infonavit Audience in United States

infonavit has an estimated audience of 490,938 people in United States. 55.0% are female, 45.0% are male, average age 31.2. Top regions: Texas, California, Arizona. Top brand affinities: Nationality, Home construction, Panama, Jordan Fisher, Metro Iztapalapa.
The average infonavit fan in United States is 31.2 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Arizona. Top brand affinities include Nationality, Home construction, Panama, with strongest over-indexing on Nationality (10× the country average). Demographically, the infonavit audience skews balanced with an average age of 31.2, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: NGO / Political Party
Demographics of infonavit fans
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 31.2 |
| Estimated audience size | 490,938 |
Audience persona
The typical infonavit fan in United States is balanced, around 31.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Nationality.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 201,011 | 4.76× |
| California | 146,826 | 2.72× |
| Arizona | 36,220 | 3.61× |
| Michigan | 31,103 | 2.42× |
| Illinois | 23,349 | 1.43× |
| Florida | 19,937 | 0.6× |
| Georgia | 16,791 | 1.11× |
| Colorado | 15,060 | 1.95× |
| North Carolina | 13,951 | 0.94× |
| Virginia | 13,002 | 1.09× |
| New York | 11,880 | 0.43× |
| Ohio | 10,341 | 0.68× |
| Tennessee | 9,984 | 1.01× |
| Washington | 8,525 | 0.87× |
| Nevada | 7,286 | 1.53× |
| Indiana | 7,105 | 0.79× |
| Oklahoma | 7,068 | 1.3× |
| New Mexico | 6,816 | 2.77× |
| Minnesota | 6,677 | 0.95× |
| South Carolina | 6,545 | 0.89× |
| Oregon | 6,390 | 1.14× |
| Utah | 5,959 | 1.36× |
| Missouri | 5,805 | 0.73× |
| Alabama | 5,556 | 0.81× |
| Wisconsin | 5,496 | 0.74× |
| Kentucky | 4,984 | 0.81× |
| Arkansas | 4,916 | 1.22× |
| New Jersey | 4,768 | 0.38× |
| Louisiana | 4,766 | 0.75× |
| Kansas | 4,696 | 1.21× |
| Pennsylvania | 4,630 | 0.28× |
| Iowa | 3,654 | 0.9× |
| Mississippi | 2,949 | 0.73× |
| Massachusetts | 2,832 | 0.29× |
| Idaho | 2,830 | 1.15× |
| Maryland | 2,434 | 0.29× |
| Connecticut | 2,227 | 0.45× |
| Nebraska | 2,022 | 0.82× |
| Washington, District of Columbia | 1,628 | 1.1× |
| Wyoming | 695 | 0.96× |
| Hawaii | 657 | 0.31× |
| South Dakota | 652 | 0.57× |
| North Dakota | 467 | 0.46× |
| Montana | 424 | 0.31× |
| West Virginia | 415 | 0.18× |
| Alaska | 329 | 0.31× |
| Delaware | 306 | 0.23× |
| Rhode Island | 296 | 0.19× |
| New Hampshire | 260 | 0.13× |
| Maine | 251 | 0.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 10× | Politics & Society |
| Home construction | 4.16× | Home & Garden |
| Panama | 4.75× | Travel & Leisure |
| Jordan Fisher | 8.65× | Movies & TV |
| Metro Iztapalapa | 33.39× | Travel & Leisure |
| Elmhurst College | 21.86× | Business & Career |
| Queens College, City University of New York | 4.55× | Business & Career |
| Sears | 2.57× | Shopping |
| Isabela (province) | 7.75× | |
| JTV (Indonesia) | 3.02× | |
| Stucco | 3.52× | Home & Garden |
| Julius Caesar (play) | 3.33× | |
| Nebraska Cornhuskers football | 1.83× | Sports |
| Software widget | 7.04× | Technology & Electronics |
| Charlamagne Tha God | 4.32× | Movies & TV |
| Jaws | 2.33× | Movies & TV |
| edureka | 15.44× | Business & Career |
| Passaic County, New Jersey | 4.32× | Travel & Leisure |
| TeachHUB | 1.6× | Business & Career |
| Go Go's | 4.61× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.51 |
| Quality Awareness | PREMIUM | 1.51 |
| Spirituality | BALANCE | 1.31 |
| Design Affinity | PREMIUM | 1.2 |
| Need for Security | CONSERVATISM | 1.14 |
| Luxury Orientation | PREMIUM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 91.0% |
| United States | 6.1% |
| Argentina | 0.6% |
See infonavit audiences in other countries
More Business & Career audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does infonavit have in United States?
infonavit has an estimated audience of 490,938 people in United States, concentrated in Texas and California.
What is the gender split and age of infonavit fans?
55.0% of infonavit fans are female, 45.0% are male, with an average age of 31.2 years.
Which brands do infonavit fans like most?
infonavit fans show strongest brand affinity for Nationality (10×), Home construction (4.16×), and Panama (4.75×) over the country average.
Where do infonavit fans live in United States?
infonavit fans in United States are most concentrated in Texas (reach 201,011), California (reach 146,826), and Arizona (reach 36,220). These three regions account for the largest share of the active audience.
What other brands do infonavit fans also like?
Beyond infonavit itself, the audience over-indexes on Home construction (4.16×), Panama (4.75×), Jordan Fisher (8.65×), and Metro Iztapalapa (33.39×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for infonavit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.