Rascasse Audience Intelligence

Neck Audience in United States

A data profile of the people who buy, follow and care about Neck in United States — modelled from more than twelve digital signal sources. Neck has an estimated audience of 15,279,756 people in United States.

#1549among Topic in United States#90in Health

The average Neck fan in United States is 41.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FedEx Office, Real property, Hobby Lobby, with strongest over-indexing on FedEx Office (4.95× the country average).

Demographically, the Neck audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Neck fan in United States is more female, around 41.4 years old, with strong Price Sensitivity tendencies and a notable affinity for FedEx Office.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neck profile in United States.

Audience size
15.3M
in United States
Gender
72.0%♀
28.0% male
Age
41.4
average years
Country rank
#2282
Topic in United States
Fig. 01

Search interest · 12-month trend

+23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Neck fans

72.0% are female, 28.0% are male, average age 41.4.

Fig. 02

Gender split

72.0%
Female
28.0%
Male
Demographic split for Neck audience in United States
MetricValue
Female72.0%
Male28.0%
Average age41.4
Estimated audience size15,279,756
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Neck audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3919%
40-4924%
50+25%
Fig. 04

Worldwide distribution

20.3%

of the worldwide Neck audience comes from United States.

Worldwide audience distribution share by country for Neck
CountryShare
United States20.3%
Japan5.5%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neck audience in United States is strongest.

Fig. 05

Top regions by affinity

Neck fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~300K1.55×
02North Carolina~600K1.37×
03Alabama~300K1.29×
04Mississippi~200K1.28×
05California~2M1.19×
06Delaware~50K1.14×
07New York~1M1.13×
08Kentucky~200K1.12×
09Texas~1.5M1.11×
10Arkansas~100K1.11×
11Arizona~300K1.09×
12Oklahoma~200K1.07×
13Florida~1M1.06×
14Maryland~300K1.06×
15Georgia~500K1.05×
16Tennessee~300K1.05×
17Nevada~200K1.04×
18Virginia~400K1.02×
19South Carolina~200K1.02×
20Oregon~200K1.01×
21Illinois~500K1.00×
22Missouri~200K1.00×
23Connecticut~200K1.00×
24New Jersey~400K0.99×
25Minnesota~200K0.99×
26Nebraska~80K0.99×
27Michigan~400K0.98×
28Washington~300K0.98×
29Indiana~300K0.98×
30West Virginia~70K0.98×
31New Mexico~70K0.97×
32Hawaii~60K0.97×
33Alaska~30K0.97×
34Massachusetts~300K0.96×
35Kansas~100K0.95×
36Pennsylvania~500K0.94×
37Ohio~400K0.94×
38South Dakota~30K0.93×
39North Dakota~30K0.91×
40Iowa~100K0.90×
41Maine~50K0.90×
42Rhode Island~40K0.90×
43Montana~40K0.88×
44Utah~100K0.87×
45Idaho~70K0.87×
46Colorado~200K0.86×
47Wisconsin~200K0.86×
48Washington, District of Columbia~40K0.85×
49Vermont~20K0.85×
50New Hampshire~50K0.81×
Fig. 06

Affinity by region

Affinity by region — Neck, United States
0.81×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neck audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neck audience
#·InterestCategoryAffinity×
01FedEx OfficeBusiness & Career4.95×
02Adriana LimaFashion & Accessoires4.67×
03HormoneHealth2.73×
04Bath and BodyworksShopping2.33×
05MoisturizerHome & Garden2.22×
06Real propertyHome & Garden2.18×
07Handmade jewelryFashion & Accessoires2.07×
08Deal of the dayShopping2.06×
09Made in USABusiness & Career1.88×
10Nordstrom rackFashion & Accessoires1.77×
11InnovationBusiness & Career1.76×
12DentistryBusiness & Career1.66×
13High schoolBusiness & Career1.65×
14Vintage clothingFashion & Accessoires1.62×
15GeneticsKids & Family1.59×
16J. C. PenneyShopping1.59×
17Subscription business modelShopping1.58×
18Five BelowShopping1.57×
19SkirtFashion & Accessoires1.56×
20Hobby LobbyHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neck audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Neck audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.34×
Luxury OrientationPREMIUM1.34×
IndulgenceJOY1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Neck audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.87×
Risk AppetiteTHRILL0.88×
TraditionCONSERVATISM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Neck have in United States?

Neck has an estimated audience of 15,279,756 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Neck fans?

72.0% of Neck fans are female, 28.0% are male, with an average age of 41.4 years.

03

Which brands do Neck fans like most?

Neck fans show strongest brand affinity for FedEx Office (4.95×), Real property (2.18×), and Hobby Lobby (1.53×) over the country average.

04

Where do Neck fans live in United States?

Neck fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Neck fans also like?

Beyond Neck itself, the audience over-indexes on Real property (2.18×), Hobby Lobby (1.53×), Adriana Lima (4.67×), and Nordstrom rack (1.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Neck audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Neck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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