Mexican League Audience in United States

Mexican League logo

Mexican League has an estimated audience of 1,545,563 people in United States. 47.9% are female, 52.1% are male, average age 38.9. Top regions: California, Texas, New York. Top brand affinities: Nationality, Progressive rock, Jme, Kendra Scott, Panama.

The average Mexican League fan in United States is 38.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Nationality, Progressive rock, Jme, with strongest over-indexing on Nationality (6.75× the country average). Demographically, the Mexican League audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Spirituality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Event

Demographics of Mexican League fans

Demographic split for Mexican League audience in United States
MetricValue
Female47.9%
Male52.1%
Average age38.9
Estimated audience size1,545,563

Audience persona

The typical Mexican League fan in United States is balanced, around 38.9 years old, with strong Spirituality tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Mexican League in United States
RegionReachAffinity
California645,4943.8×
Texas255,7521.92×
New York156,8861.82×
Illinois129,6542.52×
Florida117,0591.12×
Arizona62,2081.97×
Nevada59,0743.95×
New Jersey57,7171.47×
Washington52,6571.7×
Ohio39,5770.83×
North Carolina35,4850.76×
Georgia34,7150.73×
Maryland34,2531.29×
Colorado29,9171.23×
Pennsylvania28,1520.54×
Virginia27,0330.72×
Wisconsin25,2871.09×
Massachusetts24,5870.81×
Michigan19,7600.49×
Connecticut19,6011.26×
Indiana17,6440.62×
Oregon17,2060.97×
Utah15,9921.16×
South Carolina15,1570.65×
Nebraska14,6091.88×
Tennessee14,5910.47×
Oklahoma13,9940.82×
Kentucky13,9180.72×
Minnesota12,5280.57×
New Mexico11,3541.46×
Louisiana10,3600.52×
Alabama9,5020.44×
Missouri8,6070.35×
Arkansas8,2200.65×
Iowa7,9390.62×
Kansas7,8390.64×
Idaho7,3150.94×
Mississippi7,0250.55×
Rhode Island5,4021.1×
Washington, District of Columbia5,0211.08×
Delaware2,7210.64×
New Hampshire1,9810.33×
Vermont1,8820.69×
West Virginia1,8390.26×
Hawaii1,7470.26×
Alaska1,6940.51×
Maine1,5750.28×
Montana1,4770.34×
South Dakota1,4580.41×
North Dakota1,4190.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mexican League audience
BrandAffinityCategory
Nationality6.75×Politics & Society
Progressive rock6.06×Music & Radio
Jme59.46×Music & Radio
Kendra Scott3.84×Fashion & Accessoires
Panama4.42×Travel & Leisure
Homie13.48×Politics & Society
Governor of Michigan5.98×Politics & Society
Personality4.72×Business & Career
Hog Hunting2.53×Sports
JTV (Indonesia)3.73×
Grinch2.81×Movies & TV
Spinal muscular atrophy6.27×Health
Jordan Fisher5.48×Movies & TV
Justice1.87×Politics & Society
Kansas1.66×Travel & Leisure
Hipster5.79×Politics & Society
Vocal harmony2.72×Music & Radio
TeachHUB2.37×Business & Career
Mad About You7.31×Movies & TV
Sears2.42×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mexican League audience
TraitClusterScore
SpiritualityBALANCE1.22
ExtroversionTHRILL1.18
IndulgenceJOY1.1
Urban LifestyleOPEN1.05
Social Media UsageJOY1.04
Need for SecurityCONSERVATISM1.01

Worldwide distribution

Worldwide audience distribution share by country for Mexican League
CountryShare
United States77.9%
Singapore2.8%
Mexico2.6%

See Mexican League audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Mexican League have in United States?

Mexican League has an estimated audience of 1,545,563 people in United States, concentrated in California and Texas.

What is the gender split and age of Mexican League fans?

47.9% of Mexican League fans are female, 52.1% are male, with an average age of 38.9 years.

Which brands do Mexican League fans like most?

Mexican League fans show strongest brand affinity for Nationality (6.75×), Progressive rock (6.06×), and Jme (59.46×) over the country average.

Where do Mexican League fans live in United States?

Mexican League fans in United States are most concentrated in California (reach 645,494), Texas (reach 255,752), and New York (reach 156,886). These three regions account for the largest share of the active audience.

What other brands do Mexican League fans also like?

Beyond Mexican League itself, the audience over-indexes on Progressive rock (6.06×), Jme (59.46×), Kendra Scott (3.84×), and Panama (4.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mexican League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.