Kawasaki Frontale Audience in United States

Kawasaki Frontale has an estimated audience of 276,281 people in United States. 28.6% are female, 71.4% are male, average age 38.7. Top regions: California, New York, Florida. Top brand affinities: Major League Soccer, Honda Motorcycles, FIFA World Cup, FC Bayern Munich, Kia Sportage.

The average Kawasaki Frontale fan in United States is 38.7 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Major League Soccer, Honda Motorcycles, FIFA World Cup, with strongest over-indexing on Major League Soccer (35.92× the country average). Demographically, the Kawasaki Frontale audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Kawasaki Frontale fans

Demographic split for Kawasaki Frontale audience in United States
MetricValue
Female28.6%
Male71.4%
Average age38.7
Estimated audience size276,281

Audience persona

The typical Kawasaki Frontale fan in United States is more male, around 38.7 years old, with strong Risk Appetite tendencies and a notable affinity for Major League Soccer.

Top regions in United States

Top regions ranked by reach for Kawasaki Frontale in United States
RegionReachAffinity
California31,5101.04×
New York29,8681.93×
Florida26,2521.4×
Texas17,5460.74×
Illinois12,8901.4×
New Jersey10,6821.52×
Ohio9,9781.17×
Virginia9,0971.35×
Massachusetts7,9991.47×
Pennsylvania7,8050.84×
Maryland7,7121.62×
Indiana7,2841.44×
Arizona6,7681.2×
North Carolina6,0680.73×
Washington5,9461.07×
Tennessee5,4910.99×
Michigan5,1060.71×
Georgia4,5490.53×
Nevada4,0081.5×
Colorado3,7130.85×
Oregon3,1140.98×
Kentucky3,0620.88×
Louisiana2,9190.82×
Minnesota2,7970.71×
Connecticut2,6460.96×
Missouri2,4990.56×
Iowa2,3761.04×
South Carolina1,7910.43×
Wisconsin1,7390.42×
Hawaii1,7391.46×
Mississippi1,6910.74×
Kansas1,4410.66×
Alabama1,3170.34×
Idaho1,1380.82×
Oklahoma1,1240.37×
Arkansas1,0610.47×
Nebraska1,0600.77×
New Hampshire1,0150.93×
West Virginia9860.77×
Washington, District of Columbia9721.17×
Maine9140.92×
Utah9030.36×
Montana8571.12×
Rhode Island8490.97×
South Dakota8461.33×
North Dakota8241.45×
Wyoming7971.95×
New Mexico7910.57×
Vermont7711.59×
Delaware7020.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kawasaki Frontale audience
BrandAffinityCategory
Major League Soccer35.92×Sports
Honda Motorcycles25.31×Cars & Mobility
FIFA World Cup3.78×Sports
FC Bayern Munich6.35×Sports
Kia Sportage18.55×Cars & Mobility
FIFA Club World Cup11.72×Sports
Scooby-Doo3.46×Movies & TV
Extreme sport4.17×Sports
Futsal18.43×Sports
Paris Saint-Germain7.27×Sports
Borussia Dortmund11.97×Sports
Primeira Liga16.34×Sports
Robert Lewandowski18.87×Sports
Toyota Supra8.62×Cars & Mobility
Nail art4.15×Beauty & Wellness
Cillian Murphy6.3×Movies & TV
Premier League4.02×Sports
Inter Milan6.61×Sports
Real Madrid C.F.2.51×Sports
Manchester United F.C.3.72×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kawasaki Frontale audience
TraitClusterScore
Risk AppetiteTHRILL1.67
PatriotismCONSERVATISM1.48
SustainabilityBALANCE1.36
Luxury OrientationPREMIUM1.35
LGBTQ+ IdentityOPEN1.32
Early Adopter MentalityPOWER1.28

Worldwide distribution

Worldwide audience distribution share by country for Kawasaki Frontale
CountryShare
Indonesia12.7%
United States10.0%
Brazil7.2%

See Kawasaki Frontale audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Kawasaki Frontale have in United States?

Kawasaki Frontale has an estimated audience of 276,281 people in United States, concentrated in California and New York.

What is the gender split and age of Kawasaki Frontale fans?

28.6% of Kawasaki Frontale fans are female, 71.4% are male, with an average age of 38.7 years.

Which brands do Kawasaki Frontale fans like most?

Kawasaki Frontale fans show strongest brand affinity for Major League Soccer (35.92×), Honda Motorcycles (25.31×), and FIFA World Cup (3.78×) over the country average.

Where do Kawasaki Frontale fans live in United States?

Kawasaki Frontale fans in United States are most concentrated in California (reach 31,510), New York (reach 29,868), and Florida (reach 26,252). These three regions account for the largest share of the active audience.

What other brands do Kawasaki Frontale fans also like?

Beyond Kawasaki Frontale itself, the audience over-indexes on Honda Motorcycles (25.31×), FIFA World Cup (3.78×), FC Bayern Munich (6.35×), and Kia Sportage (18.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kawasaki Frontale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.