Rascasse Audience Intelligence

Moccasin Audience in United States

A data profile of the people who buy, follow and care about Moccasin in United States — modelled from more than twelve digital signal sources. Moccasin has an estimated audience of 1,236,078 people in United States.

#7962among Topic in United States#858in Fashion & Accessoires

The average Moccasin fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Ballet flat, Real Canadian Superstore, La Sportiva, with strongest over-indexing on Ballet flat (27.87× the country average).

Demographically, the Moccasin audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Creativity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Moccasin fan in United States is more female, around 39.6 years old, with strong Creativity tendencies and a notable affinity for Ballet flat.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Moccasin profile in United States.

Audience size
1.2M
in United States
Gender
70.3%♀
29.7% male
Age
39.6
average years
Country rank
#20413
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Moccasin fans

70.3% are female, 29.7% are male, average age 39.6.

Fig. 02

Gender split

70.3%
Female
29.7%
Male
Demographic split for Moccasin audience in United States
MetricValue
Female70.3%
Male29.7%
Average age39.6
Estimated audience size1,236,078
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Moccasin audience in United States
Age bracketShare%
16-1922%
20-2918%
30-3917%
40-4920%
50+24%
Fig. 04

Worldwide distribution

10.2%

of the worldwide Moccasin audience comes from United States.

Worldwide audience distribution share by country for Moccasin
CountryShare
United States10.2%
Brazil6.0%
Romania5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Moccasin audience in United States is strongest.

Fig. 05

Top regions by affinity

Moccasin fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~10K1.70×
02Montana~6K1.65×
03South Dakota~4K1.43×
04Alaska~4K1.35×
05North Dakota~3K1.29×
06Connecticut~10K1.16×
07Oklahoma~20K1.13×
08Wyoming~2K1.13×
09Minnesota~20K1.09×
10Arizona~30K1.07×
11Idaho~7K1.07×
12Wisconsin~20K1.05×
13Nebraska~6K1.05×
14California~100K1.04×
15Massachusetts~30K1.04×
16Pennsylvania~40K1.02×
17Utah~10K1.02×
18Rhode Island~4K1.02×
19Louisiana~20K1.01×
20Oregon~10K1.01×
21Washington~20K1.00×
22New Hampshire~5K1.00×
23New York~70K0.99×
24Kansas~10K0.99×
25Maine~4K0.97×
26Michigan~30K0.96×
27West Virginia~6K0.96×
28Illinois~40K0.95×
29Iowa~10K0.94×
30Tennessee~20K0.93×
31Indiana~20K0.92×
32Colorado~20K0.92×
33Arkansas~9K0.92×
34New Jersey~30K0.91×
35Virginia~30K0.91×
36Kentucky~10K0.90×
37Georgia~30K0.89×
38Ohio~30K0.87×
39Maryland~20K0.86×
40Washington, District of Columbia~3K0.86×
41North Carolina~30K0.85×
42Missouri~20K0.85×
43Nevada~10K0.85×
44Delaware~3K0.85×
45Texas~90K0.82×
46Florida~70K0.81×
47Alabama~10K0.81×
48Hawaii~4K0.81×
49Mississippi~8K0.79×
50South Carolina~10K0.74×
Fig. 06

Affinity by region

Affinity by region — Moccasin, United States
0.74×1.00×1.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Moccasin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Moccasin audience
#·InterestCategoryAffinity×
01Real Canadian SuperstoreShopping45.80×
02La SportivaFashion & Accessoires32.67×
03Ballet flatMusic & Radio27.87×
04Minnetonka, MinnesotaTravel & Leisure24.64×
05EspadrilleFashion & Accessoires17.49×
06Platform shoeFashion & Accessoires17.25×
07Canadian TireCars & Mobility12.24×
08SkechersFashion & Accessoires4.78×
09L.L.BeanFashion & Accessoires4.30×
10Infant clothingKids & Family3.91×
11Diaper bagKids & Family3.83×
12FootwearFashion & Accessoires2.24×
13Sales promotionShopping2.17×
14GiftShopping2.12×
15HappinessHealth2.10×
16ChildKids & Family2.08×
17Mitch McConnellPolitics & Society1.90×
18BeveragesFood & Beverages1.74×
19Fitness and wellnessSports1.57×
20RestaurantsFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Moccasin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Moccasin audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.55×
TraditionCONSERVATISM1.46×
IndividualismJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Moccasin audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.69×
Risk AppetiteTHRILL0.70×
Early Adopter MentalityPOWER0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Moccasin have in United States?

Moccasin has an estimated audience of 1,236,078 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Moccasin fans?

70.3% of Moccasin fans are female, 29.7% are male, with an average age of 39.6 years.

03

Which brands do Moccasin fans like most?

Moccasin fans show strongest brand affinity for Ballet flat (27.87×), Real Canadian Superstore (45.8×), and La Sportiva (32.67×) over the country average.

04

Where do Moccasin fans live in United States?

Moccasin fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Moccasin fans also like?

Beyond Moccasin itself, the audience over-indexes on Real Canadian Superstore (45.8×), La Sportiva (32.67×), Minnetonka, Minnesota (24.64×), and Child (2.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Moccasin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Moccasin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →