Hydrology Audience in Germany

Hydrology has an estimated audience of 1,349,015 people in Germany. 49.0% are female, 51.0% are male, average age 42.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home construction, Progressive rock, VfL Wolfsburg, Litter box, Pillow.
The average Hydrology fan in Germany is 42.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home construction, Progressive rock, VfL Wolfsburg, with strongest over-indexing on Home construction (1.93× the country average). Demographically, the Hydrology audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as DIY Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Field of study
Demographics of Hydrology fans
| Metric | Value |
|---|---|
| Female | 49.0% |
| Male | 51.0% |
| Average age | 42.5 |
| Estimated audience size | 1,349,015 |
Audience persona
The typical Hydrology fan in Germany is balanced, around 42.5 years old, with strong DIY Mentality tendencies and a notable affinity for Home construction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 312,079 | 1.06× |
| Bayern | 219,730 | 1.01× |
| Baden-Württemberg | 201,390 | 1.09× |
| Niedersachsen | 161,158 | 1.23× |
| Hessen | 94,831 | 0.92× |
| Sachsen | 84,391 | 1.28× |
| Rheinland-Pfalz | 75,616 | 1.12× |
| Berlin | 66,511 | 1.1× |
| Schleswig-Holstein | 45,991 | 0.95× |
| Brandenburg | 43,528 | 1.04× |
| Thüringen | 32,434 | 0.94× |
| Hamburg | 30,264 | 0.99× |
| Sachsen-Anhalt | 27,491 | 0.79× |
| Mecklenburg-Vorpommern | 21,660 | 0.84× |
| Saarland | 11,517 | 0.7× |
| Bremen | 10,811 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.93× | Home & Garden |
| Progressive rock | 2.24× | Music & Radio |
| VfL Wolfsburg | 2.13× | Sports |
| Litter box | 1.58× | Pets & Animals |
| Pillow | 1.86× | Home & Garden |
| Artistic inspiration | 1.53× | Arts & Culture |
| Stradivarius | 1.97× | Shopping |
| Collectable | 1.8× | Kids & Family |
| Israel | 2.18× | Travel & Leisure |
| Minestrone | 2.64× | Food & Beverages |
| Medieval fantasy | 11.1× | Literature |
| Natural rubber | 2.31× | Cars & Mobility |
| KLIX (AM) | 2.47× | Music & Radio |
| Sixx | 2.96× | Movies & TV |
| Commercial mortgage | 1.86× | Business & Career |
| JDSU | 3× | Business & Career |
| Keeper (password manager) | 3.61× | Technology & Electronics |
| Eindhoven | 1.68× | Travel & Leisure |
| Nurse education | 1.8× | Kids & Family |
| Braun Büffel | 6.33× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.06 |
| Sustainability | BALANCE | 1.89 |
| Sports Activity | POWER | 1.73 |
| Urban Lifestyle | OPEN | 1.61 |
| Quality Awareness | PREMIUM | 1.57 |
| Need for Security | CONSERVATISM | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.6% |
| Germany | 14.4% |
| United Kingdom | 6.7% |
See Hydrology audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Hydrology have in Germany?
Hydrology has an estimated audience of 1,349,015 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hydrology fans?
49.0% of Hydrology fans are female, 51.0% are male, with an average age of 42.5 years.
Which brands do Hydrology fans like most?
Hydrology fans show strongest brand affinity for Home construction (1.93×), Progressive rock (2.24×), and VfL Wolfsburg (2.13×) over the country average.
Where do Hydrology fans live in Germany?
Hydrology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 312,079), Bayern (reach 219,730), and Baden-Württemberg (reach 201,390). These three regions account for the largest share of the active audience.
What other brands do Hydrology fans also like?
Beyond Hydrology itself, the audience over-indexes on Progressive rock (2.24×), VfL Wolfsburg (2.13×), Litter box (1.58×), and Pillow (1.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hydrology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.