Mississippi State University Audience in United States

Mississippi State University has an estimated audience of 1,896,395 people in United States. 56.7% are female, 43.3% are male, average age 41.2. Top regions: Mississippi, Texas, Tennessee. Top brand affinities: Israel, Historic site, Pillow, Monogram, Jesse Plemons.
The average Mississippi State University fan in United States is 41.2 years old, more female, and lives primarily in Mississippi. The audience is concentrated in Mississippi, Texas, Tennessee. Top brand affinities include Israel, Historic site, Pillow, with strongest over-indexing on Israel (1.74× the country average). Demographically, the Mississippi State University audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Mississippi State University fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 41.2 |
| Estimated audience size | 1,896,395 |
Audience persona
The typical Mississippi State University fan in United States is more female, around 41.2 years old, with strong Community Orientation tendencies and a notable affinity for Israel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Mississippi | 448,513 | 28.71× |
| Texas | 100,974 | 0.62× |
| Tennessee | 66,610 | 1.75× |
| Alabama | 64,071 | 2.42× |
| Georgia | 61,374 | 1.05× |
| Florida | 50,891 | 0.4× |
| Louisiana | 47,526 | 1.94× |
| California | 40,163 | 0.19× |
| Illinois | 27,051 | 0.43× |
| North Carolina | 25,404 | 0.45× |
| New York | 24,468 | 0.23× |
| Arkansas | 21,205 | 1.36× |
| Virginia | 20,494 | 0.44× |
| Missouri | 18,154 | 0.59× |
| Pennsylvania | 17,284 | 0.27× |
| Ohio | 16,752 | 0.29× |
| South Carolina | 14,886 | 0.52× |
| Michigan | 13,976 | 0.28× |
| Indiana | 12,137 | 0.35× |
| Kentucky | 12,030 | 0.51× |
| New Jersey | 11,683 | 0.24× |
| Maryland | 11,278 | 0.35× |
| Massachusetts | 9,500 | 0.25× |
| Arizona | 9,415 | 0.24× |
| Oklahoma | 9,021 | 0.43× |
| Colorado | 8,822 | 0.3× |
| Washington | 8,773 | 0.23× |
| Wisconsin | 7,198 | 0.25× |
| Kansas | 6,348 | 0.42× |
| Minnesota | 5,989 | 0.22× |
| Iowa | 5,915 | 0.38× |
| Connecticut | 4,965 | 0.26× |
| Oregon | 4,687 | 0.22× |
| Utah | 3,544 | 0.21× |
| Nevada | 3,530 | 0.19× |
| Nebraska | 2,926 | 0.31× |
| Washington, District of Columbia | 2,714 | 0.48× |
| West Virginia | 2,688 | 0.3× |
| New Mexico | 2,524 | 0.27× |
| Idaho | 2,061 | 0.22× |
| New Hampshire | 1,484 | 0.2× |
| Delaware | 1,428 | 0.27× |
| Montana | 1,412 | 0.27× |
| North Dakota | 1,293 | 0.33× |
| Hawaii | 1,275 | 0.16× |
| Maine | 1,210 | 0.18× |
| South Dakota | 1,132 | 0.26× |
| Rhode Island | 1,049 | 0.17× |
| Alaska | 835 | 0.21× |
| Vermont | 714 | 0.21× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 1.74× | Travel & Leisure |
| Historic site | 3.12× | Arts & Culture |
| Pillow | 1.51× | Home & Garden |
| Monogram | 2.01× | Home & Garden |
| Jesse Plemons | 1.78× | Movies & TV |
| Iron Man (film) | 2.4× | Movies & TV |
| Jeep Wagoneer | 2.79× | Cars & Mobility |
| Nebraska Cornhuskers football | 1.69× | Sports |
| South Asian cuisine | 3.97× | Food & Beverages |
| UK garage | 2.39× | Music & Radio |
| Jaws | 2.32× | Movies & TV |
| Graham Greene | 2.59× | Literature |
| Chili con carne | 3.37× | Food & Beverages |
| Halsey, Oregon | 3.35× | Travel & Leisure |
| Nick Jr. (Australia) | 3.11× | Kids & Family |
| Charlamagne Tha God | 3.24× | Movies & TV |
| Captain America (1990 film) | 1.5× | Movies & TV |
| Home staging | 1.74× | Home & Garden |
| Glossier | 1.72× | Beauty & Wellness |
| Kerang | 2.17× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.36 |
| Patriotism | CONSERVATISM | 1.17 |
| Convenience Orientation | PREMIUM | 1.12 |
| Extroversion | THRILL | 1.07 |
| Social Media Usage | JOY | 1.05 |
| DIY Mentality | THRILL | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 81.2% |
| Australia | 5.3% |
| United Kingdom | 1.6% |
See Mississippi State University audiences in other countries
- Mississippi State University — Germany
- Mississippi State University — United Kingdom
- Mississippi State University — France
- Mississippi State University — Italy
- Mississippi State University — Spain
- Mississippi State University — Brazil
- Mississippi State University — Japan
- Mississippi State University — South Korea
- Mississippi State University — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Mississippi State University have in United States?
Mississippi State University has an estimated audience of 1,896,395 people in United States, concentrated in Mississippi and Texas.
What is the gender split and age of Mississippi State University fans?
56.7% of Mississippi State University fans are female, 43.3% are male, with an average age of 41.2 years.
Which brands do Mississippi State University fans like most?
Mississippi State University fans show strongest brand affinity for Israel (1.74×), Historic site (3.12×), and Pillow (1.51×) over the country average.
Where do Mississippi State University fans live in United States?
Mississippi State University fans in United States are most concentrated in Mississippi (reach 448,513), Texas (reach 100,974), and Tennessee (reach 66,610). These three regions account for the largest share of the active audience.
What other brands do Mississippi State University fans also like?
Beyond Mississippi State University itself, the audience over-indexes on Historic site (3.12×), Pillow (1.51×), Monogram (2.01×), and Jesse Plemons (1.78×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mississippi State University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.