Ninja (gamer) Audience in United States

Ninja (gamer) logo

Ninja (gamer) has an estimated audience of 3,751,842 people in United States. 29.0% are female, 71.0% are male, average age 29.6. Top regions: Texas, California, Florida. Top brand affinities: Keene, New Hampshire, Grinch, Combat sport, Wikia, Vocal harmony.

The average Ninja (gamer) fan in United States is 29.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Keene, New Hampshire, Grinch, Combat sport, with strongest over-indexing on Keene, New Hampshire (225.67× the country average). Demographically, the Ninja (gamer) audience skews more male with an average age of 29.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Person · Subtype: E-sports

Demographics of Ninja (gamer) fans

Demographic split for Ninja (gamer) audience in United States
MetricValue
Female29.0%
Male71.0%
Average age29.6
Estimated audience size3,751,842

Audience persona

The typical Ninja (gamer) fan in United States is more male, around 29.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Ninja (gamer) in United States
RegionReachAffinity
Texas380,9991.18×
California377,9170.92×
Florida295,6391.16×
New York214,4041.02×
North Carolina134,1781.19×
Illinois132,4451.06×
Pennsylvania130,9111.04×
Georgia130,6431.13×
Ohio126,3831.09×
Michigan108,5721.11×
New Jersey99,6671.04×
Virginia98,9921.08×
Tennessee79,9371.06×
Alabama79,1331.51×
Indiana74,4801.09×
Arizona72,3440.94×
Massachusetts70,6790.96×
Wisconsin68,7721.22×
Washington67,7660.9×
Maryland66,0441.02×
Missouri63,5461.05×
South Carolina55,6550.99×
Louisiana55,2161.14×
Oklahoma55,1341.32×
Colorado52,3040.88×
Minnesota46,5480.87×
Kentucky45,3370.96×
Arkansas39,0411.26×
Oregon37,6710.88×
Nevada36,9251.02×
Connecticut35,8290.95×
Utah35,1371.05×
Kansas34,1571.16×
Mississippi33,0021.07×
Iowa31,8131.03×
Nebraska22,8301.21×
West Virginia16,9630.97×
New Mexico15,7400.84×
Idaho15,5220.82×
New Hampshire13,0190.88×
Hawaii11,9000.74×
Maine10,8260.81×
Rhode Island9,5290.8×
Delaware8,9030.86×
Washington, District of Columbia8,2150.73×
Montana8,1160.78×
North Dakota8,0691.05×
South Dakota7,9680.92×
Alaska5,8710.73×
Wyoming4,6060.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ninja (gamer) audience
BrandAffinityCategory
Keene, New Hampshire225.67×Travel & Leisure
Grinch6.29×Movies & TV
Combat sport2.42×Sports
Wikia4.62×Internet & Social Media
Vocal harmony5.36×Music & Radio
Monogram3.96×Home & Garden
Mathcore7.87×Music & Radio
Google Home5.64×Technology & Electronics
Urban Outfitters1.58×Shopping
Bank account2.06×Business & Career
Historic site3.25×Arts & Culture
Noodle (Gorillaz)2.35×Music & Radio
Zach Ertz5.09×Sports
Home staging3.1×Home & Garden
Hog Hunting1.91×Sports
Personalised Gifts2.45×Home & Garden
Bridget Jones: The Edge of Reason10.85×Movies & TV
Captain America (1990 film)2.3×Movies & TV
Goop2.66×Internet & Social Media
Pro-Ject1.98×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ninja (gamer) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.26
Early Adopter MentalityPOWER1.67
ExtroversionTHRILL1.2
Risk AppetiteTHRILL1.15
Social Media UsageJOY1.1
Sports ActivityPOWER1.07

Worldwide distribution

Worldwide audience distribution share by country for Ninja (gamer)
CountryShare
United States21.0%
Germany13.8%
United Kingdom11.5%

See Ninja (gamer) audiences in other countries

More E-sports audiences in United States

Frequently asked questions

How many fans does Ninja (gamer) have in United States?

Ninja (gamer) has an estimated audience of 3,751,842 people in United States, concentrated in Texas and California.

What is the gender split and age of Ninja (gamer) fans?

29.0% of Ninja (gamer) fans are female, 71.0% are male, with an average age of 29.6 years.

Which brands do Ninja (gamer) fans like most?

Ninja (gamer) fans show strongest brand affinity for Keene, New Hampshire (225.67×), Grinch (6.29×), and Combat sport (2.42×) over the country average.

Where do Ninja (gamer) fans live in United States?

Ninja (gamer) fans in United States are most concentrated in Texas (reach 380,999), California (reach 377,917), and Florida (reach 295,639). These three regions account for the largest share of the active audience.

What other brands do Ninja (gamer) fans also like?

Beyond Ninja (gamer) itself, the audience over-indexes on Grinch (6.29×), Combat sport (2.42×), Wikia (4.62×), and Vocal harmony (5.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ninja (gamer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.