A data profile of the people who buy, follow and care about Leon Draisaitl in United States — modelled from more than twelve digital signal sources. Leon Draisaitl has an estimated audience of 376,172 people in United States.
The average Leon Draisaitl fan in United States is 36.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Florida.
Top brand affinities include Edmonton Oilers, Bauer Hockey, Calgary Flames, with strongest over-indexing on Edmonton Oilers (115.04× the country average).
Demographically, the Leon Draisaitl audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Leon Draisaitl fan in United States is more male, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Edmonton Oilers.
The key figures that characterise the Leon Draisaitl profile in United States.
42.6% are female, 57.4% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 36.8 |
| Estimated audience size | 376,172 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 17% |
Where the Leon Draisaitl audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~20K | 2.35× | |
| 02 | New Hampshire | ~4K | 2.00× | |
| 03 | Minnesota | ~10K | 1.92× | |
| 04 | North Dakota | ~2K | 1.78× | |
| 05 | Michigan | ~20K | 1.54× | |
| 06 | Pennsylvania | ~30K | 1.47× | |
| 07 | Maine | ~3K | 1.47× | |
| 08 | Rhode Island | ~2K | 1.41× | |
| 09 | New York | ~40K | 1.40× | |
| 10 | Colorado | ~10K | 1.40× | |
| 11 | Vermont | ~1K | 1.40× | |
| 12 | Connecticut | ~7K | 1.36× | |
| 13 | Montana | ~2K | 1.34× | |
| 14 | New Jersey | ~20K | 1.30× | |
| 15 | Illinois | ~20K | 1.24× | |
| 16 | Nevada | ~6K | 1.20× | |
| 17 | Alaska | ~1K | 1.20× | |
| 18 | Missouri | ~10K | 1.16× | |
| 19 | Washington, District of Columbia | ~2K | 1.14× | |
| 20 | Wisconsin | ~8K | 0.98× | |
| 21 | Delaware | ~1K | 0.93× | |
| 22 | Florida | ~30K | 0.92× | |
| 23 | South Dakota | ~1K | 0.92× | |
| 24 | Washington | ~10K | 0.91× | |
| 25 | North Carolina | ~10K | 0.89× | |
| 26 | Utah | ~4K | 0.89× | |
| 27 | Maryland | ~8K | 0.87× | |
| 28 | Ohio | ~10K | 0.84× | |
| 29 | Arizona | ~9K | 0.84× | |
| 30 | Iowa | ~4K | 0.81× | |
| 31 | Idaho | ~2K | 0.81× | |
| 32 | Virginia | ~10K | 0.79× | |
| 33 | Hawaii | ~2K | 0.77× | |
| 34 | Tennessee | ~8K | 0.75× | |
| 35 | Nebraska | ~2K | 0.75× | |
| 36 | California | ~40K | 0.73× | |
| 37 | West Virginia | ~2K | 0.73× | |
| 38 | Oregon | ~4K | 0.71× | |
| 39 | Indiana | ~7K | 0.70× | |
| 40 | Kansas | ~3K | 0.69× | |
| 41 | South Carolina | ~5K | 0.66× | |
| 42 | Kentucky | ~4K | 0.65× | |
| 43 | New Mexico | ~2K | 0.61× | |
| 44 | Mississippi | ~3K | 0.59× | |
| 45 | Arkansas | ~3K | 0.59× | |
| 46 | Louisiana | ~4K | 0.58× | |
| 47 | Oklahoma | ~3K | 0.55× | |
| 48 | Texas | ~20K | 0.53× | |
| 49 | Alabama | ~4K | 0.52× | |
| 50 | Georgia | ~8K | 0.50× |
The strongest cross-interests of the Leon Draisaitl audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Edmonton Oilers | Sports | 115.04× | ||
| 02 | Bauer Hockey | Sports | 61.64× | ||
| 03 | Calgary Flames | Sports | 54.00× | ||
| 04 | Ottawa Senators | Sports | 30.70× | ||
| 05 | Florida Panthers | Sports | 14.69× | ||
| 06 | New Jersey Devils | Sports | 13.15× | ||
| 07 | Winnipeg Jets | Sports | 11.97× | ||
| 08 | Columbus Blue Jackets | Sports | 10.58× | ||
| 09 | Peanuts | Literature | 10.50× | ||
| 10 | Sidney Crosby | Sports | 8.61× | ||
| 11 | Montreal Canadiens | Sports | 8.48× | ||
| 12 | New York Rangers | Sports | 8.38× | ||
| 13 | Buffalo Sabres | Sports | 7.03× | ||
| 14 | Dallas Stars | Sports | 6.79× | ||
| 15 | Stanley Cup | Sports | 6.50× | ||
| 16 | World Series | Sports | 6.47× | ||
| 17 | NHL | Sports | 4.63× | ||
| 18 | Seattle Mariners | Sports | 4.31× | ||
| 19 | Web server | Technology & Electronics | 4.26× | ||
| 20 | San Francisco 49ers | Sports | 3.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.88× | |
| Tradition | CONSERVATISM | 1.51× | |
| Risk Appetite | THRILL | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.77× | |
| Creativity | OPEN | 0.85× | |
| Social Media Usage | JOY | 0.85× |
Leon Draisaitl has an estimated audience of 376,172 people in United States, concentrated in California and New York.
42.6% of Leon Draisaitl fans are female, 57.4% are male, with an average age of 36.8 years.
Leon Draisaitl fans show strongest brand affinity for Edmonton Oilers (115.04×), Bauer Hockey (61.64×), and Calgary Flames (54×) over the country average.
Leon Draisaitl fans in United States are most concentrated in California (reach ~40K), New York (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Leon Draisaitl itself, the audience over-indexes on Bauer Hockey (61.64×), Calgary Flames (54×), Ottawa Senators (30.7×), and Florida Panthers (14.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Leon Draisaitl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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