King of Kings (1961 film) Audience in United States

King of Kings (1961 film) logo

King of Kings (1961 film) has an estimated audience of 1,664,730 people in United States. 52.7% are female, 47.3% are male, average age 37.5. Top regions: Texas, California, Florida. Top brand affinities: Panama, JTV (Indonesia), Penn & Teller, Isabela (province), Mad About You.

The average King of Kings (1961 film) fan in United States is 37.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Panama, JTV (Indonesia), Penn & Teller, with strongest over-indexing on Panama (2.47× the country average). Demographically, the King of Kings (1961 film) audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Spirituality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of King of Kings (1961 film) fans

Demographic split for King of Kings (1961 film) audience in United States
MetricValue
Female52.7%
Male47.3%
Average age37.5
Estimated audience size1,664,730

Audience persona

The typical King of Kings (1961 film) fan in United States is balanced, around 37.5 years old, with strong Spirituality tendencies and a notable affinity for Panama.

Top regions in United States

Top regions ranked by reach for King of Kings (1961 film) in United States
RegionReachAffinity
Texas185,3081.29×
California180,6660.99×
Florida105,3750.93×
New York70,8160.76×
Georgia56,8011.11×
Illinois55,3891×
Pennsylvania54,9030.98×
Ohio54,7751.07×
North Carolina54,4321.09×
Michigan44,1311.01×
Tennessee42,3961.27×
Arizona41,6841.23×
Virginia41,0191.01×
Alabama36,7561.58×
Indiana31,9681.05×
Missouri31,5591.18×
Oklahoma29,5611.6×
New Jersey28,8720.68×
South Carolina28,6611.14×
Washington27,8080.83×
Utah26,7211.79×
Minnesota26,0881.09×
Kentucky25,1561.21×
Maryland22,4820.79×
Massachusetts21,3100.65×
Colorado20,8590.79×
Louisiana20,4420.95×
Wisconsin19,1050.76×
Arkansas17,9921.31×
Kansas16,7681.28×
Iowa16,0471.17×
Nevada15,1600.94×
Mississippi13,3160.97×
Oregon12,9070.68×
Nebraska12,0961.45×
Idaho11,6211.39×
Connecticut10,2390.61×
New Mexico10,0751.21×
Hawaii8,7461.22×
West Virginia6,9410.9×
South Dakota5,4931.43×
Alaska4,3151.21×
Montana3,2330.7×
New Hampshire3,2090.49×
Rhode Island3,1320.59×
Maine3,0800.52×
North Dakota3,0020.88×
Washington, District of Columbia2,6610.53×
Delaware2,2750.5×
Wyoming2,0580.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for King of Kings (1961 film) audience
BrandAffinityCategory
Panama2.47×Travel & Leisure
JTV (Indonesia)2.91×
Penn & Teller4.12×Movies & TV
Isabela (province)6.44×
Mad About You5.31×Movies & TV
Sears1.69×Shopping
Lebanese cuisine2.79×Food & Beverages
Italian Market, Philadelphia3.79×
Leverage (TV series)1.55×Movies & TV
Warning sign2.68×Cars & Mobility
REO Speedwagon1.59×Music & Radio
Ext JS4.67×Technology & Electronics
LaMarcus Aldridge3.21×Sports
IRS e-file1.59×
Parma1.67×Travel & Leisure
The Boomtown Rats7.71×Music & Radio
Buzzword bingo3.43×Business & Career
The Tree of Life (film)1.53×Movies & TV
Sin Embargo MX2.85×News
Asajj Ventress1.55×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by King of Kings (1961 film) audience
TraitClusterScore
SpiritualityBALANCE1.33
Need for SecurityCONSERVATISM1.14
TraditionCONSERVATISM1.07
TravellingTHRILL0.99
Price SensitivityPREMIUM0.98
Urban LifestyleOPEN0.8

Worldwide distribution

Worldwide audience distribution share by country for King of Kings (1961 film)
CountryShare
United States66.0%
Japan14.5%
South Korea2.6%

See King of Kings (1961 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does King of Kings (1961 film) have in United States?

King of Kings (1961 film) has an estimated audience of 1,664,730 people in United States, concentrated in Texas and California.

What is the gender split and age of King of Kings (1961 film) fans?

52.7% of King of Kings (1961 film) fans are female, 47.3% are male, with an average age of 37.5 years.

Which brands do King of Kings (1961 film) fans like most?

King of Kings (1961 film) fans show strongest brand affinity for Panama (2.47×), JTV (Indonesia) (2.91×), and Penn & Teller (4.12×) over the country average.

Where do King of Kings (1961 film) fans live in United States?

King of Kings (1961 film) fans in United States are most concentrated in Texas (reach 185,308), California (reach 180,666), and Florida (reach 105,375). These three regions account for the largest share of the active audience.

What other brands do King of Kings (1961 film) fans also like?

Beyond King of Kings (1961 film) itself, the audience over-indexes on JTV (Indonesia) (2.91×), Penn & Teller (4.12×), Isabela (province) (6.44×), and Mad About You (5.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for King of Kings (1961 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.