High-tech architecture Audience in United States
High-tech architecture has an estimated audience of 1,312,349 people in United States. 45.0% are female, 55.0% are male, average age 42.3. Top brand affinities: Nationality, Home construction, Vocal harmony, Historic site, Fairy godmother.
Top brand affinities include Nationality, Home construction, Vocal harmony, with strongest over-indexing on Nationality (6.84× the country average). Demographically, the High-tech architecture audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.
Category: Home & Garden · Type: Topic
Demographics of High-tech architecture fans
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 42.3 |
| Estimated audience size | 1,312,349 |
Audience persona
The typical High-tech architecture fan in United States is balanced, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for Nationality.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 6.84× | Politics & Society |
| Home construction | 3.61× | Home & Garden |
| Vocal harmony | 10.91× | Music & Radio |
| Historic site | 8.45× | Arts & Culture |
| Fairy godmother | 14.42× | Literature |
| headspace | 13.22× | Health |
| Goop | 7.55× | Internet & Social Media |
| Governor of Michigan | 10.29× | Politics & Society |
| Israel | 2.49× | Travel & Leisure |
| Mathcore | 9.23× | Music & Radio |
| Hipster | 10.43× | Politics & Society |
| Nebraska Cornhuskers football | 3.91× | Sports |
| Harlow | 11.72× | Travel & Leisure |
| Cherish (group) | 10.76× | Music & Radio |
| Jesse Plemons | 3.3× | Movies & TV |
| Guitarist (magazine) | 10.51× | Music & Radio |
| Panama | 3.26× | Travel & Leisure |
| TV Fanatic | 9.17× | Movies & TV |
| Home staging | 4.37× | Home & Garden |
| Wok | 5.32× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.85 |
| Risk Appetite | THRILL | 1.33 |
| Price Sensitivity | PREMIUM | 1.33 |
| Need for Security | CONSERVATISM | 1.14 |
| Spirituality | BALANCE | 1.1 |
| Career Orientation | POWER | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 22.0% |
| United States | 16.4% |
| Brazil | 6.3% |
See High-tech architecture audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for High-tech architecture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.