Neckline Audience in United States

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Neckline has an estimated audience of 9,094,221 people in United States. 67.0% are female, 33.0% are male, average age 40.8. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, The Historian, Eurail.

The average Neckline fan in United States is 40.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Neckline audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Neckline fans

Demographic split for Neckline audience in United States
MetricValue
Female67.0%
Male33.0%
Average age40.8
Estimated audience size9,094,221

Audience persona

The typical Neckline fan in United States is more female, around 40.8 years old, with strong Design Affinity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Neckline in United States
RegionReachAffinity
California1,438,3721.44×
Texas981,3701.26×
New York705,9051.39×
Florida612,9711×
Illinois332,6931.1×
Georgia310,5141.11×
Pennsylvania301,0010.98×
Virginia296,2321.34×
North Carolina280,0301.02×
New Jersey272,6051.18×
Ohio238,1120.85×
Michigan225,2520.95×
Washington224,8921.23×
Massachusetts213,1031.19×
Maryland199,2811.27×
Arizona183,1530.99×
Tennessee168,8760.93×
Indiana153,4200.92×
Minnesota143,1531.1×
Colorado142,4080.99×
Missouri136,2000.93×
Oregon123,8661.19×
Wisconsin118,5390.87×
Louisiana115,9170.99×
Kentucky108,2870.95×
South Carolina106,4320.78×
Alabama106,3590.84×
Utah102,6051.26×
Connecticut96,6161.06×
Oklahoma90,6140.9×
Nevada83,6450.95×
Iowa71,4560.95×
Kansas66,7480.93×
Arkansas62,8740.84×
Mississippi57,7360.77×
Hawaii54,2531.39×
Idaho41,1750.9×
Nebraska37,2160.82×
New Mexico34,5540.76×
Washington, District of Columbia32,4311.19×
Rhode Island29,3601.01×
West Virginia26,1380.62×
New Hampshire25,3370.71×
Delaware23,0060.92×
Alaska21,4811.1×
Maine19,5610.6×
North Dakota19,2821.03×
Montana17,3880.69×
South Dakota15,8430.75×
Vermont15,6420.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Neckline audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Google Home11.64×Technology & Electronics
The Historian16.48×Literature
Eurail16.57×Cars & Mobility
3D printing1.65×Technology & Electronics
Parral, Chihuahua9.05×Travel & Leisure
Mothercare1.68×Kids & Family
Laneige2.39×Beauty & Wellness
Women's empowerment1.83×Politics & Society
Evan Tanner16.6×Sports
Mie goreng16.07×Food & Beverages
Étouffée10.31×Food & Beverages
Glasgow, Kentucky11.12×Travel & Leisure
charvel guitars12.76×Music & Radio
Cachorro2.21×Pets & Animals
El Hijo del Santo12.68×Sports
Meals on Wheels2.21×Food & Beverages
Holly Hagan17.22×Movies & TV
CAC 401.97×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Neckline audience
TraitClusterScore
Design AffinityPREMIUM1.71
CreativityOPEN1.56
SustainabilityBALANCE1.43
Price SensitivityPREMIUM1.4
IndividualismJOY1.26
DIY MentalityTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Neckline
CountryShare
United States35.1%
United Kingdom6.7%
Thailand5.1%

See Neckline audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Neckline have in United States?

Neckline has an estimated audience of 9,094,221 people in United States, concentrated in California and Texas.

What is the gender split and age of Neckline fans?

67.0% of Neckline fans are female, 33.0% are male, with an average age of 40.8 years.

Which brands do Neckline fans like most?

Neckline fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Google Home (11.64×) over the country average.

Where do Neckline fans live in United States?

Neckline fans in United States are most concentrated in California (reach 1,438,372), Texas (reach 981,370), and New York (reach 705,905). These three regions account for the largest share of the active audience.

What other brands do Neckline fans also like?

Beyond Neckline itself, the audience over-indexes on Mathcore (18.06×), Google Home (11.64×), The Historian (16.48×), and Eurail (16.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Neckline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.