Rascasse Audience Intelligence

Market economy Audience in United States

A data profile of the people who buy, follow and care about Market economy in United States — modelled from more than twelve digital signal sources. Market economy has an estimated audience of 4,747,680 people in United States.

#3900among Topic in United States#447in Politics & Society

The average Market economy fan in United States is 42.5 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Georgia.

Top brand affinities include Master of Business Administration, Web server, Microwave oven, with strongest over-indexing on Master of Business Administration (9.46× the country average).

Demographically, the Market economy audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Market economy fan in United States is balanced, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for Master of Business Administration.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Market economy profile in United States.

Audience size
4.7M
in United States
Gender
48.8%♀
51.2% male
Age
42.5
average years
Country rank
#6993
Topic in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Market economy fans

48.8% are female, 51.2% are male, average age 42.5.

Fig. 02

Gender split

48.8%
Female
51.2%
Male
Demographic split for Market economy audience in United States
MetricValue
Female48.8%
Male51.2%
Average age42.5
Estimated audience size4,747,680
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Market economy audience in United States
Age bracketShare%
16-1914%
20-2915%
30-3919%
40-4924%
50+28%
Fig. 04

Worldwide distribution

23.7%

of the worldwide Market economy audience comes from United States.

Worldwide audience distribution share by country for Market economy
CountryShare
United States23.7%
Spain6.1%
Italy5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Market economy audience in United States is strongest.

Fig. 05

Top regions by affinity

Market economy fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~500K3.17×
02North Carolina~300K2.29×
03Indiana~200K1.94×
04Texas~800K1.86×
05Washington, District of Columbia~30K1.81×
06California~700K1.41×
07Michigan~200K1.41×
08Nebraska~30K1.38×
09Kentucky~80K1.37×
10Mississippi~50K1.33×
11Florida~400K1.32×
12South Carolina~90K1.30×
13Virginia~100K1.22×
14Arizona~100K1.20×
15Alabama~80K1.18×
16Oklahoma~60K1.15×
17Missouri~90K1.11×
18Maryland~90K1.07×
19New Hampshire~20K1.05×
20Kansas~40K1.02×
21North Dakota~10K1.00×
22Delaware~10K0.99×
23Iowa~40K0.92×
24Minnesota~60K0.91×
25Pennsylvania~100K0.90×
26Arkansas~40K0.90×
27South Dakota~10K0.90×
28Colorado~70K0.88×
29Wisconsin~60K0.88×
30Idaho~20K0.88×
31Alaska~9K0.88×
32Vermont~7K0.86×
33New Mexico~20K0.85×
34Ohio~100K0.84×
35Tennessee~80K0.84×
36Utah~40K0.84×
37Montana~10K0.80×
38Louisiana~50K0.79×
39Illinois~100K0.78×
40West Virginia~20K0.78×
41Hawaii~20K0.78×
42Maine~10K0.78×
43Rhode Island~10K0.77×
44Nevada~30K0.74×
45Oregon~40K0.73×
46Connecticut~30K0.71×
47Washington~70K0.69×
48New York~200K0.68×
49New Jersey~70K0.62×
50Massachusetts~50K0.57×
Fig. 06

Affinity by region

Affinity by region — Market economy, United States
0.57×1.00×3.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Market economy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Market economy audience
#·InterestCategoryAffinity×
01Master of Business AdministrationBusiness & Career9.46×
02Twilight (series)Movies & TV6.67×
03Web serverTechnology & Electronics6.11×
04Mineral waterFood & Beverages5.99×
05Non-alcoholic beverageFood & Beverages4.96×
06Public administrationBusiness & Career4.79×
07Microwave ovenHome & Garden4.46×
08CappuccinoFood & Beverages4.05×
09HypermarketShopping3.30×
10InnovationBusiness & Career2.98×
11Real propertyHome & Garden2.75×
12Rail transportTravel & Leisure2.75×
13Sustainable energyHome & Garden2.73×
14PhilanthropyArts & Culture2.41×
15Hardware storeHome & Garden2.24×
16United Parcel ServiceBusiness & Career2.20×
17Discount storesShopping2.04×
18IKEAHome & Garden1.82×
19Nonprofit organizationPolitics & Society1.73×
20Trader Joe'sShopping1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Market economy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Market economy audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.26×
Quality AwarenessPREMIUM1.94×
Community OrientationOPEN1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Market economy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.74×
Pet OwnershipJOY0.79×
Social Media UsageJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Market economy have in United States?

Market economy has an estimated audience of 4,747,680 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Market economy fans?

48.8% of Market economy fans are female, 51.2% are male, with an average age of 42.5 years.

03

Which brands do Market economy fans like most?

Market economy fans show strongest brand affinity for Master of Business Administration (9.46×), Web server (6.11×), and Microwave oven (4.46×) over the country average.

04

Where do Market economy fans live in United States?

Market economy fans in United States are most concentrated in Texas (reach ~800K), California (reach ~700K), and Georgia (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Market economy fans also like?

Beyond Market economy itself, the audience over-indexes on Web server (6.11×), Microwave oven (4.46×), Mineral water (5.99×), and Non-alcoholic beverage (4.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Market economy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Market economy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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