Helal Audience in United States

Helal has an estimated audience of 375,028 people in United States. 44.7% are female, 55.3% are male, average age 33.7. Top regions: California, New York, Texas. Top brand affinities: Sears, Lebanese cuisine, Colorado River, War on Terror, Laguna (province).
The average Helal fan in United States is 33.7 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Sears, Lebanese cuisine, Colorado River, with strongest over-indexing on Sears (1.82× the country average). Demographically, the Helal audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Helal fans
| Metric | Value |
|---|---|
| Female | 44.7% |
| Male | 55.3% |
| Average age | 33.7 |
| Estimated audience size | 375,028 |
Audience persona
The typical Helal fan in United States is more male, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Sears.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 19,490 | 0.47× |
| New York | 16,328 | 0.78× |
| Texas | 10,894 | 0.34× |
| Florida | 8,337 | 0.33× |
| New Jersey | 7,477 | 0.78× |
| Pennsylvania | 6,102 | 0.48× |
| Virginia | 5,231 | 0.57× |
| Michigan | 4,798 | 0.49× |
| Ohio | 4,591 | 0.4× |
| Massachusetts | 4,422 | 0.6× |
| Illinois | 4,292 | 0.34× |
| North Carolina | 3,918 | 0.35× |
| Mississippi | 3,899 | 1.26× |
| Washington | 3,728 | 0.5× |
| Georgia | 3,657 | 0.32× |
| Louisiana | 3,467 | 0.72× |
| Arkansas | 3,464 | 1.12× |
| Oklahoma | 3,388 | 0.81× |
| Kentucky | 3,334 | 0.71× |
| Alabama | 3,227 | 0.62× |
| West Virginia | 3,219 | 1.84× |
| Tennessee | 3,075 | 0.41× |
| South Carolina | 3,053 | 0.54× |
| Indiana | 2,974 | 0.43× |
| Kansas | 2,973 | 1.01× |
| Idaho | 2,973 | 1.58× |
| Missouri | 2,880 | 0.48× |
| Minnesota | 2,843 | 0.53× |
| Hawaii | 2,840 | 1.76× |
| Iowa | 2,823 | 0.91× |
| Montana | 2,800 | 2.69× |
| Nevada | 2,790 | 0.77× |
| South Dakota | 2,764 | 3.19× |
| Oregon | 2,754 | 0.64× |
| Wisconsin | 2,727 | 0.48× |
| Maryland | 2,707 | 0.42× |
| New Hampshire | 2,652 | 1.79× |
| Arizona | 2,626 | 0.34× |
| Nebraska | 2,597 | 1.38× |
| Connecticut | 2,593 | 0.69× |
| New Mexico | 2,584 | 1.37× |
| Rhode Island | 2,561 | 2.15× |
| Maine | 2,560 | 1.91× |
| Colorado | 2,543 | 0.43× |
| Utah | 2,527 | 0.75× |
| Vermont | 2,519 | 3.83× |
| Delaware | 2,294 | 2.22× |
| Washington, District of Columbia | 1,656 | 1.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sears | 1.82× | Shopping |
| Lebanese cuisine | 2.19× | Food & Beverages |
| Colorado River | 1.62× | Travel & Leisure |
| War on Terror | 1.8× | Politics & Society |
| Laguna (province) | 2.4× | |
| Fast Five | 1.84× | Movies & TV |
| Assetto Corsa | 2.46× | Games |
| Ellen Burstyn | 1.77× | Movies & TV |
| Naperville, Illinois | 1.57× | Travel & Leisure |
| Overtone | 1.85× | Beauty & Wellness |
| El Palomar, Buenos Aires | 7.41× | Travel & Leisure |
| Barclays Center | 1.85× | Sports |
| Jonah | 2.08× | |
| Ohio State Buckeyes women's basketball | 1.7× | Sports |
| IPsec | 3.9× | |
| El Palomar, Buenos Aires | 6.41× | Travel & Leisure |
| Ohio State Buckeyes women's basketball | 1.61× | Sports |
| Academy Award for Best Film Editing | 1.82× | Movies & TV |
| Yip Man | 3.66× | Politics & Society |
| E-box | 1.58× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.05 |
| Urban Lifestyle | OPEN | 2.02 |
| Healthy Lifestyle | BALANCE | 1.36 |
| Travelling | THRILL | 1.32 |
| Luxury Orientation | PREMIUM | 1.29 |
| Quality Awareness | PREMIUM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| Malaysia | 28.5% |
| Indonesia | 27.0% |
| Philippines | 9.1% |
See Helal audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Helal have in United States?
Helal has an estimated audience of 375,028 people in United States, concentrated in California and New York.
What is the gender split and age of Helal fans?
44.7% of Helal fans are female, 55.3% are male, with an average age of 33.7 years.
Which brands do Helal fans like most?
Helal fans show strongest brand affinity for Sears (1.82×), Lebanese cuisine (2.19×), and Colorado River (1.62×) over the country average.
Where do Helal fans live in United States?
Helal fans in United States are most concentrated in California (reach 19,490), New York (reach 16,328), and Texas (reach 10,894). These three regions account for the largest share of the active audience.
What other brands do Helal fans also like?
Beyond Helal itself, the audience over-indexes on Lebanese cuisine (2.19×), Colorado River (1.62×), War on Terror (1.8×), and Laguna (province) (2.4×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Helal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.