Julie Chrisley Audience in United States

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Julie Chrisley has an estimated audience of 1,228,245 people in United States. 92.4% are female, 7.6% are male, average age 38.9. Top regions: Texas, Florida, Georgia. Top brand affinities: Whataburger, Pillow, Saving, Mortgage insurance, Jack White.

The average Julie Chrisley fan in United States is 38.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include Whataburger, Pillow, Saving, with strongest over-indexing on Whataburger (1.88× the country average). Demographically, the Julie Chrisley audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Price Sensitivity, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Julie Chrisley fans

Demographic split for Julie Chrisley audience in United States
MetricValue
Female92.4%
Male7.6%
Average age38.9
Estimated audience size1,228,245

Audience persona

The typical Julie Chrisley fan in United States is more female, around 38.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Julie Chrisley in United States
RegionReachAffinity
Texas104,6910.99×
Florida91,1991.1×
Georgia72,9231.93×
California65,9860.49×
North Carolina59,5471.61×
Tennessee52,7942.14×
Ohio52,0991.38×
Pennsylvania41,9771.01×
New York40,6630.59×
South Carolina36,8842×
Alabama35,9872.1×
Virginia34,1161.14×
Illinois33,1760.81×
Kentucky32,9672.14×
Michigan32,1741×
Indiana27,9591.25×
New Jersey24,7190.79×
Louisiana23,1051.46×
Missouri22,6771.15×
Mississippi19,9701.97×
Arizona19,9040.79×
Oklahoma19,6931.44×
Maryland18,9180.9×
Massachusetts17,2110.71×
Arkansas15,1161.49×
Wisconsin14,3450.78×
Washington13,6360.55×
Colorado11,6490.6×
Minnesota11,5190.65×
West Virginia10,0681.76×
Connecticut9,9050.8×
Kansas9,5500.99×
Nevada8,7520.74×
Oregon8,3570.59×
Iowa8,1320.8×
Utah5,4340.49×
Nebraska4,6010.75×
New Mexico4,4370.72×
New Hampshire4,1960.87×
Maine3,5720.81×
Idaho3,5490.58×
Delaware3,5041.03×
Rhode Island2,7730.71×
Washington, District of Columbia2,2760.62×
Hawaii2,0670.39×
South Dakota1,8790.66×
Montana1,8610.55×
North Dakota1,6270.64×
Wyoming1,1750.65×
Vermont1,0830.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Julie Chrisley audience
BrandAffinityCategory
Whataburger1.88×Food & Beverages
Pillow2.1×Home & Garden
Saving1.65×Business & Career
Mortgage insurance2.18×Business & Career
Jack White1.98×Movies & TV
Cachorro1.95×Pets & Animals
CAC 401.78×Business & Career
English literature2.22×Literature
REO Speedwagon2.42×Music & Radio
Picnic1.95×Kids & Family
Buenavista (Madrid)2.42×Travel & Leisure
Ural Mountains3.46×Travel & Leisure
Gary Clark, Jr.3.35×Music & Radio
Eindhoven1.65×Travel & Leisure
Gaelic football1.65×Sports
Tuscany1.62×Travel & Leisure
Tierra Cali1.51×Travel & Leisure
Gauri Khan3.8×Movies & TV
International University of Business Agriculture and Technology1.91×Business & Career
Cockpit1.59×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Julie Chrisley audience
TraitClusterScore
Price SensitivityPREMIUM1.62
DIY MentalityTHRILL1.48
Convenience OrientationPREMIUM1.35
Community OrientationOPEN1.34
CreativityOPEN1.3
TraditionCONSERVATISM1.3

Worldwide distribution

Worldwide audience distribution share by country for Julie Chrisley
CountryShare
United States99.3%
Germany0.6%
Italy0.1%

See Julie Chrisley audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Julie Chrisley have in United States?

Julie Chrisley has an estimated audience of 1,228,245 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Julie Chrisley fans?

92.4% of Julie Chrisley fans are female, 7.6% are male, with an average age of 38.9 years.

Which brands do Julie Chrisley fans like most?

Julie Chrisley fans show strongest brand affinity for Whataburger (1.88×), Pillow (2.1×), and Saving (1.65×) over the country average.

Where do Julie Chrisley fans live in United States?

Julie Chrisley fans in United States are most concentrated in Texas (reach 104,691), Florida (reach 91,199), and Georgia (reach 72,923). These three regions account for the largest share of the active audience.

What other brands do Julie Chrisley fans also like?

Beyond Julie Chrisley itself, the audience over-indexes on Pillow (2.1×), Saving (1.65×), Mortgage insurance (2.18×), and Jack White (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Julie Chrisley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.