Hydrology Audience in Germany

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Hydrology has an estimated audience of 1,349,015 people in Germany. 49.0% are female, 51.0% are male, average age 42.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home construction, Progressive rock, VfL Wolfsburg, Litter box, Pillow.

The average Hydrology fan in Germany is 42.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home construction, Progressive rock, VfL Wolfsburg, with strongest over-indexing on Home construction (1.93× the country average). Demographically, the Hydrology audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as DIY Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic · Subtype: Field of study

Demographics of Hydrology fans

Demographic split for Hydrology audience in Germany
MetricValue
Female49.0%
Male51.0%
Average age42.5
Estimated audience size1,349,015

Audience persona

The typical Hydrology fan in Germany is balanced, around 42.5 years old, with strong DIY Mentality tendencies and a notable affinity for Home construction.

Top regions in Germany

Top regions ranked by reach for Hydrology in Germany
RegionReachAffinity
Nordrhein-Westfalen312,0791.06×
Bayern219,7301.01×
Baden-Württemberg201,3901.09×
Niedersachsen161,1581.23×
Hessen94,8310.92×
Sachsen84,3911.28×
Rheinland-Pfalz75,6161.12×
Berlin66,5111.1×
Schleswig-Holstein45,9910.95×
Brandenburg43,5281.04×
Thüringen32,4340.94×
Hamburg30,2640.99×
Sachsen-Anhalt27,4910.79×
Mecklenburg-Vorpommern21,6600.84×
Saarland11,5170.7×
Bremen10,8110.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hydrology audience
BrandAffinityCategory
Home construction1.93×Home & Garden
Progressive rock2.24×Music & Radio
VfL Wolfsburg2.13×Sports
Litter box1.58×Pets & Animals
Pillow1.86×Home & Garden
Artistic inspiration1.53×Arts & Culture
Stradivarius1.97×Shopping
Collectable1.8×Kids & Family
Israel2.18×Travel & Leisure
Minestrone2.64×Food & Beverages
Medieval fantasy11.1×Literature
Natural rubber2.31×Cars & Mobility
KLIX (AM)2.47×Music & Radio
Sixx2.96×Movies & TV
Commercial mortgage1.86×Business & Career
JDSUBusiness & Career
Keeper (password manager)3.61×Technology & Electronics
Eindhoven1.68×Travel & Leisure
Nurse education1.8×Kids & Family
Braun Büffel6.33×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hydrology audience
TraitClusterScore
DIY MentalityTHRILL2.06
SustainabilityBALANCE1.89
Sports ActivityPOWER1.73
Urban LifestyleOPEN1.61
Quality AwarenessPREMIUM1.57
Need for SecurityCONSERVATISM1.56

Worldwide distribution

Worldwide audience distribution share by country for Hydrology
CountryShare
United States35.6%
Germany14.4%
United Kingdom6.7%

See Hydrology audiences in other countries

More Field of study audiences in Germany

Frequently asked questions

How many fans does Hydrology have in Germany?

Hydrology has an estimated audience of 1,349,015 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Hydrology fans?

49.0% of Hydrology fans are female, 51.0% are male, with an average age of 42.5 years.

Which brands do Hydrology fans like most?

Hydrology fans show strongest brand affinity for Home construction (1.93×), Progressive rock (2.24×), and VfL Wolfsburg (2.13×) over the country average.

Where do Hydrology fans live in Germany?

Hydrology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 312,079), Bayern (reach 219,730), and Baden-Württemberg (reach 201,390). These three regions account for the largest share of the active audience.

What other brands do Hydrology fans also like?

Beyond Hydrology itself, the audience over-indexes on Progressive rock (2.24×), VfL Wolfsburg (2.13×), Litter box (1.58×), and Pillow (1.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hydrology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.