Rascasse Audience Intelligence

Jeep Liberty Audience in United States

A data profile of the people who buy, follow and care about Jeep Liberty in United States — modelled from more than twelve digital signal sources. Jeep Liberty has an estimated audience of 407,097 people in United States.

#292among Car type in United States#338among Car Model in United States#1128in Cars & Mobility

The average Jeep Liberty fan in United States is 34.6 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Jeep Cherokee, Ford Ka, Jeep Compass, with strongest over-indexing on Jeep Cherokee (95.05× the country average).

Demographically, the Jeep Liberty audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Family Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jeep Liberty fan in United States is more male, around 34.6 years old, with strong Family Orientation tendencies and a notable affinity for Jeep Cherokee.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jeep Liberty profile in United States.

Audience size
407K
in United States
Gender
28.5%♀
71.5% male
Age
34.6
average years
Country rank
#41212
Car Model in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jeep Liberty fans

28.5% are female, 71.5% are male, average age 34.6.

Fig. 02

Gender split

28.5%
Female
71.5%
Male
Demographic split for Jeep Liberty audience in United States
MetricValue
Female28.5%
Male71.5%
Average age34.6
Estimated audience size407,097
Fig. 03

Age distribution

Ø 34.6
average years
Age distribution of the Jeep Liberty audience in United States
Age bracketShare%
16-1935%
20-2918%
30-3916%
40-4918%
50+13%
Fig. 04

Worldwide distribution

49.5%

of the worldwide Jeep Liberty audience comes from United States.

Worldwide audience distribution share by country for Jeep Liberty
CountryShare
United States49.5%
Mexico13.9%
Canada6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jeep Liberty audience in United States is strongest.

Fig. 05

Top regions by affinity

Jeep Liberty fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~2K1.93×
02Michigan~20K1.54×
03West Virginia~3K1.51×
04Nebraska~3K1.39×
05Indiana~10K1.31×
06Arkansas~4K1.26×
07Iowa~4K1.24×
08Oklahoma~6K1.21×
09Idaho~2K1.19×
10Colorado~8K1.18×
11Wyoming<1K1.18×
12Kansas~4K1.17×
13Kentucky~6K1.16×
14Montana~1K1.16×
15Alaska~1K1.16×
16Missouri~8K1.15×
17Ohio~10K1.13×
18Utah~4K1.11×
19New Mexico~2K1.05×
20Tennessee~8K1.01×
21North Dakota<1K1.01×
22Pennsylvania~10K0.99×
23Alabama~6K0.97×
24Oregon~5K0.96×
25Mississippi~3K0.96×
26Illinois~10K0.94×
27Connecticut~4K0.94×
28Wisconsin~6K0.93×
29Maine~1K0.93×
30North Carolina~10K0.92×
31Arizona~8K0.92×
32South Carolina~6K0.91×
33New Hampshire~1K0.91×
34Minnesota~5K0.90×
35Delaware~1K0.90×
36Rhode Island~1K0.85×
37Louisiana~5K0.84×
38Texas~30K0.83×
39Washington~7K0.83×
40Georgia~10K0.82×
41New Jersey~8K0.77×
42Massachusetts~6K0.77×
43Nevada~3K0.77×
44New York~20K0.72×
45Virginia~7K0.72×
46Florida~20K0.70×
47Hawaii~1K0.66×
48Maryland~5K0.65×
49Washington, District of Columbia<1K0.65×
50California~20K0.49×
Fig. 06

Affinity by region

Affinity by region — Jeep Liberty, United States
0.49×1.00×1.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jeep Liberty audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jeep Liberty audience
#·InterestCategoryAffinity×
01Ford KaCars & Mobility166.32×
02Jeep CherokeeCars & Mobility95.05×
03Hyundai i20Cars & Mobility73.66×
04Jeep CompassCars & Mobility63.07×
05Nissan JukeCars & Mobility54.02×
06Compact sport utility vehicleCars & Mobility43.55×
07Toyota YarisCars & Mobility35.94×
08Nissan RogueCars & Mobility20.00×
09Hyundai ElantraCars & Mobility20.00×
10Honda AccordCars & Mobility13.81×
11Toyota TacomaCars & Mobility13.11×
12City carCars & Mobility12.68×
13Toyota Land CruiserCars & Mobility12.59×
14Auto showCars & Mobility12.43×
15Antique carCars & Mobility11.87×
16Jeep WranglerCars & Mobility11.83×
17HatchbackCars & Mobility10.95×
18CarcareCars & Mobility10.74×
19Solar energyHome & Garden6.16×
20Enterprise Rent-A-CarCars & Mobility5.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jeep Liberty audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jeep Liberty audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.58×
Risk AppetiteTHRILL2.25×
Need for SecurityCONSERVATISM2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jeep Liberty audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.69×
Design AffinityPREMIUM0.69×
Healthy LifestyleBALANCE0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jeep Liberty have in United States?

Jeep Liberty has an estimated audience of 407,097 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Jeep Liberty fans?

28.5% of Jeep Liberty fans are female, 71.5% are male, with an average age of 34.6 years.

03

Which brands do Jeep Liberty fans like most?

Jeep Liberty fans show strongest brand affinity for Jeep Cherokee (95.05×), Ford Ka (166.32×), and Jeep Compass (63.07×) over the country average.

04

Where do Jeep Liberty fans live in United States?

Jeep Liberty fans in United States are most concentrated in Texas (reach ~30K), California (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Jeep Liberty fans also like?

Beyond Jeep Liberty itself, the audience over-indexes on Ford Ka (166.32×), Jeep Compass (63.07×), Compact sport utility vehicle (43.55×), and Nissan Juke (54.02×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jeep Liberty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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