Kirill Kaprizov Audience in United States

Kirill Kaprizov logo

Kirill Kaprizov has an estimated audience of 698,298 people in United States. 37.4% are female, 62.6% are male, average age 36.9. Top brand affinities: Bauer Hockey, Minnesota Wild, Kia Sportage, NHL, Houston Astros.

Top brand affinities include Bauer Hockey, Minnesota Wild, Kia Sportage, with strongest over-indexing on Bauer Hockey (38.94× the country average). Demographically, the Kirill Kaprizov audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality.

Category: Sports · Type: Person · Subtype: Ice hockey

Demographics of Kirill Kaprizov fans

Demographic split for Kirill Kaprizov audience in United States
MetricValue
Female37.4%
Male62.6%
Average age36.9
Estimated audience size698,298

Audience persona

The typical Kirill Kaprizov fan in United States is more male, around 36.9 years old, with strong Sports Activity tendencies and a notable affinity for Bauer Hockey.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kirill Kaprizov audience
BrandAffinityCategory
Bauer Hockey38.94×Sports
Minnesota Wild11.13×Sports
Kia Sportage19.26×Cars & Mobility
NHL4.64×Sports
Houston Astros6.63×Sports
Honda HR-V12.85×Cars & Mobility
NBA Finals2.45×Sports
Los Angeles Dodgers3.47×Sports
Ice hockey2.65×Sports
Stanley Cup5.72×Sports
College basketball2.37×Sports
FC Bayern Munich2.99×Sports
Livemusic2.24×Music & Radio
FIFA World Cup1.66×Sports
Pre-school playgroup13.7×Kids & Family
Scooby-Doo2.14×Movies & TV
Taco Bell1.63×Food & Beverages
Planet Fitness1.57×Sports
MLB1.51×Sports
Anime convention2.2×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kirill Kaprizov audience
TraitClusterScore
Sports ActivityPOWER1.26
Early Adopter MentalityPOWER1.23
Risk AppetiteTHRILL1.09
PatriotismCONSERVATISM1.09
SustainabilityBALANCE1.07
Luxury OrientationPREMIUM1.06

Worldwide distribution

Worldwide audience distribution share by country for Kirill Kaprizov
CountryShare
United States61.5%
Canada28.8%
Finland2.3%

See Kirill Kaprizov audiences in other countries

More Ice hockey audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Kirill Kaprizov. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.