Obedience trial Audience in United States

Obedience trial has an estimated audience of 981,989 people in United States. 56.6% are female, 43.4% are male, average age 44.8. Top regions: California, Louisiana, Arkansas. Top brand affinities: Dog agility, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Obedience trial fan in United States is 44.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Louisiana, Arkansas. Top brand affinities include Dog agility, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Dog agility (41.63× the country average). Demographically, the Obedience trial audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Pet Ownership, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 42 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Obedience trial fans

Demographic split for Obedience trial audience in United States
MetricValue
Female56.6%
Male43.4%
Average age44.8
Estimated audience size981,989

Audience persona

The typical Obedience trial fan in United States is more female, around 44.8 years old, with strong Pet Ownership tendencies and a notable affinity for Dog agility.

Top regions in United States

Top regions ranked by reach for Obedience trial in United States
RegionReachAffinity
California12,8370.12×
Louisiana11,9550.94×
Arkansas11,9451.48×
Oklahoma11,6821.07×
Kentucky11,4960.93×
Alabama11,1280.81×
West Virginia11,1002.43×
Florida10,6770.16×
Texas10,6160.13×
Tennessee10,6010.54×
South Carolina10,5260.71×
Indiana10,2550.57×
Kansas10,2531.32×
Idaho10,2502.08×
Missouri9,9320.63×
Hawaii9,7922.32×
Iowa9,7331.2×
North Carolina9,5360.32×
Ohio9,4970.31×
Georgia9,4590.31×
Michigan9,4540.37×
Wisconsin9,4040.64×
New Hampshire9,1462.36×
Arizona9,0560.45×
Pennsylvania9,0170.27×
Connecticut8,9420.91×
Nevada8,8800.94×
Rhode Island8,8322.83×
Maine8,8262.51×
Oregon8,7670.78×
Utah8,7150.99×
Vermont8,6865.04×
Virginia8,6580.36×
Maryland8,6150.51×
New Jersey8,5940.34×
Illinois8,4570.26×
Minnesota8,4020.6×
New York8,3410.15×
Massachusetts8,3160.43×
Washington8,1180.41×
Colorado8,0950.52×
Washington, District of Columbia5,7111.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Obedience trial audience
BrandAffinityCategory
Dog agility41.63×Pets & Animals
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Pet sitting8.05×Pets & Animals
Income tax13.19×Business & Career
Livemusic4.52×Music & Radio
Staples (Canada)4.33×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Hobby Lobby2.75×Home & Garden
Hamster14.48×Pets & Animals
Jim Parsons10.79×Movies & TV
JoJo Siwa7.11×Movies & TV
MSN2.16×News
Kia Sportage11.34×Cars & Mobility
Aldi2.13×Shopping
Dog training5.75×Pets & Animals
Cheeseburger5.46×Food & Beverages
Petco2.85×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Obedience trial audience
TraitClusterScore
Pet OwnershipJOY1.78
ExtroversionTHRILL1.65
DIY MentalityTHRILL1.26
Family OrientationCONSERVATISM1.25
Community OrientationOPEN1.17
LGBTQ+ IdentityOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Obedience trial
CountryShare
United States43.0%
Italy12.6%
United Kingdom9.5%

See Obedience trial audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Obedience trial have in United States?

Obedience trial has an estimated audience of 981,989 people in United States, concentrated in California and Louisiana.

What is the gender split and age of Obedience trial fans?

56.6% of Obedience trial fans are female, 43.4% are male, with an average age of 44.8 years.

Which brands do Obedience trial fans like most?

Obedience trial fans show strongest brand affinity for Dog agility (41.63×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Obedience trial fans live in United States?

Obedience trial fans in United States are most concentrated in California (reach 12,837), Louisiana (reach 11,955), and Arkansas (reach 11,945). These three regions account for the largest share of the active audience.

What other brands do Obedience trial fans also like?

Beyond Obedience trial itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Obedience trial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.