Museology Audience in United States

Museology has an estimated audience of 7,376,652 people in United States. 57.4% are female, 42.6% are male, average age 45.6. Top regions: California, New York, Washington. Top brand affinities: Natural rubber, Urban Outfitters, Israel, Jeep Wagoneer, Steampunk.
The average Museology fan in United States is 45.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Washington. Top brand affinities include Natural rubber, Urban Outfitters, Israel, with strongest over-indexing on Natural rubber (6.87× the country average). Demographically, the Museology audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of Museology fans
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 45.6 |
| Estimated audience size | 7,376,652 |
Audience persona
The typical Museology fan in United States is more female, around 45.6 years old, with strong Patriotism tendencies and a notable affinity for Natural rubber.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 487,950 | 0.6× |
| New York | 383,713 | 0.93× |
| Washington | 361,880 | 2.45× |
| Florida | 253,068 | 0.51× |
| Texas | 234,143 | 0.37× |
| Illinois | 153,818 | 0.63× |
| Massachusetts | 148,286 | 1.02× |
| Pennsylvania | 144,702 | 0.58× |
| Ohio | 108,384 | 0.48× |
| Virginia | 104,985 | 0.58× |
| North Carolina | 102,024 | 0.46× |
| Georgia | 101,197 | 0.45× |
| New Jersey | 88,881 | 0.47× |
| Maryland | 82,951 | 0.65× |
| Colorado | 77,948 | 0.67× |
| Michigan | 74,178 | 0.38× |
| Oregon | 71,911 | 0.85× |
| Minnesota | 65,922 | 0.62× |
| Indiana | 62,175 | 0.46× |
| Missouri | 60,215 | 0.51× |
| Arizona | 58,136 | 0.39× |
| Mississippi | 57,541 | 0.95× |
| Tennessee | 56,712 | 0.38× |
| Louisiana | 55,425 | 0.58× |
| Oklahoma | 54,158 | 0.66× |
| Kentucky | 53,300 | 0.58× |
| Arkansas | 51,119 | 0.84× |
| Wisconsin | 50,307 | 0.45× |
| South Carolina | 48,798 | 0.44× |
| Connecticut | 47,836 | 0.65× |
| Alabama | 47,623 | 0.46× |
| Kansas | 47,533 | 0.82× |
| West Virginia | 47,503 | 1.38× |
| Alaska | 47,404 | 3× |
| Idaho | 43,866 | 1.19× |
| Hawaii | 41,904 | 1.32× |
| Iowa | 41,654 | 0.69× |
| Montana | 41,324 | 2.02× |
| Nevada | 41,171 | 0.58× |
| Maine | 40,920 | 1.55× |
| South Dakota | 40,788 | 2.39× |
| New Hampshire | 39,141 | 1.35× |
| Wyoming | 38,427 | 3.51× |
| Nebraska | 38,327 | 1.04× |
| New Mexico | 38,127 | 1.03× |
| Rhode Island | 37,795 | 1.61× |
| Utah | 37,294 | 0.56× |
| Vermont | 37,173 | 2.87× |
| Delaware | 33,846 | 1.66× |
| Washington, District of Columbia | 30,548 | 1.38× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 6.87× | Cars & Mobility |
| Urban Outfitters | 4.55× | Shopping |
| Israel | 4.7× | Travel & Leisure |
| Jeep Wagoneer | 7.01× | Cars & Mobility |
| Steampunk | 5.79× | Fashion & Accessoires |
| Bank account | 2.77× | Business & Career |
| Halsey, Oregon | 8.77× | Travel & Leisure |
| Collectable | 1.58× | Kids & Family |
| Electrolyte | 4.39× | Health |
| JamBase | 10.07× | Music & Radio |
| Nationality | 1.71× | Politics & Society |
| 3D printing | 1.9× | Technology & Electronics |
| Pillow | 1.56× | Home & Garden |
| Nasal cavity | 6× | Health |
| Urban horticulture | 2.42× | Home & Garden |
| Regional styles of Mexican music | 1.9× | Music & Radio |
| Nebraska Cornhuskers football | 2.32× | Sports |
| edureka | 23.53× | Business & Career |
| Paul Dano | 3.27× | Movies & TV |
| Hypertext | 3.63× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.62 |
| Design Affinity | PREMIUM | 2.68 |
| Travelling | THRILL | 2.38 |
| Sustainability | BALANCE | 2.18 |
| Community Orientation | OPEN | 2.18 |
| LGBTQ+ Identity | OPEN | 2.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.1% |
| Italy | 9.9% |
| United Kingdom | 6.6% |
See Museology audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does Museology have in United States?
Museology has an estimated audience of 7,376,652 people in United States, concentrated in California and New York.
What is the gender split and age of Museology fans?
57.4% of Museology fans are female, 42.6% are male, with an average age of 45.6 years.
Which brands do Museology fans like most?
Museology fans show strongest brand affinity for Natural rubber (6.87×), Urban Outfitters (4.55×), and Israel (4.7×) over the country average.
Where do Museology fans live in United States?
Museology fans in United States are most concentrated in California (reach 487,950), New York (reach 383,713), and Washington (reach 361,880). These three regions account for the largest share of the active audience.
What other brands do Museology fans also like?
Beyond Museology itself, the audience over-indexes on Urban Outfitters (4.55×), Israel (4.7×), Jeep Wagoneer (7.01×), and Steampunk (5.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Museology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.