New York Road Runners Audience in United States

New York Road Runners logo

New York Road Runners has an estimated audience of 277,238 people in United States. 53.1% are female, 46.9% are male, average age 42.1. Top regions: New York, New Jersey, California. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Garmin Forerunner.

The average New York Road Runners fan in United States is 42.1 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, New Jersey, California. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the New York Road Runners audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Brand · Subtype: Charity

Demographics of New York Road Runners fans

Demographic split for New York Road Runners audience in United States
MetricValue
Female53.1%
Male46.9%
Average age42.1
Estimated audience size277,238

Audience persona

The typical New York Road Runners fan in United States is balanced, around 42.1 years old, with strong Sustainability tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for New York Road Runners in United States
RegionReachAffinity
New York207,92917.97×
New Jersey39,5365.61×
California12,5410.41×
Florida10,2010.54×
Connecticut8,8143.17×
Texas8,2840.35×
Massachusetts7,7641.42×
Pennsylvania7,7190.83×
Virginia5,6040.83×
Illinois4,8520.53×
North Carolina4,1020.49×
Georgia3,9410.46×
Ohio3,3570.39×
Maryland2,9090.61×
Michigan2,6110.36×
Colorado2,3620.54×
Washington1,9640.35×
Indiana1,7140.34×
Tennessee1,7030.31×
South Carolina1,6080.39×
Arizona1,6040.28×
Washington, District of Columbia1,5171.82×
Alabama1,3660.35×
Oregon1,3340.42×
Minnesota1,2830.32×
Wisconsin1,1040.26×
Kentucky1,0040.29×
Missouri9890.22×
Louisiana8140.23×
Utah7940.32×
Rhode Island7160.81×
Nevada6950.26×
New Hampshire6920.63×
Maine6350.64×
Oklahoma6300.2×
Mississippi5700.25×
Arkansas5670.25×
Hawaii5530.46×
Kansas5260.24×
Vermont5241.08×
Delaware5180.68×
Alaska5150.87×
Iowa5010.22×
West Virginia4700.36×
Idaho4340.31×
Montana4090.53×
South Dakota4040.63×
Nebraska4020.29×
New Mexico4000.29×
North Dakota3930.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for New York Road Runners audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Garmin Forerunner50.07×Technology & Electronics
Income tax13.19×Business & Career
Bachelor of Business Administration37.65×Business & Career
MSN3.56×News
Kia Sportage17.76×Cars & Mobility
Diaper bag5.38×Kids & Family
High-intensity interval training6.73×Sports
Charles, Prince of Wales18.87×Politics & Society
Puma8.08×Fashion & Accessoires
Chicago Marathon11.79×Sports
New Balance3.67×Fashion & Accessoires
ASICS5.27×Fashion & Accessoires
Google Flights3.24×Travel & Leisure
Golf Channel3.4×Sports
Belk4.99×Fashion & Accessoires
Take-out2.64×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by New York Road Runners audience
TraitClusterScore
SustainabilityBALANCE2.32
Design AffinityPREMIUM1.98
Sports ActivityPOWER1.94
Luxury OrientationPREMIUM1.71
IndulgenceJOY1.7
Healthy LifestyleBALANCE1.59

Worldwide distribution

Worldwide audience distribution share by country for New York Road Runners
CountryShare
United States74.9%
United Kingdom8.2%
Canada3.2%

See New York Road Runners audiences in other countries

More Charity audiences in United States

Frequently asked questions

How many fans does New York Road Runners have in United States?

New York Road Runners has an estimated audience of 277,238 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of New York Road Runners fans?

53.1% of New York Road Runners fans are female, 46.9% are male, with an average age of 42.1 years.

Which brands do New York Road Runners fans like most?

New York Road Runners fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do New York Road Runners fans live in United States?

New York Road Runners fans in United States are most concentrated in New York (reach 207,929), New Jersey (reach 39,536), and California (reach 12,541). These three regions account for the largest share of the active audience.

What other brands do New York Road Runners fans also like?

Beyond New York Road Runners itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Garmin Forerunner (50.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for New York Road Runners. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.