Jakarta Audience in United States
Jakarta has an estimated audience of 2,588,825 people in United States. 52.8% are female, 47.2% are male, average age 34.9. Top regions: California, Texas, New York. Top brand affinities: Natural rubber, Electrolyte, Minnesota, Pro-Ject, UK garage.
The average Jakarta fan in United States is 34.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Natural rubber, Electrolyte, Minnesota, with strongest over-indexing on Natural rubber (13.42× the country average). Demographically, the Jakarta audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Jakarta fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 34.9 |
| Estimated audience size | 2,588,825 |
Audience persona
The typical Jakarta fan in United States is balanced, around 34.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Natural rubber.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 429,110 | 1.51× |
| Texas | 229,324 | 1.03× |
| New York | 204,950 | 1.42× |
| Florida | 176,189 | 1.01× |
| Illinois | 97,583 | 1.13× |
| Pennsylvania | 85,870 | 0.99× |
| Virginia | 83,864 | 1.33× |
| Georgia | 82,393 | 1.03× |
| Washington | 81,267 | 1.56× |
| North Carolina | 71,288 | 0.92× |
| New Jersey | 69,274 | 1.05× |
| Massachusetts | 68,385 | 1.34× |
| Ohio | 66,369 | 0.83× |
| Michigan | 59,002 | 0.87× |
| Arizona | 52,985 | 1× |
| Colorado | 51,308 | 1.26× |
| Maryland | 49,561 | 1.11× |
| Tennessee | 39,282 | 0.76× |
| Indiana | 39,000 | 0.82× |
| Minnesota | 36,049 | 0.97× |
| Missouri | 34,865 | 0.84× |
| Oregon | 33,853 | 1.14× |
| Wisconsin | 33,745 | 0.87× |
| South Carolina | 29,217 | 0.75× |
| Connecticut | 26,973 | 1.04× |
| Nevada | 26,786 | 1.07× |
| Louisiana | 26,306 | 0.79× |
| Utah | 24,643 | 1.06× |
| Alabama | 24,487 | 0.68× |
| Kentucky | 24,401 | 0.75× |
| Oklahoma | 23,541 | 0.82× |
| Hawaii | 21,196 | 1.9× |
| Washington, District of Columbia | 18,171 | 2.34× |
| Kansas | 18,062 | 0.89× |
| Iowa | 18,001 | 0.84× |
| Arkansas | 15,763 | 0.74× |
| Mississippi | 13,023 | 0.61× |
| Idaho | 11,994 | 0.92× |
| New Hampshire | 11,475 | 1.12× |
| Nebraska | 11,003 | 0.85× |
| New Mexico | 10,627 | 0.82× |
| Maine | 8,520 | 0.92× |
| Rhode Island | 7,980 | 0.97× |
| West Virginia | 7,035 | 0.58× |
| Montana | 6,717 | 0.94× |
| Alaska | 5,869 | 1.06× |
| Delaware | 5,321 | 0.75× |
| Vermont | 4,517 | 0.99× |
| South Dakota | 3,779 | 0.63× |
| North Dakota | 3,740 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 13.42× | Cars & Mobility |
| Electrolyte | 12.94× | Health |
| Minnesota | 4.09× | Travel & Leisure |
| Pro-Ject | 7.82× | Music & Radio |
| UK garage | 10× | Music & Radio |
| Product design | 3.16× | Business & Career |
| Grey Eagle, Minnesota | 70.3× | Travel & Leisure |
| Stamp collecting | 5.59× | Home & Garden |
| JDSU | 3.33× | Business & Career |
| Isometric exercise | 9.02× | Sports |
| Home staging | 5.22× | Home & Garden |
| Home equity | 1.83× | Home & Garden |
| Voter registration | 4.08× | Politics & Society |
| Jesse Plemons | 2.8× | Movies & TV |
| Tulkarm | 13.76× | Travel & Leisure |
| Queens College, City University of New York | 5.46× | Business & Career |
| Jaws | 3.89× | Movies & TV |
| Atkins diet | 3.65× | Health |
| Nebraska Cornhuskers football | 2.5× | Sports |
| 3D printing | 1.68× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.1 |
| Community Orientation | OPEN | 1.99 |
| Pet Ownership | JOY | 1.88 |
| Early Adopter Mentality | POWER | 1.87 |
| Luxury Orientation | PREMIUM | 1.81 |
| Travelling | THRILL | 1.78 |
Worldwide distribution
| Country | Share |
|---|---|
| Indonesia | 34.7% |
| Japan | 9.9% |
| United States | 5.9% |
See Jakarta audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Jakarta have in United States?
Jakarta has an estimated audience of 2,588,825 people in United States, concentrated in California and Texas.
What is the gender split and age of Jakarta fans?
52.8% of Jakarta fans are female, 47.2% are male, with an average age of 34.9 years.
Which brands do Jakarta fans like most?
Jakarta fans show strongest brand affinity for Natural rubber (13.42×), Electrolyte (12.94×), and Minnesota (4.09×) over the country average.
Where do Jakarta fans live in United States?
Jakarta fans in United States are most concentrated in California (reach 429,110), Texas (reach 229,324), and New York (reach 204,950). These three regions account for the largest share of the active audience.
What other brands do Jakarta fans also like?
Beyond Jakarta itself, the audience over-indexes on Electrolyte (12.94×), Minnesota (4.09×), Pro-Ject (7.82×), and UK garage (10×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jakarta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.