A data profile of the people who buy, follow and care about High-tech architecture in United States — modelled from more than twelve digital signal sources. High-tech architecture has an estimated audience of 1,312,349 people in United States.
The average High-tech architecture fan in United States is 42.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Prison Break, United Parcel Service, Smartphones, with strongest over-indexing on Prison Break (32.98× the country average).
Demographically, the High-tech architecture audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical High-tech architecture fan in United States is balanced, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for Prison Break.
The key figures that characterise the High-tech architecture profile in United States.
45.0% are female, 55.0% are male, average age 42.3.
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 42.3 |
| Estimated audience size | 1,312,349 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 26% |
Where the High-tech architecture audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~3K | 1.24× | |
| 02 | Rhode Island | ~5K | 1.15× | |
| 03 | South Dakota | ~3K | 1.11× | |
| 04 | Washington, District of Columbia | ~4K | 1.07× | |
| 05 | Delaware | ~4K | 1.07× | |
| 06 | New Hampshire | ~5K | 1.06× | |
| 07 | West Virginia | ~6K | 1.05× | |
| 08 | Maine | ~5K | 1.05× | |
| 09 | New Mexico | ~7K | 1.03× | |
| 10 | Montana | ~4K | 1.03× | |
| 11 | Arkansas | ~10K | 1.02× | |
| 12 | Nebraska | ~7K | 1.02× | |
| 13 | Hawaii | ~6K | 1.02× | |
| 14 | Idaho | ~7K | 1.01× | |
| 15 | Alaska | ~3K | 1.01× | |
| 16 | North Dakota | ~3K | 1.01× | |
| 17 | Oklahoma | ~10K | 1.00× | |
| 18 | Mississippi | ~10K | 1.00× | |
| 19 | Kansas | ~10K | 1.00× | |
| 20 | Connecticut | ~10K | 0.99× | |
| 21 | Utah | ~10K | 0.99× | |
| 22 | Iowa | ~10K | 0.99× | |
| 23 | New York | ~70K | 0.97× | |
| 24 | Louisiana | ~20K | 0.97× | |
| 25 | Nevada | ~10K | 0.97× | |
| 26 | Missouri | ~20K | 0.96× | |
| 27 | Wisconsin | ~20K | 0.96× | |
| 28 | Alabama | ~20K | 0.96× | |
| 29 | Kentucky | ~20K | 0.96× | |
| 30 | Oregon | ~10K | 0.96× | |
| 31 | Massachusetts | ~20K | 0.95× | |
| 32 | Colorado | ~20K | 0.95× | |
| 33 | South Carolina | ~20K | 0.95× | |
| 34 | Minnesota | ~20K | 0.95× | |
| 35 | Tennessee | ~20K | 0.94× | |
| 36 | Indiana | ~20K | 0.94× | |
| 37 | Maryland | ~20K | 0.94× | |
| 38 | New Jersey | ~30K | 0.93× | |
| 39 | Arizona | ~20K | 0.93× | |
| 40 | Washington | ~20K | 0.93× | |
| 41 | Michigan | ~30K | 0.92× | |
| 42 | Texas | ~100K | 0.91× | |
| 43 | Virginia | ~30K | 0.91× | |
| 44 | Illinois | ~40K | 0.90× | |
| 45 | Ohio | ~40K | 0.90× | |
| 46 | Georgia | ~40K | 0.90× | |
| 47 | North Carolina | ~40K | 0.90× | |
| 48 | Pennsylvania | ~40K | 0.89× | |
| 49 | Florida | ~70K | 0.83× | |
| 50 | California | ~100K | 0.82× |
The strongest cross-interests of the High-tech architecture audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Prison Break | Movies & TV | 32.98× | ||
| 02 | Saw (franchise) | Movies & TV | 15.97× | ||
| 03 | United Parcel Service | Business & Career | 9.14× | ||
| 04 | La Liga | Sports | 8.10× | ||
| 05 | Soap opera | Movies & TV | 6.14× | ||
| 06 | Las Vegas | Travel & Leisure | 3.80× | ||
| 07 | Smartphones | Technology & Electronics | 3.56× | ||
| 08 | T-Mobile | Technology & Electronics | 3.05× | ||
| 09 | Telecommunication | Technology & Electronics | 2.96× | ||
| 10 | Country music | Music & Radio | 2.64× | ||
| 11 | EBay | Shopping | 2.62× | ||
| 12 | Walmart | Shopping | 2.59× | ||
| 13 | Breaking news | Movies & TV | 2.48× | ||
| 14 | Furniture | Home & Garden | 2.44× | ||
| 15 | Baseball | Sports | 2.36× | ||
| 16 | Home improvement | Home & Garden | 2.29× | ||
| 17 | X | Internet & Social Media | 2.19× | ||
| 18 | Recipes | Food & Beverages | 2.13× | ||
| 19 | Cooking | Food & Beverages | 2.12× | ||
| 20 | Alcoholic beverages | Food & Beverages | 2.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.87× | |
| Need for Security | CONSERVATISM | 1.76× | |
| DIY Mentality | THRILL | 1.74× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.74× | |
| Early Adopter Mentality | POWER | 0.75× | |
| Extroversion | THRILL | 0.83× |
High-tech architecture has an estimated audience of 1,312,349 people in United States, concentrated in California and Texas.
45.0% of High-tech architecture fans are female, 55.0% are male, with an average age of 42.3 years.
High-tech architecture fans show strongest brand affinity for Prison Break (32.98×), United Parcel Service (9.14×), and Smartphones (3.56×) over the country average.
High-tech architecture fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond High-tech architecture itself, the audience over-indexes on United Parcel Service (9.14×), Smartphones (3.56×), Saw (franchise) (15.97×), and La Liga (8.1×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for High-tech architecture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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