Rascasse Audience Intelligence

Metal fabrication Audience in United States

A data profile of the people who buy, follow and care about Metal fabrication in United States — modelled from more than twelve digital signal sources. Metal fabrication has an estimated audience of 5,275,263 people in United States.

#3646among Topic in United States#590in Business & Career

The average Metal fabrication fan in United States is 43.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chopper (motorcycle), AutoZone, Motorcycle accessories, with strongest over-indexing on Chopper (motorcycle) (8.96× the country average).

Demographically, the Metal fabrication audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Metal fabrication fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Chopper (motorcycle).

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Metal fabrication profile in United States.

Audience size
5.3M
in United States
Gender
15.8%♀
84.2% male
Age
43.2
average years
Country rank
#6357
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Metal fabrication fans

15.8% are female, 84.2% are male, average age 43.2.

Fig. 02

Gender split

15.8%
Female
84.2%
Male
Demographic split for Metal fabrication audience in United States
MetricValue
Female15.8%
Male84.2%
Average age43.2
Estimated audience size5,275,263
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Metal fabrication audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3919%
40-4923%
50+30%
Fig. 04

Worldwide distribution

31.6%

of the worldwide Metal fabrication audience comes from United States.

Worldwide audience distribution share by country for Metal fabrication
CountryShare
United States31.6%
India9.5%
United Kingdom5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Metal fabrication audience in United States is strongest.

Fig. 05

Top regions by affinity

Metal fabrication fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~70K1.65×
02Ohio~300K1.56×
03Oregon~90K1.55×
04Utah~60K1.36×
05Wisconsin~100K1.31×
06Tennessee~100K1.27×
07Idaho~30K1.26×
08California~700K1.21×
09Washington~100K1.18×
10Colorado~100K1.17×
11Wyoming~9K1.16×
12Minnesota~90K1.13×
13Arkansas~50K1.12×
14Georgia~200K1.11×
15Maine~20K1.11×
16Illinois~200K1.08×
17Oklahoma~60K1.08×
18New York~300K1.06×
19Montana~20K1.06×
20North Carolina~200K1.03×
21Indiana~100K1.02×
22Arizona~100K1.01×
23Pennsylvania~200K1.00×
24Connecticut~50K1.00×
25Iowa~40K1.00×
26Mississippi~40K0.99×
27Florida~300K0.98×
28Missouri~80K0.96×
29New Hampshire~20K0.96×
30Michigan~100K0.95×
31South Carolina~80K0.95×
32New Jersey~100K0.93×
33South Dakota~10K0.93×
34Virginia~100K0.92×
35Nevada~50K0.92×
36North Dakota~10K0.91×
37Texas~400K0.90×
38Massachusetts~90K0.90×
39Louisiana~60K0.90×
40Kentucky~60K0.90×
41Alabama~60K0.88×
42Hawaii~20K0.87×
43Rhode Island~10K0.87×
44Delaware~10K0.86×
45Alaska~10K0.86×
46Nebraska~20K0.84×
47New Mexico~20K0.81×
48Maryland~70K0.79×
49West Virginia~20K0.72×
50Washington, District of Columbia~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Metal fabrication, United States
0.64×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Metal fabrication audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Metal fabrication audience
#·InterestCategoryAffinity×
01Chopper (motorcycle)Cars & Mobility8.96×
02Laser cuttingBusiness & Career8.35×
03Toyota Land CruiserCars & Mobility7.96×
04Radio-controlled carKids & Family6.82×
05Motorcycle accessoriesCars & Mobility5.68×
06Diesel engineCars & Mobility5.58×
07Automobile repair shopCars & Mobility5.47×
08Touring motorcycleCars & Mobility4.91×
093D printingTechnology & Electronics4.87×
10LoggingTechnology & Electronics4.79×
11Custom motorcycleCars & Mobility4.68×
12Kyle BuschSports4.08×
13Racing gamesGames4.01×
14Stainless steelHome & Garden3.82×
15Dump truckCars & Mobility3.49×
16Discount TireShopping3.43×
17Tractor Supply CompanyShopping3.43×
18Solar energyHome & Garden3.02×
19AutoZoneCars & Mobility2.81×
20NatureHome & Garden1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Metal fabrication audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Metal fabrication audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.76×
Risk AppetiteTHRILL1.75×
DIY MentalityTHRILL1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Metal fabrication audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.76×
Healthy LifestyleBALANCE0.77×
Family OrientationCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Metal fabrication have in United States?

Metal fabrication has an estimated audience of 5,275,263 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Metal fabrication fans?

15.8% of Metal fabrication fans are female, 84.2% are male, with an average age of 43.2 years.

03

Which brands do Metal fabrication fans like most?

Metal fabrication fans show strongest brand affinity for Chopper (motorcycle) (8.96×), AutoZone (2.81×), and Motorcycle accessories (5.68×) over the country average.

04

Where do Metal fabrication fans live in United States?

Metal fabrication fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Metal fabrication fans also like?

Beyond Metal fabrication itself, the audience over-indexes on AutoZone (2.81×), Motorcycle accessories (5.68×), Diesel engine (5.58×), and Automobile repair shop (5.47×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Metal fabrication audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Metal fabrication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →