Rascasse Audience Intelligence

Motion graphics Audience in United States

A data profile of the people who buy, follow and care about Motion graphics in United States — modelled from more than twelve digital signal sources. Motion graphics has an estimated audience of 2,750,471 people in United States.

The average Motion graphics fan in United States is 33.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include International education, Portrait painting, Watercolor painting, with strongest over-indexing on International education (41.38× the country average).

Demographically, the Motion graphics audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Motion graphics fan in United States is balanced, around 33.9 years old, with strong Community Orientation tendencies and a notable affinity for International education.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motion graphics profile in United States.

Audience size
2.8M
in United States
Gender
47.0%
53.0% male
Age
33.9
average years
Country rank
#11039
Topic in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motion graphics fans

47.0% are female, 53.0% are male, average age 33.9.

Fig. 02

Gender split

47.0%
Female
53.0%
Male
Demographic split for Motion graphics audience in United States
MetricValue
Female47.0%
Male53.0%
Average age33.9
Estimated audience size2,750,471
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Motion graphics audience in United States
Age bracketShare%
16-1930%
20-2925%
30-3920%
40-4915%
50+10%
Fig. 04

Worldwide distribution

20.2%

of the worldwide Motion graphics audience comes from United States.

Worldwide audience distribution share by country for Motion graphics
CountryShare
United States20.2%
China16.1%
Japan5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motion graphics audience in United States is strongest.

Fig. 05

Top regions by affinity

Motion graphics fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.59×
02Georgia~100K1.56×
03New York~200K1.50×
04Texas~300K1.33×
05Washington, District of Columbia~10K1.21×
06Florida~200K1.15×
07Louisiana~40K1.14×
08Iowa~30K1.13×
09Oregon~30K1.11×
10Washington~60K1.10×
11Illinois~100K1.09×
12Nevada~30K1.09×
13Kansas~20K1.09×
14Virginia~70K1.08×
15Alabama~40K1.08×
16Missouri~50K1.07×
17North Carolina~90K1.05×
18New Jersey~70K1.05×
19Mississippi~20K1.05×
20Tennessee~60K1.04×
21Rhode Island~9K1.04×
22Massachusetts~60K1.02×
23Maryland~50K1.01×
24Utah~20K1.01×
25Arizona~60K0.99×
26Alaska~6K0.99×
27Vermont~5K0.99×
28Hawaii~10K0.98×
29North Dakota~5K0.97×
30Montana~7K0.96×
31South Dakota~6K0.96×
32Connecticut~30K0.95×
33Ohio~80K0.94×
34Arkansas~20K0.94×
35Delaware~7K0.94×
36Oklahoma~30K0.93×
37Nebraska~10K0.93×
38Pennsylvania~90K0.92×
39Kentucky~30K0.92×
40South Carolina~40K0.91×
41New Mexico~10K0.91×
42Maine~9K0.91×
43Indiana~50K0.90×
44Idaho~10K0.90×
45West Virginia~10K0.90×
46New Hampshire~10K0.90×
47Colorado~40K0.89×
48Wisconsin~40K0.88×
49Michigan~60K0.87×
50Minnesota~30K0.84×
Fig. 06

Affinity by region

Affinity by region — Motion graphics, United States
0.84×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motion graphics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motion graphics audience
#·InterestCategoryAffinity×
01International educationBusiness & Career41.38×
02Concept artArts & Culture21.01×
03Portrait paintingArts & Culture14.50×
04InfographicNews14.01×
05Scale modelKids & Family12.57×
06Pokémon Trading Card GameGames12.45×
07Disneyland ParisTravel & Leisure12.00×
08Scarface (1983 film)Movies & TV9.12×
09Abstract artArts & Culture8.28×
10Watercolor paintingArts & Culture8.13×
11Oil paintingArts & Culture8.05×
12CanvaTechnology & Electronics7.80×
13Digital artArts & Culture7.16×
14Rick and MortyMovies & TV5.96×
15Broadway theatreTravel & Leisure4.97×
16Art exhibitionArts & Culture4.87×
17Modern artArts & Culture4.40×
18Anime and manga fandomLiterature4.35×
19SupermanMovies & TV2.40×
20Video gamesGames2.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motion graphics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Motion graphics audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.56×
Pet OwnershipJOY2.11×
Luxury OrientationPREMIUM1.99×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Motion graphics audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.61×
IndulgenceJOY0.66×
Convenience OrientationPREMIUM0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Motion graphics have in United States?

Motion graphics has an estimated audience of 2,750,471 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Motion graphics fans?

47.0% of Motion graphics fans are female, 53.0% are male, with an average age of 33.9 years.

03

Which brands do Motion graphics fans like most?

Motion graphics fans show strongest brand affinity for International education (41.38×), Portrait painting (14.5×), and Watercolor painting (8.13×) over the country average.

04

Where do Motion graphics fans live in United States?

Motion graphics fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Motion graphics fans also like?

Beyond Motion graphics itself, the audience over-indexes on Portrait painting (14.5×), Watercolor painting (8.13×), Disneyland Paris (12×), and Digital art (7.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Motion graphics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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