Meritage Homes Corporation Audience in United States

Meritage Homes Corporation has an estimated audience of 386,146 people in United States. 64.2% are female, 35.8% are male, average age 37.9. Top brand affinities: Lulu 黃路梓茵, Fairy godmother, Historic site, Morphine (band), Trimble County, Kentucky.
Top brand affinities include Lulu 黃路梓茵, Fairy godmother, Historic site, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Meritage Homes Corporation audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Quality Awareness, Indulgence.
Category: Business & Career · Type: Brand
Demographics of Meritage Homes Corporation fans
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 37.9 |
| Estimated audience size | 386,146 |
Audience persona
The typical Meritage Homes Corporation fan in United States is more female, around 37.9 years old, with strong Quality Awareness tendencies and a notable affinity for Lulu 黃路梓茵.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 20× | Movies & TV |
| Fairy godmother | 20.49× | Literature |
| Historic site | 10.6× | Arts & Culture |
| Morphine (band) | 20× | Music & Radio |
| Trimble County, Kentucky | 46.25× | Travel & Leisure |
| San Jacinto, California | 21.96× | Travel & Leisure |
| Mothercare | 5.79× | Kids & Family |
| Staycation | 5.56× | Home & Garden |
| Vocal harmony | 6.42× | Music & Radio |
| Governor of Michigan | 9.84× | Politics & Society |
| Iowa River | 33.94× | Travel & Leisure |
| Arco Iris | 25.95× | Music & Radio |
| Goop | 5.93× | Internet & Social Media |
| Mathcore | 7.77× | Music & Radio |
| Hulhumalé | 87.77× | Travel & Leisure |
| Hipster | 9.04× | Politics & Society |
| Mustard seed | 8.49× | Food & Beverages |
| Harlow | 10.76× | Travel & Leisure |
| Cherish (group) | 9.72× | Music & Radio |
| Natural rubber | 1.75× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.82 |
| Indulgence | JOY | 1.72 |
| Design Affinity | PREMIUM | 1.68 |
| Luxury Orientation | PREMIUM | 1.48 |
| Price Sensitivity | PREMIUM | 1.43 |
| Sustainability | BALANCE | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.5% |
| Brazil | 1.6% |
| Canada | 1.5% |
See Meritage Homes Corporation audiences in other countries
- Meritage Homes Corporation — Germany
- Meritage Homes Corporation — United Kingdom
- Meritage Homes Corporation — France
- Meritage Homes Corporation — Italy
- Meritage Homes Corporation — Spain
- Meritage Homes Corporation — Brazil
- Meritage Homes Corporation — Japan
- Meritage Homes Corporation — South Korea
- Meritage Homes Corporation — India
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- Lowe's (75,832,553)
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How to read this data
Audience size is the estimated number of people in United States who actively search for Meritage Homes Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.