A data profile of the people who buy, follow and care about Neoplasm in United States — modelled from more than twelve digital signal sources. Neoplasm has an estimated audience of 6,842,808 people in United States.
The average Neoplasm fan in United States is 47.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Pharmacy, Charitable organization, Nonprofit organization, with strongest over-indexing on Pharmacy (2.92× the country average).
Demographically, the Neoplasm audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Neoplasm fan in United States is more female, around 47.2 years old, with strong Patriotism tendencies and a notable affinity for Pharmacy.
The key figures that characterise the Neoplasm profile in United States.
68.2% are female, 31.8% are male, average age 47.2.
| Metric | Value |
|---|---|
| Female | 68.2% |
| Male | 31.8% |
| Average age | 47.2 |
| Estimated audience size | 6,842,808 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 10% | |
| 30-39 | 16% | |
| 40-49 | 25% | |
| 50+ | 42% |
of the worldwide Neoplasm audience comes from United States.
| Country | Share |
|---|---|
| United States | 29.3% |
| United Kingdom | 8.6% |
| Egypt | 3.8% |
Where the Neoplasm audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~40K | 1.30× | |
| 02 | Ohio | ~200K | 1.16× | |
| 03 | Kentucky | ~100K | 1.16× | |
| 04 | North Dakota | ~20K | 1.16× | |
| 05 | South Dakota | ~20K | 1.15× | |
| 06 | Maine | ~30K | 1.12× | |
| 07 | Pennsylvania | ~300K | 1.09× | |
| 08 | Tennessee | ~200K | 1.09× | |
| 09 | Louisiana | ~100K | 1.09× | |
| 10 | Arkansas | ~60K | 1.09× | |
| 11 | Massachusetts | ~100K | 1.08× | |
| 12 | Alabama | ~100K | 1.08× | |
| 13 | Connecticut | ~70K | 1.07× | |
| 14 | Vermont | ~10K | 1.07× | |
| 15 | Virginia | ~200K | 1.06× | |
| 16 | Iowa | ~60K | 1.06× | |
| 17 | Montana | ~20K | 1.06× | |
| 18 | Michigan | ~200K | 1.05× | |
| 19 | South Carolina | ~100K | 1.05× | |
| 20 | New Hampshire | ~30K | 1.05× | |
| 21 | Oregon | ~80K | 1.04× | |
| 22 | Oklahoma | ~80K | 1.04× | |
| 23 | Mississippi | ~60K | 1.04× | |
| 24 | Wisconsin | ~100K | 1.03× | |
| 25 | Missouri | ~100K | 1.02× | |
| 26 | Minnesota | ~100K | 1.02× | |
| 27 | North Carolina | ~200K | 0.99× | |
| 28 | Kansas | ~50K | 0.99× | |
| 29 | Illinois | ~200K | 0.98× | |
| 30 | Rhode Island | ~20K | 0.98× | |
| 31 | Idaho | ~30K | 0.97× | |
| 32 | Nebraska | ~30K | 0.97× | |
| 33 | Indiana | ~100K | 0.96× | |
| 34 | Florida | ~400K | 0.95× | |
| 35 | Delaware | ~20K | 0.95× | |
| 36 | Alaska | ~10K | 0.95× | |
| 37 | New York | ~400K | 0.94× | |
| 38 | New Jersey | ~200K | 0.94× | |
| 39 | Washington | ~100K | 0.94× | |
| 40 | Utah | ~60K | 0.94× | |
| 41 | Georgia | ~200K | 0.91× | |
| 42 | Arizona | ~100K | 0.89× | |
| 43 | Maryland | ~100K | 0.89× | |
| 44 | New Mexico | ~30K | 0.89× | |
| 45 | Hawaii | ~30K | 0.88× | |
| 46 | California | ~700K | 0.87× | |
| 47 | Texas | ~500K | 0.86× | |
| 48 | Colorado | ~90K | 0.82× | |
| 49 | Nevada | ~50K | 0.78× | |
| 50 | Washington, District of Columbia | ~20K | 0.78× |
The strongest cross-interests of the Neoplasm audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Multiple myeloma awareness | Health | 6.49× | ||
| 02 | Lung cancer awareness | Health | 4.76× | ||
| 03 | Retirement planning | Business & Career | 3.69× | ||
| 04 | Preventive healthcare | Health | 3.22× | ||
| 05 | Robert Redford | Movies & TV | 3.16× | ||
| 06 | Breast Cancer awareness | Health | 3.13× | ||
| 07 | Charitable organization | Politics & Society | 2.95× | ||
| 08 | Pharmacy | Business & Career | 2.92× | ||
| 09 | Sustainable energy | Home & Garden | 2.79× | ||
| 10 | Health insurance | Business & Career | 2.51× | ||
| 11 | Cancer awareness | Health | 2.50× | ||
| 12 | Genetics | Kids & Family | 2.31× | ||
| 13 | Nonprofit organization | Politics & Society | 2.13× | ||
| 14 | Nostalgia | Home & Garden | 2.07× | ||
| 15 | Tradition | Politics & Society | 1.93× | ||
| 16 | Internet & Social Media | 1.81× | |||
| 17 | Organic food | Food & Beverages | 1.65× | ||
| 18 | Health care | Business & Career | 1.61× | ||
| 19 | Walgreens | Shopping | 1.55× | ||
| 20 | McDonald's | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.16× | |
| Community Orientation | OPEN | 2.13× | |
| Career Orientation | POWER | 1.90× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.66× | |
| Extroversion | THRILL | 0.67× | |
| Risk Appetite | THRILL | 0.78× |
Neoplasm has an estimated audience of 6,842,808 people in United States, concentrated in California and Texas.
68.2% of Neoplasm fans are female, 31.8% are male, with an average age of 47.2 years.
Neoplasm fans show strongest brand affinity for Pharmacy (2.92×), Charitable organization (2.95×), and Nonprofit organization (2.13×) over the country average.
Neoplasm fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Neoplasm itself, the audience over-indexes on Charitable organization (2.95×), Nonprofit organization (2.13×), Cancer awareness (2.5×), and Genetics (2.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Neoplasm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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