Rascasse Audience Intelligence

Midori (web browser) Target Market in United States

A data profile of the people who buy, follow and care about Midori (web browser) in United States — modelled from more than twelve digital signal sources. Midori (web browser) has an estimated audience of 417,504 people in United States.

#4222among Brand in United States#1083in Technology & Electronics

The average Midori (web browser) fan in United States is 33.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Red Heart Yarns, Jake Gyllenhaal, DuckDuckGo, with strongest over-indexing on Red Heart Yarns (135.26× the country average).

Demographically, the Midori (web browser) audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Midori (web browser) fan in United States is more female, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Red Heart Yarns.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Midori (web browser) profile in United States.

Audience size
418K
in United States
Gender
100.0%♀
0.0% male
Age
33.5
average years
Country rank
#40643
Brand in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Midori (web browser)

100.0% are female, 0.0% are male, average age 33.5.

Fig. 02

Gender split

100.0%
Female
0.0%
Male
Demographic split for Midori (web browser) audience in United States
MetricValue
Female100.0%
Male0.0%
Average age33.5
Estimated audience size417,504
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Midori (web browser) audience in United States
Age bracketShare%
16-1927%
20-2931%
30-3920%
40-4914%
50+8%
Fig. 04

Worldwide distribution

22.0%

of the worldwide Midori (web browser) audience comes from United States.

Worldwide audience distribution share by country for Midori (web browser)
CountryShare
United States22.0%
Japan16.5%
Italy9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Midori (web browser) audience in United States is strongest.

Fig. 05

Top regions by affinity

Midori (web browser) customers by region in United States
#RegionReachAffinity×
01Hawaii~3K1.79×
02Massachusetts~10K1.60×
03Tennessee~10K1.38×
04Nevada~5K1.35×
05Louisiana~6K1.29×
06Alaska~1K1.26×
07Washington~10K1.25×
08North Carolina~10K1.24×
09Washington, District of Columbia~1K1.23×
10Missouri~8K1.22×
11New York~30K1.18×
12California~50K1.15×
13Michigan~10K1.14×
14New Jersey~10K1.12×
15Arizona~9K1.09×
16Oregon~5K1.07×
17Maine~1K1.04×
18South Carolina~6K1.01×
19Illinois~10K1.00×
20Connecticut~4K1.00×
21Florida~30K0.98×
22New Hampshire~1K0.97×
23Nebraska~2K0.96×
24Vermont<1K0.96×
25Rhode Island~1K0.95×
26Virginia~9K0.94×
27Minnesota~5K0.93×
28Kansas~3K0.93×
29Alabama~5K0.92×
30Oklahoma~4K0.92×
31Iowa~3K0.92×
32Texas~30K0.90×
33New Mexico~2K0.88×
34Pennsylvania~10K0.87×
35Colorado~5K0.87×
36Kentucky~4K0.87×
37Montana<1K0.87×
38Ohio~10K0.85×
39Maryland~6K0.85×
40Wisconsin~5K0.85×
41Georgia~10K0.84×
42Indiana~6K0.84×
43Arkansas~3K0.84×
44Utah~3K0.79×
45Idaho~2K0.79×
46North Dakota<1K0.79×
47South Dakota<1K0.78×
48Mississippi~2K0.77×
49West Virginia~1K0.77×
50Delaware<1K0.77×
Fig. 06

Affinity by region

Affinity by region — Midori (web browser), United States
0.77×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Midori (web browser) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Midori (web browser) audience
#·InterestCategoryAffinity×
01Red Heart YarnsHome & Garden135.26×
02Jake GyllenhaalMovies & TV19.40×
03Private bankBusiness & Career19.40×
04AvèneBeauty & Wellness19.40×
05EucerinBeauty & Wellness19.40×
06Hydro FlaskHome & Garden18.30×
07Park Bo-gumMovies & TV18.15×
08VichyBeauty & Wellness14.01×
09SkinCeuticalsBeauty & Wellness11.35×
10Tackle WarehouseShopping11.00×
11DuckDuckGoInternet & Social Media9.61×
12Sustainable energyHome & Garden5.71×
13Makeup brushBeauty & Wellness5.36×
14Renewable energyBusiness & Career4.97×
15Weather forecastingHome & Garden4.77×
16QVCMovies & TV4.39×
17FedExBusiness & Career3.64×
18Planet FitnessSports3.27×
19Google MapsInternet & Social Media2.25×
20PinterestInternet & Social Media2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Midori (web browser) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Midori (web browser) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.52×
SustainabilityBALANCE2.09×
Convenience OrientationPREMIUM2.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Midori (web browser) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.91×
Healthy LifestyleBALANCE0.93×
Pet OwnershipJOY0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Midori (web browser)'s target market in United States?

Midori (web browser)'s target market in United States covers an estimated 417,504 people, concentrated in California and Texas.

02

What is the gender split and age of Midori (web browser) customers?

100.0% of the Midori (web browser) audience are female, 0.0% are male, with an average age of 33.5 years.

03

Which brands do Midori (web browser) fans like most?

Midori (web browser) fans show strongest brand affinity for Red Heart Yarns (135.26×), Jake Gyllenhaal (19.4×), and DuckDuckGo (9.61×) over the country average.

04

Where do Midori (web browser) fans live in United States?

Midori (web browser) fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Midori (web browser) fans also like?

Beyond Midori (web browser) itself, the audience over-indexes on Jake Gyllenhaal (19.4×), DuckDuckGo (9.61×), Private bank (19.4×), and Sustainable energy (5.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Midori (web browser) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Midori (web browser). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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