Rascasse Audience Intelligence

Leek Audience in United States

A data profile of the people who buy, follow and care about Leek in United States — modelled from more than twelve digital signal sources. Leek has an estimated audience of 297,180 people in United States.

#60among Vegetable in United States#13524among Topic in United States#2504in Food & Beverages

The average Leek fan in United States is 44.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cooking, Recipes, Alcoholic beverages, with strongest over-indexing on Cooking (2.11× the country average).

Demographically, the Leek audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Leek fan in United States is more female, around 44.1 years old, with strong Indulgence tendencies and a notable affinity for Cooking.

Category: Food & Beverages · Type: Topic · Subtype: Vegetable

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Leek profile in United States.

Audience size
297K
in United States
Gender
63.0%♀
37.0% male
Age
44.1
average years
Country rank
#48620
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Leek fans

63.0% are female, 37.0% are male, average age 44.1.

Fig. 02

Gender split

63.0%
Female
37.0%
Male
Demographic split for Leek audience in United States
MetricValue
Female63.0%
Male37.0%
Average age44.1
Estimated audience size297,180
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Leek audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3917%
40-4920%
50+35%
Fig. 04

Worldwide distribution

7.3%

of the worldwide Leek audience comes from United States.

Worldwide audience distribution share by country for Leek
CountryShare
Italy41.9%
United Kingdom7.9%
United States7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Leek audience in United States is strongest.

Fig. 05

Top regions by affinity

Leek fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.46×
02Washington, District of Columbia~1K1.38×
03Massachusetts~8K1.31×
04New York~20K1.29×
05Oregon~4K1.22×
06Washington~7K1.21×
07California~40K1.19×
08Vermont<1K1.15×
09Connecticut~3K1.14×
10Utah~3K1.11×
11Maine~1K1.09×
12Illinois~10K1.08×
13Florida~20K1.07×
14Rhode Island~1K1.07×
15New Jersey~8K1.06×
16Arizona~6K1.06×
17Pennsylvania~10K1.04×
18Hawaii~1K1.04×
19Michigan~8K1.03×
20Nevada~3K1.03×
21Virginia~7K1.02×
22Wisconsin~5K1.02×
23Maryland~5K1.01×
24Colorado~5K1.00×
25New Hampshire~1K1.00×
26Idaho~1K0.99×
27Montana<1K0.99×
28Minnesota~4K0.98×
29Georgia~9K0.96×
30North Carolina~8K0.95×
31Texas~20K0.93×
32Kansas~2K0.93×
33Tennessee~5K0.92×
34Indiana~5K0.92×
35Missouri~4K0.92×
36North Dakota<1K0.91×
37Ohio~8K0.89×
38Arkansas~2K0.89×
39Nebraska~1K0.89×
40Iowa~2K0.88×
41South Dakota<1K0.88×
42South Carolina~4K0.86×
43Alabama~4K0.86×
44Oklahoma~3K0.86×
45Delaware<1K0.86×
46New Mexico~1K0.85×
47Louisiana~3K0.84×
48Kentucky~3K0.82×
49West Virginia~1K0.78×
50Mississippi~2K0.72×
Fig. 06

Affinity by region

Affinity by region — Leek, United States
0.72×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Leek audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Leek audience
#·InterestCategoryAffinity×
01Microwave ovenHome & Garden4.20×
02FedExBusiness & Career3.32×
03CocktailFood & Beverages2.80×
04GrillingFood & Beverages2.78×
05Nonprofit organizationPolitics & Society2.54×
06WineFood & Beverages2.50×
07VeganismFood & Beverages2.50×
08RecipesFood & Beverages2.40×
09PinterestInternet & Social Media2.33×
10CNNMovies & TV2.26×
11CoffeeFood & Beverages2.25×
12Health careBusiness & Career2.15×
13Alcoholic beveragesFood & Beverages2.13×
14CookingFood & Beverages2.11×
15WalmartShopping2.08×
16XInternet & Social Media2.02×
17Home improvementHome & Garden2.00×
18MedicineBusiness & Career1.99×
19Donald TrumpPolitics & Society1.96×
20SmartphonesTechnology & Electronics1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Leek audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Leek audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.06×
PatriotismCONSERVATISM1.99×
Family OrientationCONSERVATISM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Leek audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.68×
Quality AwarenessPREMIUM0.79×
Pet OwnershipJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Leek have in United States?

Leek has an estimated audience of 297,180 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Leek fans?

63.0% of Leek fans are female, 37.0% are male, with an average age of 44.1 years.

03

Which brands do Leek fans like most?

Leek fans show strongest brand affinity for Cooking (2.11×), Recipes (2.4×), and Alcoholic beverages (2.13×) over the country average.

04

Where do Leek fans live in United States?

Leek fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Leek fans also like?

Beyond Leek itself, the audience over-indexes on Recipes (2.4×), Alcoholic beverages (2.13×), Donald Trump (1.96×), and Pinterest (2.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Vegetable audiences in United States

See Leek audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Leek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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