Rascasse Audience Intelligence

Lane Hutson Audience in United States

A data profile of the people who buy, follow and care about Lane Hutson in United States — modelled from more than twelve digital signal sources. Lane Hutson has an estimated audience of 289,924 people in United States.

#128among Ice hockey in United States#12305among Person in United States#4959in Sports

The average Lane Hutson fan in United States is 35.2 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, Florida.

Top brand affinities include NHL, Montreal Canadiens, Ice hockey, with strongest over-indexing on NHL (4.95× the country average).

Demographically, the Lane Hutson audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lane Hutson fan in United States is more male, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for NHL.

Category: Sports · Type: Person · Subtype: Ice hockey

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lane Hutson profile in United States.

Audience size
290K
in United States
Gender
33.9%♀
66.1% male
Age
35.2
average years
Country rank
#49217
Person in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lane Hutson fans

33.9% are female, 66.1% are male, average age 35.2.

Fig. 02

Gender split

33.9%
Female
66.1%
Male
Demographic split for Lane Hutson audience in United States
MetricValue
Female33.9%
Male66.1%
Average age35.2
Estimated audience size289,924
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Lane Hutson audience in United States
Age bracketShare%
16-1932%
20-2920%
30-3917%
40-4917%
50+15%
Fig. 04

Worldwide distribution

15.0%

of the worldwide Lane Hutson audience comes from United States.

Worldwide audience distribution share by country for Lane Hutson
CountryShare
Canada80.0%
United States15.0%
Finland1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lane Hutson audience in United States is strongest.

Fig. 05

Top regions by affinity

Lane Hutson fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K3.97×
02Massachusetts~20K2.83×
03New Hampshire~3K2.57×
04Minnesota~8K2.07×
05Maine~2K1.92×
06New York~30K1.67×
07Connecticut~4K1.53×
08Michigan~10K1.43×
09North Dakota<1K1.39×
10Rhode Island~1K1.37×
11Illinois~10K1.32×
12New Jersey~9K1.27×
13Pennsylvania~10K1.21×
14Washington, District of Columbia<1K1.14×
15Colorado~5K1.10×
16Wisconsin~5K1.07×
17Alaska<1K1.05×
18North Carolina~8K0.96×
19Missouri~4K0.92×
20Montana<1K0.91×
21Florida~20K0.90×
22Maryland~4K0.90×
23Virginia~6K0.89×
24South Dakota<1K0.89×
25Delaware<1K0.88×
26Nevada~2K0.80×
27West Virginia~1K0.80×
28Idaho~1K0.79×
29Hawaii<1K0.79×
30Mississippi~2K0.78×
31Nebraska~1K0.77×
32Utah~2K0.76×
33New Mexico~1K0.76×
34Arkansas~2K0.73×
35Iowa~2K0.73×
36Ohio~6K0.71×
37Washington~4K0.71×
38Kansas~2K0.71×
39South Carolina~3K0.70×
40Oklahoma~2K0.67×
41Oregon~2K0.66×
42Arizona~4K0.65×
43Louisiana~2K0.65×
44Kentucky~2K0.65×
45Indiana~3K0.64×
46California~20K0.63×
47Tennessee~4K0.63×
48Alabama~2K0.62×
49Georgia~4K0.51×
50Texas~10K0.41×
Fig. 06

Affinity by region

Affinity by region — Lane Hutson, United States
0.41×1.00×3.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lane Hutson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lane Hutson audience
#·InterestCategoryAffinity×
01Montreal CanadiensSports9.53×
02Bauer HockeySports9.36×
03SportsnetSports9.28×
04Winnipeg JetsSports7.98×
05NHLSports4.95×
06World SeriesSports3.62×
07Buffalo SabresSports3.55×
08Luka DončićSports3.23×
09Aaron RodgersSports2.85×
10Fox SportsMovies & TV2.49×
11Ice hockeySports2.45×
12San Francisco 49ersSports2.17×
13Giannis AntetokounmpoSports2.15×
14Anime conventionLiterature1.93×
15Mixed martial artsSports1.90×
16CBS SportsMovies & TV1.80×
17NBA FinalsSports1.67×
18College basketballSports1.61×
19PGA TourSports1.60×
20GamblingGames1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lane Hutson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lane Hutson audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.53×
Risk AppetiteTHRILL1.19×
Early Adopter MentalityPOWER1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lane Hutson audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
MindfulnessBALANCE0.84×
CreativityOPEN0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lane Hutson have in United States?

Lane Hutson has an estimated audience of 289,924 people in United States, concentrated in New York and California.

02

What is the gender split and age of Lane Hutson fans?

33.9% of Lane Hutson fans are female, 66.1% are male, with an average age of 35.2 years.

03

Which brands do Lane Hutson fans like most?

Lane Hutson fans show strongest brand affinity for NHL (4.95×), Montreal Canadiens (9.53×), and Ice hockey (2.45×) over the country average.

04

Where do Lane Hutson fans live in United States?

Lane Hutson fans in United States are most concentrated in New York (reach ~30K), California (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Lane Hutson fans also like?

Beyond Lane Hutson itself, the audience over-indexes on Montreal Canadiens (9.53×), Ice hockey (2.45×), Aaron Rodgers (2.85×), and Mixed martial arts (1.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Ice hockey audiences in United States

See Lane Hutson audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lane Hutson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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