Rascasse Audience Intelligence

Java (software platform) Target Market in United States

A data profile of the people who buy, follow and care about Java (software platform) in United States — modelled from more than twelve digital signal sources. Java (software platform) has an estimated audience of 1,214,951 people in United States.

The average Java (software platform) fan in United States is 32.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Web server, Massive open online course, Information security, with strongest over-indexing on Web server (46.31× the country average).

Demographically, the Java (software platform) audience skews more male with an average age of 32.2, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Java (software platform) fan in United States is more male, around 32.2 years old, with strong Need for Security tendencies and a notable affinity for Web server.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Java (software platform) profile in United States.

Audience size
1.2M
in United States
Gender
39.6%
60.4% male
Age
32.2
average years
Country rank
#20700
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Java (software platform)

39.6% are female, 60.4% are male, average age 32.2.

Fig. 02

Gender split

39.6%
Female
60.4%
Male
Demographic split for Java (software platform) audience in United States
MetricValue
Female39.6%
Male60.4%
Average age32.2
Estimated audience size1,214,951
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Java (software platform) audience in United States
Age bracketShare%
16-1935%
20-2924%
30-3921%
40-4914%
50+6%
Fig. 04

Worldwide distribution

12.0%

of the worldwide Java (software platform) audience comes from United States.

Worldwide audience distribution share by country for Java (software platform)
CountryShare
Brazil15.4%
India14.0%
United States12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Java (software platform) audience in United States is strongest.

Fig. 05

Top regions by affinity

Java (software platform) customers by region in United States
#RegionReachAffinity×
01Idaho~20K2.62×
02Washington~30K1.33×
03Louisiana~20K1.32×
04Alaska~4K1.32×
05Arizona~30K1.30×
06California~200K1.23×
07New York~90K1.23×
08Utah~10K1.21×
09Virginia~40K1.18×
10Oregon~20K1.11×
11Missouri~20K1.10×
12Iowa~10K1.07×
13New Jersey~30K1.04×
14South Dakota~3K1.03×
15Alabama~20K1.02×
16Massachusetts~20K1.00×
17Kansas~10K1.00×
18Texas~100K0.99×
19Maryland~20K0.98×
20Georgia~40K0.96×
21Florida~80K0.94×
22Arkansas~10K0.94×
23Oklahoma~10K0.93×
24Hawaii~5K0.93×
25New Hampshire~5K0.93×
26Rhode Island~4K0.93×
27Indiana~20K0.92×
28Illinois~40K0.91×
29Kentucky~10K0.91×
30North Dakota~2K0.91×
31Pennsylvania~40K0.90×
32Tennessee~20K0.90×
33Colorado~20K0.90×
34Wisconsin~20K0.90×
35West Virginia~5K0.90×
36Montana~3K0.90×
37Connecticut~10K0.89×
38Washington, District of Columbia~3K0.89×
39North Carolina~30K0.88×
40Minnesota~20K0.88×
41Ohio~30K0.87×
42Nevada~10K0.86×
43Maine~4K0.86×
44Michigan~30K0.85×
45Nebraska~5K0.84×
46Vermont~2K0.84×
47South Carolina~20K0.83×
48New Mexico~5K0.83×
49Mississippi~8K0.81×
50Delaware~3K0.78×
Fig. 06

Affinity by region

Affinity by region — Java (software platform), United States
0.78×1.00×2.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Java (software platform) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Java (software platform) audience
#·InterestCategoryAffinity×
01Internet safetyInternet & Social Media58.54×
02Web serverTechnology & Electronics46.31×
03Drain cleanerHome & Garden35.12×
04Massive open online courseBusiness & Career33.08×
05Microsoft AzureTechnology & Electronics25.10×
06Amazon Web ServicesTechnology & Electronics21.96×
07Information securityBusiness & Career14.39×
08Data scienceBusiness & Career13.40×
09Computer securityBusiness & Career7.45×
10MinecraftGames5.39×
11LinuxTechnology & Electronics4.75×
12Sustainable energyHome & Garden4.34×
13InnovationBusiness & Career4.14×
14Cloud computingTechnology & Electronics3.84×
15Virtual realityTechnology & Electronics3.75×
16The UPS StoreShopping3.44×
17RedditInternet & Social Media2.59×
18Mobile gameGames2.30×
19T-MobileTechnology & Electronics1.84×
20SmartphonesTechnology & Electronics1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Java (software platform) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Java (software platform) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM14.30×
PatriotismCONSERVATISM2.73×
Career OrientationPOWER1.94×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Java (software platform) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
CreativityOPEN0.80×
Luxury OrientationPREMIUM0.80×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Java (software platform)'s target market in United States?

Java (software platform)'s target market in United States covers an estimated 1,214,951 people, concentrated in California and Texas.

02

What is the gender split and age of Java (software platform) customers?

39.6% of the Java (software platform) audience are female, 60.4% are male, with an average age of 32.2 years.

03

Which brands do Java (software platform) fans like most?

Java (software platform) fans show strongest brand affinity for Web server (46.31×), Massive open online course (33.08×), and Information security (14.39×) over the country average.

04

Where do Java (software platform) fans live in United States?

Java (software platform) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Java (software platform) fans also like?

Beyond Java (software platform) itself, the audience over-indexes on Massive open online course (33.08×), Information security (14.39×), Amazon Web Services (21.96×), and Internet safety (58.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Java (software platform). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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