Rascasse Audience Intelligence

Knitted fabric Audience in United States

A data profile of the people who buy, follow and care about Knitted fabric in United States — modelled from more than twelve digital signal sources. Knitted fabric has an estimated audience of 1,845,488 people in United States.

#6598among Topic in United States#836in Home & Garden

The average Knitted fabric fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Taron Egerton, Group buying, paul smith, with strongest over-indexing on Taron Egerton (15.21× the country average).

Demographically, the Knitted fabric audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Design Affinity, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Knitted fabric fan in United States is more female, around 39.6 years old, with strong Design Affinity tendencies and a notable affinity for Taron Egerton.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Knitted fabric profile in United States.

Audience size
1.8M
in United States
Gender
74.5%♀
25.5% male
Age
39.6
average years
Country rank
#15166
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Knitted fabric fans

74.5% are female, 25.5% are male, average age 39.6.

Fig. 02

Gender split

74.5%
Female
25.5%
Male
Demographic split for Knitted fabric audience in United States
MetricValue
Female74.5%
Male25.5%
Average age39.6
Estimated audience size1,845,488
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Knitted fabric audience in United States
Age bracketShare%
16-1925%
20-2915%
30-3914%
40-4918%
50+27%
Fig. 04

Worldwide distribution

12.8%

of the worldwide Knitted fabric audience comes from United States.

Worldwide audience distribution share by country for Knitted fabric
CountryShare
Japan19.4%
United Kingdom13.8%
United States12.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Knitted fabric audience in United States is strongest.

Fig. 05

Top regions by affinity

Knitted fabric fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.41×
02Oregon~20K1.17×
03Georgia~70K1.15×
04Kansas~20K1.13×
05Idaho~10K1.13×
06New York~100K1.10×
07Alabama~30K1.09×
08Louisiana~30K1.08×
09Arkansas~20K1.08×
10North Carolina~60K1.07×
11California~200K1.06×
12Iowa~20K1.06×
13Texas~200K1.05×
14Washington~40K1.05×
15Alaska~4K1.05×
16Missouri~30K1.04×
17Oklahoma~20K1.04×
18Montana~5K1.03×
19Florida~100K1.02×
20Minnesota~30K1.02×
21Mississippi~20K1.01×
22Arizona~40K1.00×
23Indiana~30K1.00×
24Kentucky~20K1.00×
25North Dakota~4K1.00×
26Illinois~60K0.99×
27Nebraska~9K0.99×
28Hawaii~8K0.99×
29Delaware~5K0.99×
30Virginia~40K0.98×
31Wisconsin~30K0.98×
32Rhode Island~6K0.98×
33Maryland~30K0.97×
34Vermont~3K0.97×
35Michigan~50K0.96×
36New Mexico~9K0.96×
37Maine~6K0.96×
38South Dakota~4K0.96×
39West Virginia~8K0.95×
40Ohio~50K0.94×
41Tennessee~30K0.94×
42Nevada~20K0.94×
43South Carolina~30K0.91×
44New Jersey~40K0.90×
45New Hampshire~7K0.90×
46Washington, District of Columbia~5K0.90×
47Connecticut~20K0.89×
48Pennsylvania~50K0.88×
49Massachusetts~30K0.88×
50Colorado~30K0.88×
Fig. 06

Affinity by region

Affinity by region — Knitted fabric, United States
0.88×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Knitted fabric audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Knitted fabric audience
#·InterestCategoryAffinity×
01paul smithFashion & Accessoires18.13×
02Trench coatFashion & Accessoires17.95×
03Taron EgertonMovies & TV15.21×
04Key FoodShopping14.37×
05Group buyingShopping14.24×
06Paperless PostShopping13.32×
07Felicity JonesMovies & TV13.08×
08Cashmere woolFashion & Accessoires7.84×
09Sewing machineHome & Garden6.13×
10Bergdorf GoodmanFashion & Accessoires5.16×
11SewingHome & Garden4.47×
12Tory BurchFashion & Accessoires4.02×
13Designer clothingFashion & Accessoires3.95×
14Nordstrom rackFashion & Accessoires3.05×
15J. C. PenneyShopping2.85×
16Discount storesShopping2.50×
17Trader Joe'sShopping2.27×
18NordstromShopping2.17×
19IKEAHome & Garden2.07×
20PinterestInternet & Social Media1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Knitted fabric audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Knitted fabric audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.63×
IndulgenceJOY2.27×
Luxury OrientationPREMIUM1.91×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Knitted fabric audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.84×
Need for SecurityCONSERVATISM0.89×
Social Media UsageJOY0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Knitted fabric have in United States?

Knitted fabric has an estimated audience of 1,845,488 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Knitted fabric fans?

74.5% of Knitted fabric fans are female, 25.5% are male, with an average age of 39.6 years.

03

Which brands do Knitted fabric fans like most?

Knitted fabric fans show strongest brand affinity for Taron Egerton (15.21×), Group buying (14.24×), and paul smith (18.13×) over the country average.

04

Where do Knitted fabric fans live in United States?

Knitted fabric fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Knitted fabric fans also like?

Beyond Knitted fabric itself, the audience over-indexes on Group buying (14.24×), paul smith (18.13×), Key Food (14.37×), and Sewing (4.47×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Knitted fabric audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Knitted fabric. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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