Rascasse Audience Intelligence

Health care reform Audience in United States

A data profile of the people who buy, follow and care about Health care reform in United States — modelled from more than twelve digital signal sources. Health care reform has an estimated audience of 1,047,213 people in United States.

The average Health care reform fan in United States is 43.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Obsessed (2009 film), Elderly care, Renewable energy, with strongest over-indexing on Obsessed (2009 film) (19.52× the country average).

Demographically, the Health care reform audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Family Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Health care reform fan in United States is more female, around 43.1 years old, with strong Family Orientation tendencies and a notable affinity for Obsessed (2009 film).

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Health care reform profile in United States.

Audience size
1M
in United States
Gender
59.9%
40.1% male
Age
43.1
average years
Country rank
#22956
Topic in United States
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Health care reform fans

59.9% are female, 40.1% are male, average age 43.1.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for Health care reform audience in United States
MetricValue
Female59.9%
Male40.1%
Average age43.1
Estimated audience size1,047,213
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Health care reform audience in United States
Age bracketShare%
16-1918%
20-2914%
30-3914%
40-4917%
50+38%
Fig. 04

Worldwide distribution

45.5%

of the worldwide Health care reform audience comes from United States.

Worldwide audience distribution share by country for Health care reform
CountryShare
United States45.5%
Japan7.7%
Australia6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Health care reform audience in United States is strongest.

Fig. 05

Top regions by affinity

Health care reform fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~9K5.49×
02West Virginia~7K1.52×
03Alaska~3K1.12×
04North Dakota~2K1.12×
05South Dakota~3K1.10×
06Montana~3K1.06×
07Rhode Island~3K1.01×
08Nebraska~5K1.00×
09Idaho~5K1.00×
10Delaware~3K1.00×
11Mississippi~9K0.99×
12Washington, District of Columbia~3K0.99×
13Hawaii~4K0.98×
14New Hampshire~4K0.98×
15Maine~4K0.98×
16Oklahoma~10K0.94×
17New Mexico~5K0.94×
18Virginia~20K0.93×
19Arkansas~8K0.92×
20Kansas~8K0.92×
21Texas~80K0.91×
22South Carolina~10K0.91×
23Louisiana~10K0.91×
24Iowa~8K0.91×
25Utah~8K0.90×
26Ohio~30K0.89×
27Alabama~10K0.89×
28Kentucky~10K0.89×
29Connecticut~9K0.89×
30Missouri~10K0.88×
31Oregon~10K0.88×
32Maryland~20K0.87×
33Wisconsin~10K0.87×
34Nevada~9K0.87×
35North Carolina~30K0.86×
36Indiana~20K0.86×
37Minnesota~10K0.86×
38New York~50K0.85×
39Illinois~30K0.85×
40Arizona~20K0.85×
41Colorado~10K0.85×
42Georgia~30K0.84×
43Tennessee~20K0.84×
44Washington~20K0.84×
45Massachusetts~20K0.84×
46Michigan~20K0.83×
47Florida~60K0.82×
48Pennsylvania~30K0.82×
49New Jersey~20K0.81×
50California~90K0.78×
Fig. 06

Affinity by region

Affinity by region — Health care reform, United States
0.78×1.00×5.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Health care reform audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Health care reform audience
#·InterestCategoryAffinity×
01Copa AméricaSports29.47×
02Bad SantaMovies & TV20.00×
03Obsessed (2009 film)Movies & TV19.52×
04Elderly careHealth18.16×
05ExxonMobilCars & Mobility13.07×
06United States national football teamSports13.05×
07Stephen HawkingBusiness & Career9.59×
08Renewable energyBusiness & Career6.93×
09LinkedInInternet & Social Media5.48×
10FedExBusiness & Career5.03×
11InnovationBusiness & Career4.11×
12Solar energyHome & Garden3.84×
13RedditInternet & Social Media3.59×
14ActivismPolitics & Society3.52×
15MSNNews2.96×
16Nonprofit organizationPolitics & Society2.85×
17CNNMovies & TV2.68×
18Health careBusiness & Career2.59×
19Donald TrumpPolitics & Society2.47×
20XInternet & Social Media2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Health care reform audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Health care reform audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.57×
Need for SecurityCONSERVATISM3.47×
IndividualismJOY2.72×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Health care reform audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.72×
Quality AwarenessPREMIUM0.95×
Design AffinityPREMIUM0.96×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Health care reform have in United States?

Health care reform has an estimated audience of 1,047,213 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Health care reform fans?

59.9% of Health care reform fans are female, 40.1% are male, with an average age of 43.1 years.

03

Which brands do Health care reform fans like most?

Health care reform fans show strongest brand affinity for Obsessed (2009 film) (19.52×), Elderly care (18.16×), and Renewable energy (6.93×) over the country average.

04

Where do Health care reform fans live in United States?

Health care reform fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Health care reform fans also like?

Beyond Health care reform itself, the audience over-indexes on Elderly care (18.16×), Renewable energy (6.93×), FedEx (5.03×), and Reddit (3.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Health care reform. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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