Rascasse Audience Intelligence

Hydrology Audience in United States

A data profile of the people who buy, follow and care about Hydrology in United States — modelled from more than twelve digital signal sources. Hydrology has an estimated audience of 3,330,814 people in United States.

#234among Field of study in United States#4811among Topic in United States#583in Home & Garden

The average Hydrology fan in United States is 43.8 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Staples (Canada), FedEx, KFC, with strongest over-indexing on Staples (Canada) (4.01× the country average).

Demographically, the Hydrology audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hydrology fan in United States is balanced, around 43.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Staples (Canada).

Category: Home & Garden · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hydrology profile in United States.

Audience size
3.3M
in United States
Gender
46.6%♀
53.4% male
Age
43.8
average years
Country rank
#9415
Topic in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hydrology fans

46.6% are female, 53.4% are male, average age 43.8.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Hydrology audience in United States
MetricValue
Female46.6%
Male53.4%
Average age43.8
Estimated audience size3,330,814
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Hydrology audience in United States
Age bracketShare%
16-1911%
20-2916%
30-3919%
40-4924%
50+31%
Fig. 04

Worldwide distribution

35.6%

of the worldwide Hydrology audience comes from United States.

Worldwide audience distribution share by country for Hydrology
CountryShare
United States35.6%
Germany14.4%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hydrology audience in United States is strongest.

Fig. 05

Top regions by affinity

Hydrology fans by region: top regions in United States
#RegionReachAffinity×
01Florida~500K2.35×
02Hawaii~30K1.80×
03Alaska~10K1.59×
04Montana~10K1.55×
05Illinois~200K1.43×
06Washington~80K1.26×
07Oregon~50K1.20×
08New Mexico~20K1.13×
09Indiana~70K1.09×
10Michigan~90K1.08×
11Idaho~20K1.08×
12Kansas~30K1.07×
13Colorado~60K1.06×
14Arizona~70K1.05×
15Vermont~6K1.05×
16Missouri~50K1.00×
17North Carolina~100K0.99×
18Minnesota~50K0.98×
19North Dakota~7K0.98×
20Georgia~100K0.97×
21Mississippi~30K0.96×
22Maine~10K0.96×
23Alabama~40K0.94×
24West Virginia~10K0.94×
25Oklahoma~30K0.93×
26Utah~30K0.93×
27Arkansas~30K0.92×
28South Dakota~7K0.92×
29Tennessee~60K0.91×
30Texas~300K0.90×
31Wisconsin~50K0.90×
32Louisiana~40K0.90×
33Kentucky~40K0.90×
34South Carolina~40K0.89×
35New Hampshire~10K0.89×
36Washington, District of Columbia~9K0.89×
37Virginia~70K0.88×
38California~300K0.86×
39Rhode Island~9K0.85×
40Nevada~30K0.84×
41Nebraska~10K0.84×
42Iowa~20K0.83×
43Delaware~8K0.83×
44Pennsylvania~90K0.80×
45Ohio~80K0.80×
46Maryland~50K0.80×
47Connecticut~30K0.78×
48Massachusetts~50K0.76×
49New Jersey~60K0.65×
50New York~100K0.63×
Fig. 06

Affinity by region

Affinity by region — Hydrology, United States
0.63×1.00×2.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hydrology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hydrology audience
#·InterestCategoryAffinity×
01Monster HighKids & Family9.24×
02Web serverTechnology & Electronics5.26×
03Sustainable energyHome & Garden4.28×
04Staples (Canada)Business & Career4.01×
05Renewable energyBusiness & Career3.73×
06Non-alcoholic beverageFood & Beverages3.67×
07FedExBusiness & Career3.64×
08KFCFood & Beverages3.42×
09Weather forecastingHome & Garden3.35×
10Solar energyHome & Garden3.13×
11Vehicle insuranceCars & Mobility2.37×
12Mortgage loansBusiness & Career2.30×
13Pizza HutFood & Beverages2.27×
14Wendy'sFood & Beverages2.15×
15SubwayFood & Beverages2.15×
16Discount storesShopping2.15×
17Domino's PizzaFood & Beverages1.89×
18McDonald'sFood & Beverages1.88×
19PinterestInternet & Social Media1.66×
20BarbecueFood & Beverages1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hydrology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hydrology audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.82×
PatriotismCONSERVATISM1.74×
Family OrientationCONSERVATISM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hydrology audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Design AffinityPREMIUM0.74×
Pet OwnershipJOY0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hydrology have in United States?

Hydrology has an estimated audience of 3,330,814 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Hydrology fans?

46.6% of Hydrology fans are female, 53.4% are male, with an average age of 43.8 years.

03

Which brands do Hydrology fans like most?

Hydrology fans show strongest brand affinity for Staples (Canada) (4.01×), FedEx (3.64×), and KFC (3.42×) over the country average.

04

Where do Hydrology fans live in United States?

Hydrology fans in United States are most concentrated in Florida (reach ~500K), California (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Hydrology fans also like?

Beyond Hydrology itself, the audience over-indexes on FedEx (3.64×), KFC (3.42×), Sustainable energy (4.28×), and Web server (5.26×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Hydrology audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Hydrology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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