Maharashtra Audience in United States

Maharashtra has an estimated audience of 1,812,908 people in United States. 53.7% are female, 46.3% are male, average age 30.8. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Lufthansa, Apple Store, Microblogging.

The average Maharashtra fan in United States is 30.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Lufthansa, with strongest over-indexing on Autism Awareness (12.83× the country average). Demographically, the Maharashtra audience skews balanced with an average age of 30.8, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Maharashtra fans

Demographic split for Maharashtra audience in United States
MetricValue
Female53.7%
Male46.3%
Average age30.8
Estimated audience size1,812,908

Audience persona

The typical Maharashtra fan in United States is balanced, around 30.8 years old, with strong Travelling tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Maharashtra in United States
RegionReachAffinity
California345,2971.73×
Texas214,1971.37×
New York161,3411.59×
Florida118,3930.96×
Georgia101,1811.81×
New Jersey99,2462.15×
Illinois87,1951.44×
Virginia78,5501.78×
North Carolina73,8771.35×
Massachusetts73,8362.07×
Pennsylvania70,2901.15×
Washington60,3781.66×
Ohio50,6130.91×
Michigan49,9281.05×
Maryland42,1611.35×
Arizona37,9281.02×
Indiana33,7251.02×
Tennessee31,2740.86×
Minnesota28,6051.1×
Colorado27,5600.96×
Missouri25,4560.87×
Connecticut24,0441.32×
South Carolina22,4990.82×
Oregon22,3011.07×
Wisconsin21,8290.8×
Louisiana16,9970.73×
Alabama16,7900.66×
Kentucky16,6790.73×
Washington, District of Columbia13,3112.44×
Nevada13,2270.75×
Utah12,4750.77×
Oklahoma12,2020.61×
Kansas11,5030.81×
Iowa11,2030.75×
Mississippi9,8830.66×
Arkansas9,7050.65×
New Mexico6,8940.76×
New Hampshire6,1920.87×
Nebraska5,4570.6×
Delaware5,2781.06×
Rhode Island4,8690.84×
Hawaii4,7350.61×
Idaho4,4610.49×
West Virginia4,2940.51×
Maine3,9270.6×
Montana2,1480.43×
Vermont2,1000.66×
Alaska1,9280.5×
South Dakota1,8440.44×
North Dakota1,6160.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maharashtra audience
BrandAffinityCategory
Autism Awareness12.83×Health
Diabetes mellitus awareness8.49×Health
Lufthansa17.93×Travel & Leisure
Apple Store7.95×Shopping
Microblogging8.64×Technology & Electronics
Singer-songwriter3.86×Music & Radio
Turkish Airlines14.66×Travel & Leisure
Kia Sportage17.93×Cars & Mobility
Indeed.com3.41×Business & Career
Rosie O'Donnell13.13×Movies & TV
US Open (tennis)8.85×Sports
JetBlue5.66×Travel & Leisure
Income tax9.01×Business & Career
Ko Samui17.93×Travel & Leisure
Manchester United F.C.5.43×Sports
Google Maps2.84×Internet & Social Media
Alaska Airlines5.26×Travel & Leisure
Honda HR-V17.93×Cars & Mobility
EVA Air17.93×Travel & Leisure
Google Flights3.83×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maharashtra audience
TraitClusterScore
TravellingTHRILL2.55
Luxury OrientationPREMIUM2.29
LGBTQ+ IdentityOPEN2.05
Early Adopter MentalityPOWER1.96
Design AffinityPREMIUM1.91
Risk AppetiteTHRILL1.71

Worldwide distribution

Worldwide audience distribution share by country for Maharashtra
CountryShare
United States14.1%
Saudi Arabia9.5%
United Arab Emirates7.7%

See Maharashtra audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Maharashtra have in United States?

Maharashtra has an estimated audience of 1,812,908 people in United States, concentrated in California and Texas.

What is the gender split and age of Maharashtra fans?

53.7% of Maharashtra fans are female, 46.3% are male, with an average age of 30.8 years.

Which brands do Maharashtra fans like most?

Maharashtra fans show strongest brand affinity for Autism Awareness (12.83×), Diabetes mellitus awareness (8.49×), and Lufthansa (17.93×) over the country average.

Where do Maharashtra fans live in United States?

Maharashtra fans in United States are most concentrated in California (reach 345,297), Texas (reach 214,197), and New York (reach 161,341). These three regions account for the largest share of the active audience.

What other brands do Maharashtra fans also like?

Beyond Maharashtra itself, the audience over-indexes on Diabetes mellitus awareness (8.49×), Lufthansa (17.93×), Apple Store (7.95×), and Microblogging (8.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Maharashtra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.