A data profile of the people who buy, follow and care about Morgan Geekie in United States — modelled from more than twelve digital signal sources. Morgan Geekie has an estimated audience of 290,027 people in United States.
The average Morgan Geekie fan in United States is 38.5 years old, more male, and lives primarily in Massachusetts.
The audience is concentrated in Massachusetts, New York, Florida.
Top brand affinities include Boston Bruins, NHL, Bauer Hockey, with strongest over-indexing on Boston Bruins (14.17× the country average).
Demographically, the Morgan Geekie audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Morgan Geekie fan in United States is more male, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for Boston Bruins.
The key figures that characterise the Morgan Geekie profile in United States.
33.9% are female, 66.1% are male, average age 38.5.
| Metric | Value |
|---|---|
| Female | 33.9% |
| Male | 66.1% |
| Average age | 38.5 |
| Estimated audience size | 290,027 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 20% |
of the worldwide Morgan Geekie audience comes from United States.
| Country | Share |
|---|---|
| United States | 51.6% |
| Canada | 42.6% |
| Finland | 1.1% |
Where the Morgan Geekie audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~50K | 9.03× | |
| 02 | New Hampshire | ~10K | 8.52× | |
| 03 | Maine | ~5K | 5.04× | |
| 04 | Rhode Island | ~4K | 4.79× | |
| 05 | Vermont | ~2K | 3.03× | |
| 06 | Connecticut | ~5K | 1.91× | |
| 07 | North Dakota | <1K | 0.88× | |
| 08 | Alaska | <1K | 0.87× | |
| 09 | South Dakota | <1K | 0.85× | |
| 10 | Montana | <1K | 0.81× | |
| 11 | New York | ~10K | 0.79× | |
| 12 | Delaware | <1K | 0.79× | |
| 13 | Mississippi | ~2K | 0.78× | |
| 14 | New Mexico | ~1K | 0.77× | |
| 15 | West Virginia | ~1K | 0.77× | |
| 16 | Hawaii | <1K | 0.77× | |
| 17 | Arkansas | ~2K | 0.75× | |
| 18 | Idaho | ~1K | 0.75× | |
| 19 | Washington, District of Columbia | <1K | 0.75× | |
| 20 | Nebraska | ~1K | 0.72× | |
| 21 | Minnesota | ~3K | 0.67× | |
| 22 | Kansas | ~2K | 0.67× | |
| 23 | North Carolina | ~6K | 0.66× | |
| 24 | Oklahoma | ~2K | 0.66× | |
| 25 | Iowa | ~2K | 0.65× | |
| 26 | Washington | ~4K | 0.63× | |
| 27 | Louisiana | ~2K | 0.62× | |
| 28 | Pennsylvania | ~6K | 0.61× | |
| 29 | Kentucky | ~2K | 0.61× | |
| 30 | Nevada | ~2K | 0.61× | |
| 31 | Utah | ~2K | 0.61× | |
| 32 | South Carolina | ~3K | 0.60× | |
| 33 | Alabama | ~2K | 0.60× | |
| 34 | New Jersey | ~4K | 0.59× | |
| 35 | Colorado | ~3K | 0.59× | |
| 36 | Missouri | ~3K | 0.58× | |
| 37 | Florida | ~10K | 0.57× | |
| 38 | Oregon | ~2K | 0.57× | |
| 39 | Michigan | ~4K | 0.55× | |
| 40 | Wisconsin | ~2K | 0.54× | |
| 41 | Maryland | ~3K | 0.52× | |
| 42 | Tennessee | ~3K | 0.51× | |
| 43 | Indiana | ~3K | 0.51× | |
| 44 | Virginia | ~4K | 0.50× | |
| 45 | Arizona | ~3K | 0.49× | |
| 46 | Ohio | ~4K | 0.45× | |
| 47 | Illinois | ~4K | 0.44× | |
| 48 | Georgia | ~4K | 0.42× | |
| 49 | California | ~9K | 0.28× | |
| 50 | Texas | ~7K | 0.28× |
The strongest cross-interests of the Morgan Geekie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bauer Hockey | Sports | 18.97× | ||
| 02 | Boston Bruins | Sports | 14.17× | ||
| 03 | Montreal Canadiens | Sports | 8.22× | ||
| 04 | Winnipeg Jets | Sports | 7.81× | ||
| 05 | NESN | Movies & TV | 7.11× | ||
| 06 | Sidney Crosby | Sports | 5.47× | ||
| 07 | NHL | Sports | 4.64× | ||
| 08 | World Series | Sports | 4.36× | ||
| 09 | Buffalo Sabres | Sports | 4.32× | ||
| 10 | Luka Dončić | Sports | 3.53× | ||
| 11 | Aaron Rodgers | Sports | 3.27× | ||
| 12 | Boston Red Sox | Sports | 2.76× | ||
| 13 | Seattle Mariners | Sports | 2.73× | ||
| 14 | San Francisco 49ers | Sports | 2.57× | ||
| 15 | Ice hockey | Sports | 2.49× | ||
| 16 | CBS Sports | Movies & TV | 2.10× | ||
| 17 | Anime convention | Literature | 1.90× | ||
| 18 | Mixed martial arts | Sports | 1.89× | ||
| 19 | NBA Finals | Sports | 1.71× | ||
| 20 | PGA Tour | Sports | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.57× | |
| Risk Appetite | THRILL | 1.25× | |
| Early Adopter Mentality | POWER | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.77× | |
| Creativity | OPEN | 0.84× | |
| Mindfulness | BALANCE | 0.85× |
Morgan Geekie has an estimated audience of 290,027 people in United States, concentrated in Massachusetts and New York.
33.9% of Morgan Geekie fans are female, 66.1% are male, with an average age of 38.5 years.
Morgan Geekie fans show strongest brand affinity for Boston Bruins (14.17×), NHL (4.64×), and Bauer Hockey (18.97×) over the country average.
Morgan Geekie fans in United States are most concentrated in Massachusetts (reach ~50K), New York (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Morgan Geekie itself, the audience over-indexes on NHL (4.64×), Bauer Hockey (18.97×), Montreal Canadiens (8.22×), and Aaron Rodgers (3.27×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Morgan Geekie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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