Museology Audience in United States

Museology has an estimated audience of 7,376,652 people in United States. 57.4% are female, 42.6% are male, average age 45.6. Top regions: California, New York, Washington. Top brand affinities: Moto Guzzi, Autism Awareness, Diabetes mellitus awareness, British Museum, Microblogging.

The average Museology fan in United States is 45.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Washington. Top brand affinities include Moto Guzzi, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Moto Guzzi (65.63× the country average). Demographically, the Museology audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Museology fans

Demographic split for Museology audience in United States
MetricValue
Female57.4%
Male42.6%
Average age45.6
Estimated audience size7,376,652

Audience persona

The typical Museology fan in United States is more female, around 45.6 years old, with strong Patriotism tendencies and a notable affinity for Moto Guzzi.

Top regions in United States

Top regions ranked by reach for Museology in United States
RegionReachAffinity
California487,9500.6×
New York383,7130.93×
Washington361,8802.45×
Florida253,0680.51×
Texas234,1430.37×
Illinois153,8180.63×
Massachusetts148,2861.02×
Pennsylvania144,7020.58×
Ohio108,3840.48×
Virginia104,9850.58×
North Carolina102,0240.46×
Georgia101,1970.45×
New Jersey88,8810.47×
Maryland82,9510.65×
Colorado77,9480.67×
Michigan74,1780.38×
Oregon71,9110.85×
Minnesota65,9220.62×
Indiana62,1750.46×
Missouri60,2150.51×
Arizona58,1360.39×
Mississippi57,5410.95×
Tennessee56,7120.38×
Louisiana55,4250.58×
Oklahoma54,1580.66×
Kentucky53,3000.58×
Arkansas51,1190.84×
Wisconsin50,3070.45×
South Carolina48,7980.44×
Connecticut47,8360.65×
Alabama47,6230.46×
Kansas47,5330.82×
West Virginia47,5031.38×
Alaska47,4043×
Idaho43,8661.19×
Hawaii41,9041.32×
Iowa41,6540.69×
Montana41,3242.02×
Nevada41,1710.58×
Maine40,9201.55×
South Dakota40,7882.39×
New Hampshire39,1411.35×
Wyoming38,4273.51×
Nebraska38,3271.04×
New Mexico38,1271.03×
Rhode Island37,7951.61×
Utah37,2940.56×
Vermont37,1732.87×
Delaware33,8461.66×
Washington, District of Columbia30,5481.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Museology audience
BrandAffinityCategory
Moto Guzzi65.63×Cars & Mobility
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
British Museum21.04×Arts & Culture
Microblogging12.67×Technology & Electronics
MSN5.5×News
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Rip Curl24.12×Fashion & Accessoires
Cultural heritage9.93×Politics & Society
Superman2.54×Movies & TV
Art exhibition5.91×Arts & Culture
Stussy9.38×Fashion & Accessoires
Uniqlo6.59×Shopping
Catherine O'Hara5.21×Movies & TV
Chuck Norris4.77×Movies & TV
Staples (Canada)3.99×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Museum3.77×Arts & Culture
Standup paddleboarding6.33×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Museology audience
TraitClusterScore
PatriotismCONSERVATISM3.62
Design AffinityPREMIUM2.68
TravellingTHRILL2.38
SustainabilityBALANCE2.18
Community OrientationOPEN2.18
LGBTQ+ IdentityOPEN2.09

Worldwide distribution

Worldwide audience distribution share by country for Museology
CountryShare
United States30.1%
Italy9.9%
United Kingdom6.6%

See Museology audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Museology have in United States?

Museology has an estimated audience of 7,376,652 people in United States, concentrated in California and New York.

What is the gender split and age of Museology fans?

57.4% of Museology fans are female, 42.6% are male, with an average age of 45.6 years.

Which brands do Museology fans like most?

Museology fans show strongest brand affinity for Moto Guzzi (65.63×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Museology fans live in United States?

Museology fans in United States are most concentrated in California (reach 487,950), New York (reach 383,713), and Washington (reach 361,880). These three regions account for the largest share of the active audience.

What other brands do Museology fans also like?

Beyond Museology itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), British Museum (21.04×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Museology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.