Rascasse Audience Intelligence

Helal Audience in United States

A data profile of the people who buy, follow and care about Helal in United States — modelled from more than twelve digital signal sources. Helal has an estimated audience of 375,028 people in United States.

#12584among Topic in United States#2399in Politics & Society

The average Helal fan in United States is 33.7 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Halal, Mortgage loans, Barbecue, with strongest over-indexing on Halal (48.52× the country average).

Demographically, the Helal audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Helal fan in United States is more male, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Halal.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Helal profile in United States.

Audience size
375K
in United States
Gender
44.7%♀
55.3% male
Age
33.7
average years
Country rank
#43043
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Helal fans

44.7% are female, 55.3% are male, average age 33.7.

Fig. 02

Gender split

44.7%
Female
55.3%
Male
Demographic split for Helal audience in United States
MetricValue
Female44.7%
Male55.3%
Average age33.7
Estimated audience size375,028
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Helal audience in United States
Age bracketShare%
16-1933%
20-2923%
30-3919%
40-4915%
50+10%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Helal audience comes from United States.

Worldwide audience distribution share by country for Helal
CountryShare
Malaysia28.5%
Indonesia27.0%
Philippines9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Helal audience in United States is strongest.

Fig. 05

Top regions by affinity

Helal fans by region: top regions in United States
#RegionReachAffinity×
01Vermont<1K1.35×
02South Dakota~1K1.24×
03Montana~1K1.23×
04New Hampshire~2K1.19×
05Rhode Island~1K1.17×
06Delaware~1K1.17×
07Maine~2K1.16×
08Washington, District of Columbia~1K1.12×
09Alaska<1K1.12×
10West Virginia~2K1.11×
11Hawaii~2K1.10×
12Idaho~2K1.09×
13New Mexico~2K1.07×
14Nebraska~2K1.06×
15Mississippi~3K1.05×
16Arkansas~3K1.03×
17Kansas~3K1.01×
18Iowa~3K1.00×
19North Dakota<1K1.00×
20Nevada~4K0.97×
21Oklahoma~4K0.96×
22Utah~3K0.96×
23Louisiana~5K0.95×
24Kentucky~4K0.95×
25Connecticut~4K0.95×
26Alabama~5K0.93×
27Oregon~4K0.93×
28South Carolina~5K0.91×
29New Jersey~9K0.90×
30Missouri~5K0.90×
31Wisconsin~5K0.90×
32Minnesota~5K0.90×
33Texas~30K0.89×
34Tennessee~7K0.89×
35Massachusetts~7K0.89×
36Indiana~6K0.89×
37Maryland~6K0.89×
38Colorado~5K0.88×
39New York~20K0.87×
40Virginia~8K0.87×
41Arizona~7K0.87×
42Washington~7K0.86×
43Michigan~8K0.85×
44Ohio~10K0.84×
45Georgia~10K0.83×
46North Carolina~9K0.83×
47Pennsylvania~10K0.82×
48Illinois~10K0.81×
49Florida~20K0.74×
50California~30K0.69×
Fig. 06

Affinity by region

Affinity by region — Helal, United States
0.69×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Helal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Helal audience
#·InterestCategoryAffinity×
01HalalPolitics & Society48.52×
02FedExBusiness & Career2.83×
03InnovationBusiness & Career2.40×
04Mortgage loansBusiness & Career2.37×
05Vehicle insuranceCars & Mobility2.36×
06BarbecueFood & Beverages2.03×
07T-MobileTechnology & Electronics1.95×
08IKEAHome & Garden1.93×
09WalgreensShopping1.87×
10Domino's PizzaFood & Beverages1.86×
11GrillingFood & Beverages1.85×
12Pizza HutFood & Beverages1.84×
13VeganismFood & Beverages1.78×
14Organic foodFood & Beverages1.78×
15Trader Joe'sShopping1.75×
16FurnitureHome & Garden1.74×
17Burger KingFood & Beverages1.73×
18PinterestInternet & Social Media1.60×
19McDonald'sFood & Beverages1.59×
20BeerFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Helal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Helal audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.91×
Urban LifestyleOPEN2.44×
Price SensitivityPREMIUM1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Helal audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.61×
MindfulnessBALANCE0.65×
Pet OwnershipJOY0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Helal have in United States?

Helal has an estimated audience of 375,028 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Helal fans?

44.7% of Helal fans are female, 55.3% are male, with an average age of 33.7 years.

03

Which brands do Helal fans like most?

Helal fans show strongest brand affinity for Halal (48.52×), Mortgage loans (2.37×), and Barbecue (2.03×) over the country average.

04

Where do Helal fans live in United States?

Helal fans in United States are most concentrated in Texas (reach ~30K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Helal fans also like?

Beyond Helal itself, the audience over-indexes on Mortgage loans (2.37×), Barbecue (2.03×), Furniture (1.74×), and FedEx (2.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Helal audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Helal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →