Natural landscaping Audience in United States

Natural landscaping logo

Natural landscaping has an estimated audience of 653,497 people in United States. 59.1% are female, 40.9% are male, average age 41.1. Top regions: California, Texas, New York. Top brand affinities: Lulu 黃路梓茵, edureka, Cherish (group), Governor of Michigan, El Paso County, Colorado.

The average Natural landscaping fan in United States is 41.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Lulu 黃路梓茵, edureka, Cherish (group), with strongest over-indexing on Lulu 黃路梓茵 (5.95× the country average). Demographically, the Natural landscaping audience skews more female with an average age of 41.1, and over-indexes on personality traits such as DIY Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Natural landscaping fans

Demographic split for Natural landscaping audience in United States
MetricValue
Female59.1%
Male40.9%
Average age41.1
Estimated audience size653,497

Audience persona

The typical Natural landscaping fan in United States is more female, around 41.1 years old, with strong DIY Mentality tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Natural landscaping in United States
RegionReachAffinity
California104,0231.45×
Texas61,4411.09×
New York44,0951.21×
Florida40,4000.91×
Illinois25,4871.17×
Georgia20,2921.01×
North Carolina19,7271×
Michigan18,9551.11×
Washington18,6591.42×
Pennsylvania18,5380.84×
Ohio16,8580.84×
Virginia15,8110.99×
Massachusetts15,3981.2×
New Jersey15,0350.9×
Indiana12,9651.09×
Missouri12,8101.22×
Arizona12,0280.9×
Tennessee11,3720.87×
Wisconsin11,1681.14×
Minnesota10,9441.17×
Oregon10,0761.35×
Maryland9,4610.84×
Kentucky9,2491.13×
South Carolina8,7370.89×
Colorado8,6830.84×
Utah7,9011.35×
Alabama6,9630.76×
Iowa6,2151.15×
Kansas6,1531.19×
Connecticut5,7100.87×
Oklahoma5,6690.78×
Arkansas4,8810.91×
Louisiana4,7330.56×
Nevada4,4230.7×
Mississippi3,6060.67×
Idaho3,5341.08×
Nebraska2,8590.87×
New Mexico2,7300.83×
West Virginia2,6930.88×
Rhode Island2,3681.14×
New Hampshire2,2190.86×
Hawaii2,1260.76×
Montana1,7260.95×
Alaska1,6971.21×
Delaware1,6160.9×
Maine1,5780.67×
South Dakota1,4610.97×
North Dakota1,4221.06×
Washington, District of Columbia1,3860.71×
Wyoming1,3761.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Natural landscaping audience
BrandAffinityCategory
Lulu 黃路梓茵5.95×Movies & TV
edureka66.18×Business & Career
Cherish (group)18.35×Music & Radio
Governor of Michigan12.32×Politics & Society
El Paso County, Colorado17.1×Travel & Leisure
headspace11.21×Health
Wok6.43×Food & Beverages
Grace Slick8.31×Music & Radio
Google Home6.08×Technology & Electronics
TV Fanatic9.51×Movies & TV
Fairy godmother6.13×Literature
Goma14.49×Travel & Leisure
Cryptic crossword12.05×Technology & Electronics
Goop4.1×Internet & Social Media
Ira Glass12.6×Music & Radio
National Paralympic Committee16.7×Sports
Certified diabetes educator8.55×Business & Career
Hipster6.11×Politics & Society
Guitar pedalboard11.28×Music & Radio
Hibachi4.92×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Natural landscaping audience
TraitClusterScore
DIY MentalityTHRILL2.95
Urban LifestyleOPEN2.51
Risk AppetiteTHRILL2.14
Luxury OrientationPREMIUM1.82
IndulgenceJOY1.77
Family OrientationCONSERVATISM1.58

Worldwide distribution

Worldwide audience distribution share by country for Natural landscaping
CountryShare
United States34.6%
United Kingdom11.1%
Italy10.7%

See Natural landscaping audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Natural landscaping have in United States?

Natural landscaping has an estimated audience of 653,497 people in United States, concentrated in California and Texas.

What is the gender split and age of Natural landscaping fans?

59.1% of Natural landscaping fans are female, 40.9% are male, with an average age of 41.1 years.

Which brands do Natural landscaping fans like most?

Natural landscaping fans show strongest brand affinity for Lulu 黃路梓茵 (5.95×), edureka (66.18×), and Cherish (group) (18.35×) over the country average.

Where do Natural landscaping fans live in United States?

Natural landscaping fans in United States are most concentrated in California (reach 104,023), Texas (reach 61,441), and New York (reach 44,095). These three regions account for the largest share of the active audience.

What other brands do Natural landscaping fans also like?

Beyond Natural landscaping itself, the audience over-indexes on edureka (66.18×), Cherish (group) (18.35×), Governor of Michigan (12.32×), and El Paso County, Colorado (17.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Natural landscaping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.