Land and Sea Audience in United States

Land and Sea logo

Land and Sea has an estimated audience of 350,975 people in United States. 63.8% are female, 36.2% are male, average age 48.6. Top regions: New York, Florida, Massachusetts. Top brand affinities: Goop, Governor of Michigan, Wok, Fairy godmother, Grinch.

The average Land and Sea fan in United States is 48.6 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Florida, Massachusetts. Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (5.65× the country average). Demographically, the Land and Sea audience skews more female with an average age of 48.6, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

Demographics of Land and Sea fans

Demographic split for Land and Sea audience in United States
MetricValue
Female63.8%
Male36.2%
Average age48.6
Estimated audience size350,975

Audience persona

The typical Land and Sea fan in United States is more female, around 48.6 years old, with strong Sustainability tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Land and Sea in United States
RegionReachAffinity
New York140,1407.15×
Florida38,9681.64×
Massachusetts32,1524.65×
Texas19,2800.64×
Connecticut17,7625.05×
California16,9220.44×
Georgia11,5501.07×
New Jersey9,2601.04×
Pennsylvania8,7010.74×
Michigan6,8210.74×
Wisconsin5,4631.03×
Ohio5,3980.5×
Alabama5,2831.08×
North Carolina5,1220.49×
Illinois4,7540.41×
Minnesota4,3030.86×
Washington3,8280.54×
Tennessee3,6750.52×
Virginia3,4340.4×
Alaska3,3904.52×
South Carolina3,2210.61×
Maryland3,0400.5×
Idaho2,9451.67×
Missouri2,4500.43×
Arizona2,2630.32×
Nevada2,1350.63×
Hawaii1,9571.3×
Louisiana1,8670.41×
New Hampshire1,8281.32×
Maine1,7641.4×
Indiana1,7620.27×
Oklahoma1,6780.43×
Oregon1,4510.36×
Kentucky1,4360.33×
Rhode Island1,2411.11×
Colorado1,2390.22×
Iowa1,1860.41×
Utah9800.31×
Arkansas7460.26×
Mississippi6720.23×
Delaware6170.64×
Nebraska6150.35×
Vermont5700.92×
Kansas5440.2×
West Virginia5200.32×
North Dakota4060.56×
Montana3620.37×
South Dakota3570.44×
Washington, District of Columbia3570.34×
Wyoming3370.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Land and Sea audience
BrandAffinityCategory
Goop5.65×Internet & Social Media
Governor of Michigan7.76×Politics & Society
Wok5.52×Food & Beverages
Fairy godmother6.1×Literature
Grinch2.97×Movies & TV
headspace6.84×Health
Hibachi5.66×Food & Beverages
Google Home4.59×Technology & Electronics
Hipster6.38×Politics & Society
Cherish (group)7.01×Music & Radio
Grace Slick5.34×Music & Radio
TV Fanatic6.02×Movies & TV
Elsword9.05×Games
El Paso County, Colorado7.01×Travel & Leisure
Harlow6.32×Travel & Leisure
Kendra Scott1.56×Fashion & Accessoires
Vocal harmony2.36×Music & Radio
Mathcore4.08×Music & Radio
Historic site2.16×Arts & Culture
No Escape (1994 film)5.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Land and Sea audience
TraitClusterScore
SustainabilityBALANCE1.53
Quality AwarenessPREMIUM1.4
TravellingTHRILL1.39
Luxury OrientationPREMIUM1.29
Urban LifestyleOPEN1.26
Family OrientationCONSERVATISM1.25

Worldwide distribution

Worldwide audience distribution share by country for Land and Sea
CountryShare
United States74.8%
Canada9.4%
United Kingdom7.0%

See Land and Sea audiences in other countries

More Documentary audiences in United States

Frequently asked questions

How many fans does Land and Sea have in United States?

Land and Sea has an estimated audience of 350,975 people in United States, concentrated in New York and Florida.

What is the gender split and age of Land and Sea fans?

63.8% of Land and Sea fans are female, 36.2% are male, with an average age of 48.6 years.

Which brands do Land and Sea fans like most?

Land and Sea fans show strongest brand affinity for Goop (5.65×), Governor of Michigan (7.76×), and Wok (5.52×) over the country average.

Where do Land and Sea fans live in United States?

Land and Sea fans in United States are most concentrated in New York (reach 140,140), Florida (reach 38,968), and Massachusetts (reach 32,152). These three regions account for the largest share of the active audience.

What other brands do Land and Sea fans also like?

Beyond Land and Sea itself, the audience over-indexes on Governor of Michigan (7.76×), Wok (5.52×), Fairy godmother (6.1×), and Grinch (2.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Land and Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.