Meringue Audience in United States

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Meringue has an estimated audience of 3,247,500 people in United States. 79.0% are female, 21.0% are male, average age 41.6. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Nationality, Google Home, The Historian.

The average Meringue fan in United States is 41.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Nationality, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Meringue audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Family Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Meringue fans

Demographic split for Meringue audience in United States
MetricValue
Female79.0%
Male21.0%
Average age41.6
Estimated audience size3,247,500

Audience persona

The typical Meringue fan in United States is more female, around 41.6 years old, with strong Family Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Meringue in United States
RegionReachAffinity
California358,0091×
Texas243,6370.87×
Florida201,6120.92×
New York192,3381.06×
Pennsylvania113,5581.04×
Illinois110,1111.02×
Ohio106,2941.06×
North Carolina103,8621.06×
Georgia92,8370.93×
Michigan85,2201×
Washington84,1481.29×
Virginia83,2471.05×
Massachusetts82,2461.29×
New Jersey76,3880.92×
Indiana62,8591.06×
Tennessee62,6440.96×
Arizona56,9160.86×
Wisconsin56,0871.15×
Missouri54,5111.04×
Minnesota54,0251.16×
Maryland51,5520.92×
Colorado50,8750.99×
South Carolina46,1200.94×
Oregon45,0871.21×
Kentucky39,2920.97×
Alabama37,6710.83×
Louisiana34,4530.82×
Connecticut34,1891.05×
Oklahoma33,6360.93×
Utah29,4351.01×
Iowa28,6111.07×
Nevada25,8150.82×
Kansas25,4400.99×
Arkansas24,2250.91×
Mississippi21,0410.79×
Nebraska16,4371.01×
Idaho15,6810.96×
Hawaii14,4901.04×
Maine14,1211.21×
New Hampshire14,1061.1×
West Virginia12,4230.82×
New Mexico11,8900.73×
Washington, District of Columbia10,7521.1×
Rhode Island9,8840.96×
Montana9,0181×
Delaware8,3370.93×
Alaska8,1261.17×
Vermont7,3081.28×
South Dakota7,3020.97×
North Dakota6,3670.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meringue audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Nationality4×Politics & Society
Google Home11.66×Technology & Electronics
The Historian16.48×Literature
Eurail16.57×Cars & Mobility
Parral, Chihuahua8.87×Travel & Leisure
Justice1.58×Politics & Society
edureka18.82×Business & Career
Evan Tanner16.6×Sports
Glasgow, Kentucky11.42×Travel & Leisure
Mie goreng15.56×Food & Beverages
charvel guitars12.76×Music & Radio
El Hijo del Santo12.66×Sports
Étouffée9.77×Food & Beverages
Holly Hagan17.22×Movies & TV
JTV (Indonesia)2.03×
Dan Hardy11.48×Sports
Guayas Province12.25×Travel & Leisure
Mackenzie Foy2.6×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meringue audience
TraitClusterScore
Family OrientationCONSERVATISM2.03
SpiritualityBALANCE2
Price SensitivityPREMIUM1.58
IndividualismJOY1.55
Urban LifestyleOPEN1.53
Community OrientationOPEN1.5

Worldwide distribution

Worldwide audience distribution share by country for Meringue
CountryShare
United States28.4%
United Kingdom12.1%
Brazil9.0%

See Meringue audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Meringue have in United States?

Meringue has an estimated audience of 3,247,500 people in United States, concentrated in California and Texas.

What is the gender split and age of Meringue fans?

79.0% of Meringue fans are female, 21.0% are male, with an average age of 41.6 years.

Which brands do Meringue fans like most?

Meringue fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Nationality (4×) over the country average.

Where do Meringue fans live in United States?

Meringue fans in United States are most concentrated in California (reach 358,009), Texas (reach 243,637), and Florida (reach 201,612). These three regions account for the largest share of the active audience.

What other brands do Meringue fans also like?

Beyond Meringue itself, the audience over-indexes on Mathcore (18.06×), Nationality (4×), Google Home (11.66×), and The Historian (16.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Meringue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.