Rascasse Audience Intelligence

Love and Hip Hop: Atlanta Audience in United States

A data profile of the people who buy, follow and care about Love and Hip Hop: Atlanta in United States — modelled from more than twelve digital signal sources. Love and Hip Hop: Atlanta has an estimated audience of 969,036 people in United States.

#8among Reality in United States#1917among Movie / TV Show / Series in United States#4419in Movies & TV

The average Love and Hip Hop: Atlanta fan in United States is 31.7 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Florida.

Top brand affinities include Viola Davis, Malaysia, International education, with strongest over-indexing on Viola Davis (33.69× the country average).

Demographically, the Love and Hip Hop: Atlanta audience skews more female with an average age of 31.7, and over-indexes on personality traits such as Price Sensitivity, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Love and Hip Hop: Atlanta fan in United States is more female, around 31.7 years old, with strong Price Sensitivity tendencies and a notable affinity for Viola Davis.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Reality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Love and Hip Hop: Atlanta profile in United States.

Audience size
969K
in United States
Gender
82.1%♀
17.9% male
Age
31.7
average years
Country rank
#24195
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Love and Hip Hop: Atlanta viewers

82.1% are female, 17.9% are male, average age 31.7.

Fig. 02

Gender split

82.1%
Female
17.9%
Male
Demographic split for Love and Hip Hop: Atlanta audience in United States
MetricValue
Female82.1%
Male17.9%
Average age31.7
Estimated audience size969,036
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Love and Hip Hop: Atlanta audience in United States
Age bracketShare%
16-1935%
20-2926%
30-3921%
40-4914%
50+4%
Fig. 04

Worldwide distribution

88.6%

of the worldwide Love and Hip Hop: Atlanta audience comes from United States.

Worldwide audience distribution share by country for Love and Hip Hop: Atlanta
CountryShare
United States88.6%
United Kingdom2.6%
Canada1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Love and Hip Hop: Atlanta audience in United States is strongest.

Fig. 05

Top regions by affinity

Love and Hip Hop: Atlanta fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K3.47×
02Georgia~90K3.09×
03Louisiana~40K2.89×
04Alabama~40K2.85×
05South Carolina~30K2.44×
06Maryland~30K2.01×
07North Carolina~50K1.90×
08Washington, District of Columbia~5K1.78×
09Tennessee~30K1.75×
10Delaware~4K1.55×
11Arkansas~10K1.50×
12Virginia~30K1.39×
13Illinois~40K1.37×
14Texas~100K1.32×
15Michigan~30K1.28×
16Pennsylvania~40K1.21×
17Florida~70K1.14×
18Indiana~20K1.05×
19Ohio~30K1.01×
20New York~50K1.00×
21Missouri~10K0.95×
22Rhode Island~3K0.84×
23Wyoming~1K0.84×
24New Jersey~20K0.83×
25Oklahoma~9K0.83×
26Nevada~7K0.82×
27Kentucky~9K0.80×
28Connecticut~7K0.79×
29North Dakota~1K0.69×
30Kansas~5K0.68×
31Montana~2K0.68×
32South Dakota~1K0.68×
33California~70K0.67×
34New Mexico~3K0.66×
35Alaska~1K0.65×
36Hawaii~3K0.64×
37Massachusetts~10K0.62×
38West Virginia~3K0.61×
39Arizona~10K0.60×
40Wisconsin~9K0.60×
41Minnesota~8K0.57×
42Nebraska~3K0.56×
43Iowa~4K0.52×
44Maine~2K0.52×
45Idaho~2K0.51×
46New Hampshire~2K0.51×
47Colorado~7K0.48×
48Oregon~4K0.38×
49Washington~7K0.37×
50Utah~3K0.37×
Fig. 06

Affinity by region

Affinity by region — Love and Hip Hop: Atlanta, United States
0.37×1.00×3.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Love and Hip Hop: Atlanta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Love and Hip Hop: Atlanta audience
#·InterestCategoryAffinity×
01TVBMovies & TV61.32×
02OPPOTechnology & Electronics47.81×
03Viola DavisMovies & TV33.69×
04International educationBusiness & Career24.45×
05Impulse purchaseShopping20.41×
06MalaysiaTravel & Leisure19.44×
07BeijingTravel & Leisure15.26×
08DermalogicaBeauty & Wellness13.52×
09Teyana TaylorMovies & TV12.29×
10Tyler PerryMovies & TV12.26×
11Forex Online TradingBusiness & Career12.10×
12Online dating serviceInternet & Social Media7.30×
13Afro-textured hairBeauty & Wellness5.84×
14BritpopMusic & Radio5.65×
15Chinese cuisineFood & Beverages4.94×
16RadioTechnology & Electronics3.15×
17ActivismPolitics & Society2.92×
18Digital photographyBusiness & Career2.92×
19ULTA BeautyBeauty & Wellness2.73×
20TikTokInternet & Social Media1.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Love and Hip Hop: Atlanta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Love and Hip Hop: Atlanta audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.11×
Community OrientationOPEN2.01×
Luxury OrientationPREMIUM1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Love and Hip Hop: Atlanta audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.85×
SustainabilityBALANCE0.94×
TraditionCONSERVATISM0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Love and Hip Hop: Atlanta have in United States?

Love and Hip Hop: Atlanta has an estimated audience of 969,036 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Love and Hip Hop: Atlanta viewers?

82.1% of Love and Hip Hop: Atlanta fans are female, 17.9% are male, with an average age of 31.7 years.

03

Which brands do Love and Hip Hop: Atlanta fans like most?

Love and Hip Hop: Atlanta fans show strongest brand affinity for Viola Davis (33.69×), Malaysia (19.44×), and International education (24.45×) over the country average.

04

Where do Love and Hip Hop: Atlanta fans live in United States?

Love and Hip Hop: Atlanta fans in United States are most concentrated in Texas (reach ~100K), Georgia (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Love and Hip Hop: Atlanta fans also like?

Beyond Love and Hip Hop: Atlanta itself, the audience over-indexes on Malaysia (19.44×), International education (24.45×), Teyana Taylor (12.29×), and Beijing (15.26×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Love and Hip Hop: Atlanta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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