Minnesota Golden Gophers football Audience in United States

Minnesota Golden Gophers football logo

Minnesota Golden Gophers football has an estimated audience of 2,318,396 people in United States. 34.7% are female, 65.3% are male, average age 41.1. Top regions: Minnesota, Wisconsin, Florida. Top brand affinities: Nasal cavity, Minnesota, Alaska, James Butler (American football), Nebraska.

The average Minnesota Golden Gophers football fan in United States is 41.1 years old, more male, and lives primarily in Minnesota. The audience is concentrated in Minnesota, Wisconsin, Florida. Top brand affinities include Nasal cavity, Minnesota, Alaska, with strongest over-indexing on Nasal cavity (14.72× the country average). Demographically, the Minnesota Golden Gophers football audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Community Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Minnesota Golden Gophers football fans

Demographic split for Minnesota Golden Gophers football audience in United States
MetricValue
Female34.7%
Male65.3%
Average age41.1
Estimated audience size2,318,396

Audience persona

The typical Minnesota Golden Gophers football fan in United States is more male, around 41.1 years old, with strong Community Orientation tendencies and a notable affinity for Nasal cavity.

Top regions in United States

Top regions ranked by reach for Minnesota Golden Gophers football in United States
RegionReachAffinity
Minnesota970,59029.22×
Wisconsin76,6502.2×
Florida38,1600.24×
Illinois32,7760.42×
California31,5610.12×
Iowa30,0031.57×
Texas27,3860.14×
Pennsylvania21,1730.27×
Arizona20,4290.43×
North Dakota20,0884.22×
South Dakota19,7713.69×
Michigan18,2990.3×
Ohio18,0350.25×
Colorado13,4440.37×
North Carolina12,8260.18×
New York12,5390.1×
Georgia12,2700.17×
Nebraska9,7270.84×
Missouri9,7080.26×
Tennessee9,6980.21×
Virginia8,8460.16×
Washington7,6230.16×
South Carolina7,3590.21×
Indiana7,3460.17×
Nevada6,3330.28×
Alabama5,9630.18×
New Jersey5,9230.1×
Massachusetts5,1310.11×
Maryland4,9000.12×
Louisiana4,7830.16×
Oklahoma4,7630.19×
Oregon4,7370.18×
Kansas4,5230.25×
Montana3,8680.6×
Kentucky3,7600.13×
Mississippi3,4930.18×
Arkansas3,4370.18×
Utah3,1010.15×
New Mexico2,4350.21×
Hawaii2,0940.21×
Connecticut1,9480.08×
Idaho1,9280.17×
Alaska1,5340.31×
Washington, District of Columbia1,4760.21×
Wyoming1,3370.39×
West Virginia1,1520.11×
New Hampshire1,0440.11×
Maine1,0150.12×
Delaware9670.15×
Rhode Island8010.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Minnesota Golden Gophers football audience
BrandAffinityCategory
Nasal cavity14.72×Health
Minnesota2.97×Travel & Leisure
Alaska2.61×Travel & Leisure
James Butler (American football)35.88×Sports
Nebraska2.73×Travel & Leisure
Israel1.61×Travel & Leisure
Urban horticulture2.71×Home & Garden
Jesse Plemons2.57×Movies & TV
Historic site2.91×Arts & Culture
The Catherine Tate Show40.7×Movies & TV
Glossier3.46×Beauty & Wellness
Monogram2.45×Home & Garden
Justice1.82×Politics & Society
Sinaloa2.3×Travel & Leisure
Captain America (1990 film)2.82×Movies & TV
Nebraska Cornhuskers football2.21×Sports
Queens College, City University of New York4.41×Business & Career
Kansas1.56×Travel & Leisure
Home staging3.05×Home & Garden
Kerang3.85×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Minnesota Golden Gophers football audience
TraitClusterScore
Community OrientationOPEN1.24
Sports ActivityPOWER1.14
TraditionCONSERVATISM1.14
Career OrientationPOWER1.12
PatriotismCONSERVATISM1.07
Convenience OrientationPREMIUM1

Worldwide distribution

Worldwide audience distribution share by country for Minnesota Golden Gophers football
CountryShare
United States95.8%
United Kingdom0.6%
Canada0.4%

See Minnesota Golden Gophers football audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Minnesota Golden Gophers football have in United States?

Minnesota Golden Gophers football has an estimated audience of 2,318,396 people in United States, concentrated in Minnesota and Wisconsin.

What is the gender split and age of Minnesota Golden Gophers football fans?

34.7% of Minnesota Golden Gophers football fans are female, 65.3% are male, with an average age of 41.1 years.

Which brands do Minnesota Golden Gophers football fans like most?

Minnesota Golden Gophers football fans show strongest brand affinity for Nasal cavity (14.72×), Minnesota (2.97×), and Alaska (2.61×) over the country average.

Where do Minnesota Golden Gophers football fans live in United States?

Minnesota Golden Gophers football fans in United States are most concentrated in Minnesota (reach 970,590), Wisconsin (reach 76,650), and Florida (reach 38,160). These three regions account for the largest share of the active audience.

What other brands do Minnesota Golden Gophers football fans also like?

Beyond Minnesota Golden Gophers football itself, the audience over-indexes on Minnesota (2.97×), Alaska (2.61×), James Butler (American football) (35.88×), and Nebraska (2.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Minnesota Golden Gophers football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.