John Wall (basketball) Audience in United States

John Wall (basketball) logo

John Wall (basketball) has an estimated audience of 987,040 people in United States. 25.7% are female, 74.3% are male, average age 34.4. Top regions: California, Texas, Florida. Top brand affinities: Com2uS, Elsword, Chili con carne, Cardio Kickboxing, Cal Ripken, Jr..

The average John Wall (basketball) fan in United States is 34.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Com2uS, Elsword, Chili con carne, with strongest over-indexing on Com2uS (144.6× the country average). Demographically, the John Wall (basketball) audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of John Wall (basketball) fans

Demographic split for John Wall (basketball) audience in United States
MetricValue
Female25.7%
Male74.3%
Average age34.4
Estimated audience size987,040

Audience persona

The typical John Wall (basketball) fan in United States is more male, around 34.4 years old, with strong Indulgence tendencies and a notable affinity for Com2uS.

Top regions in United States

Top regions ranked by reach for John Wall (basketball) in United States
RegionReachAffinity
California96,2740.89×
Texas78,4890.92×
Florida68,8861.03×
New York68,0781.23×
North Carolina49,2061.66×
Georgia42,2621.39×
Virginia41,7321.74×
Maryland41,4212.44×
Illinois38,7791.18×
Pennsylvania34,0491.02×
Kentucky33,3012.69×
Ohio32,1881.06×
New Jersey26,9091.07×
Michigan23,7270.92×
Massachusetts21,9431.13×
Tennessee20,1411.02×
Indiana19,8441.1×
Arizona18,6710.93×
South Carolina15,3311.03×
Alabama14,8511.08×
Minnesota13,5780.96×
Louisiana13,4311.06×
Missouri13,4300.84×
Washington13,3660.68×
Wisconsin13,2120.89×
Colorado10,7090.69×
Connecticut10,3821.05×
Oklahoma9,1100.83×
Mississippi9,0981.12×
Nevada8,6020.9×
Arkansas8,4051.03×
Washington, District of Columbia7,8552.65×
Oregon7,4130.66×
Iowa5,8210.72×
Kansas5,4350.7×
Utah5,2120.59×
West Virginia4,0870.89×
Nebraska3,4240.69×
Hawaii3,2150.76×
Delaware3,0331.11×
New Hampshire2,8740.74×
Rhode Island2,8270.9×
Maine2,4120.68×
New Mexico2,2570.46×
Idaho2,1160.43×
South Dakota1,5760.69×
North Dakota1,4150.7×
Montana1,3590.5×
Alaska1,3510.64×
Vermont9780.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for John Wall (basketball) audience
BrandAffinityCategory
Com2uS144.6×Games
Elsword36.82×Games
Chili con carne12.37×Food & Beverages
Cardio Kickboxing50.31×Sports
Cal Ripken, Jr.21.54×Sports
Surf kayaking19.24×Sports
Graham Greene7.28×Literature
Minnesota1.81×Travel & Leisure
Thom Browne9.68×Fashion & Accessoires
Nationality2.06×Politics & Society
Horeca14.41×Travel & Leisure
Nick Jr. (Australia)7.16×Kids & Family
Sinaloa2.76×Travel & Leisure
Vocal harmony2.92×Music & Radio
Finding Your Roots6.91×Movies & TV
Pro-Ject2.4×Music & Radio
Nebraska1.53×Travel & Leisure
Noodle (Gorillaz)1.98×Music & Radio
Mathcore4.34×Music & Radio
Hog Hunting1.75×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by John Wall (basketball) audience
TraitClusterScore
IndulgenceJOY1.17
Early Adopter MentalityPOWER1.12
Social Media UsageJOY1.09
SustainabilityBALANCE1.07
Sports ActivityPOWER0.99
LGBTQ+ IdentityOPEN0.98

Worldwide distribution

Worldwide audience distribution share by country for John Wall (basketball)
CountryShare
United States66.0%
Spain4.5%
Canada4.0%

See John Wall (basketball) audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does John Wall (basketball) have in United States?

John Wall (basketball) has an estimated audience of 987,040 people in United States, concentrated in California and Texas.

What is the gender split and age of John Wall (basketball) fans?

25.7% of John Wall (basketball) fans are female, 74.3% are male, with an average age of 34.4 years.

Which brands do John Wall (basketball) fans like most?

John Wall (basketball) fans show strongest brand affinity for Com2uS (144.6×), Elsword (36.82×), and Chili con carne (12.37×) over the country average.

Where do John Wall (basketball) fans live in United States?

John Wall (basketball) fans in United States are most concentrated in California (reach 96,274), Texas (reach 78,489), and Florida (reach 68,886). These three regions account for the largest share of the active audience.

What other brands do John Wall (basketball) fans also like?

Beyond John Wall (basketball) itself, the audience over-indexes on Elsword (36.82×), Chili con carne (12.37×), Cardio Kickboxing (50.31×), and Cal Ripken, Jr. (21.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for John Wall (basketball). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.