03×), MSN (7.72×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Health care reform. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.