Rascasse Audience Intelligence

Kawasaki Frontale Audience in United States

A data profile of the people who buy, follow and care about Kawasaki Frontale in United States — modelled from more than twelve digital signal sources. Kawasaki Frontale has an estimated audience of 256,149 people in United States.

#606among Soccer in United States#860among Team in United States#5296in Sports

The average Kawasaki Frontale fan in United States is 38.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Major League Soccer, Women's soccer, Sabo Skirt, with strongest over-indexing on Major League Soccer (35.92× the country average).

Demographically, the Kawasaki Frontale audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kawasaki Frontale fan in United States is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Major League Soccer.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kawasaki Frontale profile in United States.

Audience size
256K
in United States
Gender
28.6%♀
71.4% male
Age
38.7
average years
Country rank
#52239
Team in United States
Fig. 01

Search interest · 12-month trend

-86%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kawasaki Frontale fans

28.6% are female, 71.4% are male, average age 38.7.

Fig. 02

Gender split

28.6%
Female
71.4%
Male
Demographic split for Kawasaki Frontale audience in United States
MetricValue
Female28.6%
Male71.4%
Average age38.7
Estimated audience size256,149
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Kawasaki Frontale audience in United States
Age bracketShare%
16-1922%
20-2919%
30-3920%
40-4921%
50+19%
Fig. 04

Worldwide distribution

9.6%

of the worldwide Kawasaki Frontale audience comes from United States.

Worldwide audience distribution share by country for Kawasaki Frontale
CountryShare
Indonesia13.1%
United States9.6%
Japan6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kawasaki Frontale audience in United States is strongest.

Fig. 05

Top regions by affinity

Kawasaki Frontale fans by region: top regions in United States
#RegionReachAffinity×
01New York~30K1.85×
02Nevada~4K1.34×
03New Jersey~9K1.29×
04Maryland~6K1.29×
05Indiana~6K1.27×
06Florida~20K1.24×
07Massachusetts~7K1.20×
08Illinois~10K1.18×
09Virginia~8K1.18×
10Hawaii~1K1.15×
11Vermont<1K1.15×
12California~30K1.14×
13Ohio~10K1.14×
14Rhode Island<1K1.10×
15North Dakota<1K1.09×
16South Dakota<1K1.05×
17Arizona~6K1.04×
18Washington~6K1.02×
19Washington, District of Columbia<1K1.02×
20Montana<1K1.02×
21Alaska<1K1.02×
22Iowa~2K1.01×
23Maine<1K0.99×
24Delaware<1K0.99×
25Nebraska~1K0.98×
26New Hampshire~1K0.98×
27Oregon~3K0.97×
28Connecticut~3K0.97×
29West Virginia~1K0.97×
30Arkansas~2K0.96×
31Idaho~1K0.96×
32Mississippi~2K0.95×
33Tennessee~5K0.93×
34Kentucky~3K0.93×
35Kansas~2K0.93×
36New Mexico~1K0.93×
37Louisiana~3K0.92×
38Colorado~4K0.88×
39Wisconsin~4K0.88×
40Oklahoma~3K0.88×
41Utah~2K0.88×
42Michigan~6K0.85×
43Minnesota~3K0.85×
44Alabama~3K0.85×
45Pennsylvania~8K0.84×
46Missouri~4K0.83×
47South Carolina~3K0.83×
48Georgia~7K0.81×
49North Carolina~7K0.81×
50Texas~20K0.78×
Fig. 06

Affinity by region

Affinity by region — Kawasaki Frontale, United States
0.78×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kawasaki Frontale audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kawasaki Frontale audience
#·InterestCategoryAffinity×
01Sabo SkirtFashion & Accessoires98.05×
02Major League SoccerSports35.92×
03Women's soccerSports35.92×
04FutsalSports23.61×
05Honda MotorcyclesCars & Mobility20.25×
06Robert LewandowskiSports20.00×
07Dakar RallySports18.88×
08Christian PulisicSports15.94×
09FIFA Club World CupSports14.17×
10Motorcycle helmetCars & Mobility10.76×
11Cruiser (motorcycle)Cars & Mobility10.33×
12Paris Saint-GermainSports8.60×
13Touring motorcycleCars & Mobility8.45×
14Motorcycle accessoriesCars & Mobility5.47×
15VineyardFood & Beverages5.07×
16Obsessed (2009 film)Movies & TV4.73×
17Nail artBeauty & Wellness4.51×
18ShrimpFood & Beverages4.25×
19High schoolBusiness & Career3.08×
20FIFA World CupSports2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kawasaki Frontale audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kawasaki Frontale audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.26×
Risk AppetiteTHRILL1.74×
SustainabilityBALANCE1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kawasaki Frontale audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.84×
Pet OwnershipJOY0.86×
ExtroversionTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kawasaki Frontale have in United States?

Kawasaki Frontale has an estimated audience of 256,149 people in United States, concentrated in California and New York.

02

What is the gender split and age of Kawasaki Frontale fans?

28.6% of Kawasaki Frontale fans are female, 71.4% are male, with an average age of 38.7 years.

03

Which brands do Kawasaki Frontale fans like most?

Kawasaki Frontale fans show strongest brand affinity for Major League Soccer (35.92×), Women's soccer (35.92×), and Sabo Skirt (98.05×) over the country average.

04

Where do Kawasaki Frontale fans live in United States?

Kawasaki Frontale fans in United States are most concentrated in California (reach ~30K), New York (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Kawasaki Frontale fans also like?

Beyond Kawasaki Frontale itself, the audience over-indexes on Women's soccer (35.92×), Sabo Skirt (98.05×), Honda Motorcycles (20.25×), and Motorcycle helmet (10.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Kawasaki Frontale audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kawasaki Frontale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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