Mitchell Marner Audience in United States

Mitchell Marner logo

Mitchell Marner has an estimated audience of 997,756 people in United States. 35.7% are female, 64.3% are male, average age 37.1. Top brand affinities: Alaska, Elsword, Minnesota, Nebraska, Sinaloa.

Top brand affinities include Alaska, Elsword, Minnesota, with strongest over-indexing on Alaska (3.16× the country average). Demographically, the Mitchell Marner audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity.

Category: Sports · Type: Person · Subtype: Ice hockey

Demographics of Mitchell Marner fans

Demographic split for Mitchell Marner audience in United States
MetricValue
Female35.7%
Male64.3%
Average age37.1
Estimated audience size997,756

Audience persona

The typical Mitchell Marner fan in United States is more male, around 37.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alaska.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mitchell Marner audience
BrandAffinityCategory
Alaska3.16×Travel & Leisure
Elsword23.45×Games
Minnesota2.41×Travel & Leisure
Nebraska3.05×Travel & Leisure
Sinaloa2.94×Travel & Leisure
Justice2.15×Politics & Society
JDSU2.27×Business & Career
Pro-Ject2.93×Music & Radio
Google Analytics3.46×Internet & Social Media
Bank account1.69×Business & Career
Staycation2.18×Home & Garden
Kerala3.92×Travel & Leisure
Sailor2.89×Travel & Leisure
Home staging2.69×Home & Garden
Noodle (Gorillaz)1.6×Music & Radio
Corona (band)2.53×Music & Radio
Captain America (1990 film)1.96×Movies & TV
Kerang2.72×Travel & Leisure
Snow White (Fables)3.81×Literature
Personalised Gifts1.68×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mitchell Marner audience
TraitClusterScore
Early Adopter MentalityPOWER1.25
Sports ActivityPOWER1.22
Risk AppetiteTHRILL1.12
SustainabilityBALANCE1.08
PatriotismCONSERVATISM1.07
Social Media UsageJOY1.05

Worldwide distribution

Worldwide audience distribution share by country for Mitchell Marner
CountryShare
Canada71.0%
United States22.0%
Finland1.3%

See Mitchell Marner audiences in other countries

More Ice hockey audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mitchell Marner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.