Leaf vegetable Audience in United States

Leaf vegetable has an estimated audience of 4,566,221 people in United States. 68.6% are female, 31.4% are male, average age 45.5. Top regions: California, Texas, Florida. Top brand affinities: Microwave oven, Fruit salad, Fox News Channel, Organic food, Dollar General.

The average Leaf vegetable fan in United States is 45.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Microwave oven, Fruit salad, Fox News Channel, with strongest over-indexing on Microwave oven (3.96× the country average). Demographically, the Leaf vegetable audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

Demographics of Leaf vegetable fans

Demographic split for Leaf vegetable audience in United States
MetricValue
Female68.6%
Male31.4%
Average age45.5
Estimated audience size4,566,221

Audience persona

The typical Leaf vegetable fan in United States is more female, around 45.5 years old, with strong Community Orientation tendencies and a notable affinity for Microwave oven.

Top regions in United States

Top regions ranked by reach for Leaf vegetable in United States
RegionReachAffinity
California327,5560.65×
Texas287,9780.73×
Florida284,6660.92×
New York204,8790.8×
Ohio196,1021.39×
Pennsylvania163,4291.06×
Illinois155,1641.02×
North Carolina147,4351.07×
Michigan141,4041.18×
Georgia128,1030.91×
Virginia111,496
Arizona106,7521.15×
Indiana101,2211.21×
Washington96,8351.06×
New Jersey94,8830.82×
Missouri94,8211.29×
Tennessee89,8720.98×
Maryland73,5520.94×
South Carolina72,6571.06×
Wisconsin72,5081.06×
Massachusetts70,8330.79×
Alabama65,3611.02×
Oregon64,9411.24×
Minnesota64,7830.99×
Colorado62,5790.87×
Louisiana56,9460.97×
Kentucky53,1380.93×
Oklahoma52,8151.04×
Connecticut42,2350.92×
Nevada37,8200.86×
Mississippi37,723
Iowa35,9520.96×
Arkansas35,9230.95×
Kansas35,8010.99×
Utah35,7070.87×
New Mexico28,9511.26×
West Virginia28,2291.33×
Idaho26,8961.17×
New Hampshire21,0451.17×
Maine20,4871.25×
Nebraska18,2570.8×
Hawaii17,3920.89×
Montana14,8121.17×
Delaware12,7711.01×
Rhode Island11,9430.82×
South Dakota10,3880.98×
North Dakota8,6160.92×
Alaska8,4960.87×
Wyoming8,3371.23×
Vermont8,0651.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leaf vegetable audience
BrandAffinityCategory
Microwave oven3.96×Home & Garden
Fruit salad12.66×Food & Beverages
Fox News Channel1.68×Movies & TV
Organic food2.26×Food & Beverages
Dollar General1.96×Shopping
Dentistry2.62×Business & Career
Hormone3.84×Health
Texas Roadhouse1.86×Food & Beverages
Organic farming2.69×Food & Beverages
Renewable energy2.93×Business & Career
Take-out2.22×Food & Beverages
Lowe's1.64×Shopping
Genetics2.17×Kids & Family
Local food2.22×Food & Beverages
Fertilizer4.27×Home & Garden
Real property2.31×Home & Garden
Non-alcoholic beverage3.24×Food & Beverages
Flower1.65×Home & Garden
Made in USA2.5×Business & Career
Shellfish4.52×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leaf vegetable audience
TraitClusterScore
Community OrientationOPEN2
SustainabilityBALANCE1.7
SpiritualityBALANCE1.7
Healthy LifestyleBALANCE1.62
DIY MentalityTHRILL1.62
PatriotismCONSERVATISM1.55

Worldwide distribution

Worldwide audience distribution share by country for Leaf vegetable
CountryShare
United States27.8%
France8.4%
Italy6.2%

See Leaf vegetable audiences in other countries

More Vegetable audiences in United States

Frequently asked questions

How many fans does Leaf vegetable have in United States?

Leaf vegetable has an estimated audience of 4,566,221 people in United States, concentrated in California and Texas.

What is the gender split and age of Leaf vegetable fans?

68.6% of Leaf vegetable fans are female, 31.4% are male, with an average age of 45.5 years.

Which brands do Leaf vegetable fans like most?

Leaf vegetable fans show strongest brand affinity for Microwave oven (3.96×), Fruit salad (12.66×), and Fox News Channel (1.68×) over the country average.

Where do Leaf vegetable fans live in United States?

Leaf vegetable fans in United States are most concentrated in California (reach 327,556), Texas (reach 287,978), and Florida (reach 284,666). These three regions account for the largest share of the active audience.

What other brands do Leaf vegetable fans also like?

Beyond Leaf vegetable itself, the audience over-indexes on Fruit salad (12.66×), Fox News Channel (1.68×), Organic food (2.26×), and Dollar General (1.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Leaf vegetable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.