Rascasse Audience Intelligence

Kawasaki, Kanagawa Audience in United States

A data profile of the people who buy, follow and care about Kawasaki, Kanagawa in United States — modelled from more than twelve digital signal sources. Kawasaki, Kanagawa has an estimated audience of 282,254 people in United States.

#635among City in United States#5999among POI in United States#4179in Travel & Leisure

The average Kawasaki, Kanagawa fan in United States is 39.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Motorcycle helmet, Motorcycle accessories, Solar energy, with strongest over-indexing on Motorcycle helmet (17.12× the country average).

Demographically, the Kawasaki, Kanagawa audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kawasaki, Kanagawa fan in United States is more male, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Motorcycle helmet.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kawasaki, Kanagawa profile in United States.

Audience size
282K
in United States
Gender
10.6%♀
89.4% male
Age
39.5
average years
Country rank
#49851
POI in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kawasaki, Kanagawa fans

10.6% are female, 89.4% are male, average age 39.5.

Fig. 02

Gender split

10.6%
Female
89.4%
Male
Demographic split for Kawasaki, Kanagawa audience in United States
MetricValue
Female10.6%
Male89.4%
Average age39.5
Estimated audience size282,254
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Kawasaki, Kanagawa audience in United States
Age bracketShare%
16-1916%
20-2920%
30-3924%
40-4924%
50+16%
Fig. 04

Worldwide distribution

8.3%

of the worldwide Kawasaki, Kanagawa audience comes from United States.

Worldwide audience distribution share by country for Kawasaki, Kanagawa
CountryShare
Japan17.9%
France14.4%
Italy12.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kawasaki, Kanagawa audience in United States is strongest.

Fig. 05

Top regions by affinity

Kawasaki, Kanagawa fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~6K4.76×
02Texas~50K2.20×
03California~50K1.60×
04Washington~8K1.49×
05Oregon~4K1.13×
06Washington, District of Columbia<1K1.08×
07New York~20K1.04×
08Alaska<1K1.02×
09Vermont<1K1.01×
10Virginia~7K1.00×
11Maryland~5K1.00×
12Utah~3K1.00×
13North Dakota<1K1.00×
14Massachusetts~6K0.99×
15Idaho~1K0.99×
16South Dakota<1K0.99×
17Nevada~3K0.98×
18Montana<1K0.98×
19Arizona~6K0.97×
20Rhode Island<1K0.97×
21New Hampshire~1K0.96×
22Maine<1K0.96×
23Delaware<1K0.96×
24New Jersey~7K0.95×
25Colorado~4K0.95×
26Arkansas~2K0.95×
27New Mexico~1K0.95×
28Nebraska~1K0.95×
29West Virginia~1K0.95×
30Mississippi~2K0.93×
31Illinois~9K0.92×
32Connecticut~3K0.92×
33Kansas~2K0.92×
34Minnesota~4K0.91×
35Iowa~2K0.91×
36Florida~20K0.90×
37Oklahoma~3K0.90×
38Louisiana~3K0.89×
39Kentucky~3K0.89×
40Georgia~8K0.88×
41North Carolina~7K0.88×
42Missouri~4K0.88×
43Wisconsin~4K0.87×
44Alabama~3K0.87×
45Indiana~4K0.86×
46Pennsylvania~8K0.85×
47South Carolina~4K0.85×
48Tennessee~5K0.83×
49Michigan~6K0.82×
50Ohio~7K0.81×
Fig. 06

Affinity by region

Affinity by region — Kawasaki, Kanagawa, United States
0.81×1.00×4.76×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kawasaki, Kanagawa audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kawasaki, Kanagawa audience
#·InterestCategoryAffinity×
01Repsol HondaSports142.52×
02Boat racingSports41.18×
03AlpinestarsCars & Mobility21.15×
04The Conjuring 2Movies & TV17.25×
05Motorcycle helmetCars & Mobility17.12×
06SupermotoCars & Mobility15.63×
07Max VerstappenSports13.38×
08MicroscopeHealth11.54×
09TelescopeHome & Garden10.65×
10Motorcycle accessoriesCars & Mobility10.19×
11Touring motorcycleCars & Mobility9.55×
12Cruiser (motorcycle)Cars & Mobility9.24×
13BuickCars & Mobility8.09×
14Custom motorcycleCars & Mobility6.80×
15Lawn mowerHome & Garden6.19×
16Solar energyHome & Garden5.92×
17ScootersCars & Mobility4.99×
18Discount TireShopping3.85×
19FedExBusiness & Career3.39×
20Mortgage loansBusiness & Career2.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kawasaki, Kanagawa audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kawasaki, Kanagawa audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.09×
Quality AwarenessPREMIUM2.15×
Need for SecurityCONSERVATISM2.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kawasaki, Kanagawa audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.57×
Design AffinityPREMIUM0.58×
Healthy LifestyleBALANCE0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kawasaki, Kanagawa have in United States?

Kawasaki, Kanagawa has an estimated audience of 282,254 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Kawasaki, Kanagawa fans?

10.6% of Kawasaki, Kanagawa fans are female, 89.4% are male, with an average age of 39.5 years.

03

Which brands do Kawasaki, Kanagawa fans like most?

Kawasaki, Kanagawa fans show strongest brand affinity for Motorcycle helmet (17.12×), Motorcycle accessories (10.19×), and Solar energy (5.92×) over the country average.

04

Where do Kawasaki, Kanagawa fans live in United States?

Kawasaki, Kanagawa fans in United States are most concentrated in Texas (reach ~50K), California (reach ~50K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Kawasaki, Kanagawa fans also like?

Beyond Kawasaki, Kanagawa itself, the audience over-indexes on Motorcycle accessories (10.19×), Solar energy (5.92×), Max Verstappen (13.38×), and Touring motorcycle (9.55×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kawasaki, Kanagawa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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